Hey there! I’m Kate from Hello Funnels, and in this episode of Doing Your Online Business podcast, I’m diving into the wild world of dealing with online trolls. After years of facing random comments (and yes, some downright weird foot fetish moments), I’ve figured out how to handle these trolls and keep my ads thriving. I’ll share my practical tips, like blocking and deleting, plus a fun mental trick to turn troll attacks into a personal challenge. Trust me, it’s a total mindset shift! I’ll also...
Jun 24, 2025•15 min•Ep. 254
Hey everyone! I’m Kate from Hello Funnels, and in this episode of Doing Your Online Business podcast, I’m diving into the four big mistakes killing your funnel conversions in 2025. After years of testing (and yes, some epic fails), I’ve uncovered what’s been stalling funnels and how to turn things around with proven strategies. I’ll guide you through these conversion killers—like countdown timers and missing deadlines—and reveal how I fixed them with split testing and smart tweaks. Trust me, it’...
Jun 17, 2025•19 min•Ep. 253
Hey everyone! I’m Kate from Hello Funnels, and on this episode of the Doing It Online podcast, I’m excited to share my 5X converting content engine funnel built in an afternoon with AI. It’s been a wild ride solving traffic and trust issues, and this funnel grows my list by thousands while driving low-ticket sales. Trust me, it’s a game-changer! Join my Automate It Challenge to build your own with templates and tools (👉 Sign up here: https://hellofunnels.co/automate ). I’ve tested this for six ...
Jun 10, 2025•21 min•Ep. 252
I basically ghosted you for 12 weeks. After 250+ episodes without missing a beat, I vanished. No tropical vacations, no emergencies—just me trying to do two people's jobs while biting off way more than I could chew with some massive projects. In this honest episode, I'm spilling what really happened, why I've never taken a break before, and what I learned about hitting pause when you need to. What I Cover: 🎯 The real story behind my 12-week disappearing act 🎯 Why I was terrified to take my fir...
Jun 03, 2025•13 min•Ep. 251
The Secret to Profitable Low Ticket Offers (Without Losing Your Sanity) Hey there! I'm Kate from Hello Funnels,in this episode of Doing Your Online Business podcast I'm here to spill the tea on low ticket offers. After five years of trial and error (and let's be real, a lot of frustration), I finally cracked the code on making these offers work and scaling them profitably. I'll walk you through common mistakes we all make and share the game-changing solution: an upside-down funnel. Trust me, it'...
Apr 15, 2025•15 min•Ep. 250
This is it. This is the year you are finally going to launch your digital product or online course, into the world. But if you never sold anything before…, how do you sell it? Fear not! Today I’m sharing my simple step-by-step plan for how you can achieve your first five online sales. Step 1: Begin with a simple, low stakes offer that's so appealing it practically sells itself. The goal here is to create something that clearly solves a problem for your audience without the pressure of a high pri...
Feb 25, 2025•22 min•Ep. 249
There are only ever two reasons why your courses aren't selling. Number one, you are simply not getting enough eyeballs on your offers in an affordable way. And number two, your offer is not a hell's yes, which means it sells with ease and with profit, no matter really what you're doing with it. If you think your problem might be number two, I’ve got good news! Today I’m breaking down what’s causing this stagnation, and how you can fix it! When I say "hell's yes," I mean an offer that sells with...
Feb 18, 2025•12 min•Ep. 248
Trying to sell anything online when you don’t have an audience is like shouting into the void. The only way to make that work is if you’ve got a massive budget to throw around, and honestly, who does?! But don’t despair! Today I want to share with you an easy, three-step plan to get your first 500 email subscribers, so you can start making waves - all without spending a cent! Your first task today is creating an irresistible lead magnet that stands out. You might also call it an 'opt-in bribe' b...
Feb 11, 2025•14 min•Ep. 247
Have you ever felt trapped in Instagram jail? Like the algorithm is out to get you? Or like social media is just a big waste of time? I’ve been there, and I know how frustrating it can be when no matter what you try, or how hard you work, you can’t get your follower count to grow. Then came last year, when I decided to give it one last try, and I posted something completely different. Suddenly, my engagement shot up to the heavens, and we kept riding that wave ever since.So let’s talk about the ...
Feb 04, 2025•19 min•Ep. 247
You probably wouldn't believe me if I told you that I went from zero to twenty thousand plus email subscribers in my very first year of business without spending a cent on ads. But it's true, and today I want to share the steps I took to make the impossible a reality so you can apply them in your own business. Step One: Believe it or not, my initial email subscribers came from my personal contacts. I told them exactly what I was doing and gave them an easy way to opt out. From there, I asked if ...
Jan 28, 2025•12 min•Ep. 246
Imagine waking up every day, knowing exactly what you need to do to propel your business forward. It might sound too good to be true, but it’s totally achievable and today I’m breaking down the simple steps you can take to make it happen. But before you can get started with planning, you need a reliable and consistent way to sell your offers. I spoke about this in a recent episode, but to put it simply: you need to be able to predict your conversion rate with a high degree of accuracy. For examp...
Jan 21, 2025•14 min•Ep. 245
Running a business can sometimes feel like constantly flinging spaghetti at the wall to see what sticks. It’s exhausting and, frankly, not sustainable. Rather than constant guesswork and trying to play catch up, wouldn't you rather wake up every morning with a plan you trust? Knowing with confidence what your revenue will look like, and having a clear map to reach your goals, can turn your business into a well-oiled machine. A huge part of this is being able to make reliable sales you can count ...
Jan 14, 2025•15 min•Ep. 244
Have you ever found yourself excited that something completely tanked? Sounds counterintuitive no doubt. But that's exactly where I found myself after our recent live launch flop. Yes, you read that right—I am delighted our launch failed! You might be wondering if I've lost my mind. But stick with me, and I'll share why this "failure" was one of the best things that happened in my business this year. I'm beyond grateful for this "failed" launch because it brought clarity, wisdom, and an affirmed...
Jan 07, 2025•15 min•Ep. 243
We are taking a quick break for the holidays! While we are on break, we have picked out your favourite episodes from 2025, and are running them again for you. If you missed them the first time around, now is your opportunity to give them another listen! We’re approaching the end of the year, and I have a specific end-of-year ritual that I’m sharing with you today. You’re more than welcome to steal this very simple ritual, which will not only help you finish the year with a positive mindset, but ...
Dec 31, 2024•9 min•Ep. 242
We are taking a quick break for the holidays! While we are on break, we have picked out your favourite episodes from 2025, and are running them again for you. If you missed them the first time around, now is your opportunity to give them another listen! Have you ever been told that you could be just "one funnel away from a million dollars"? While this sounds pretty enticing, I’ll be honest with you: it’s just a much-quoted line of BS. The truth is, relying on just one thing for your business is ...
Dec 24, 2024•16 min•Ep. 241
Today, I want to get stuck into the topic of reverse engineering your goals and share with you the step-by-step process we use with our clients. This process will not only help you set effective goals but also create a plan to achieve them. Planning out your year can be an overwhelming task, especially when you're not sure where to begin. You may have heard people talk about starting at the end and working your way backwards, but how do you ensure your goals are realistic and attainable? That's ...
Dec 17, 2024•12 min•Ep. 240
We are taking a quick break for the holidays! While we are on break, we have picked out your favourite episodes from 2025, and are running them again for you. If you missed them the first time around, now is your opportunity to give them another listen! Let's face it, launching online programs in 2024 is rough. It just keeps getting harder, and there's no magic bullet on the horizon. If this sounds like you, constantly launching but with fizzling results, you're not alone. So, what's the answer?...
Dec 10, 2024•17 min•Ep. 239
We are taking a quick break for the holidays! While we are on break, we have picked out your favourite episodes from 2025, and are running them again for you. If you missed them the first time around, now is your opportunity to give them another listen! If you’ve been with me for a while now, you’ve certainly noticed that I’m a big fan of low-ticket offers. Low Ticket Offers, when done correctly, can be an absolute game changer for your business They have the potential to not only boost sales bu...
Dec 03, 2024•14 min•Ep. 238
Has launching been a bit of a drag lately? I totally get it – launching doesn’t feel as easy, rewarding or fun as it used to. Unfortunately, no matter how good our funnels are, live launches are crucial. But don’t worry, Ive got your back! Today I’m sharing my top three cash campaigns from 2024 which can make your launches easier, breezier, and far more profitable. The 'Blink and You Miss It' Campaign The Money Mail Campaign The OG Waitlist Magic Campaign What makes these campaigns extra excitin...
Nov 26, 2024•13 min•Ep. 237
We all know the drill—life gets busy, and somehow, email marketing slips further down the priority list. We could just send out any old thing into the ether and hope for the best, but that’s not going to cut it. We need to nurture and engage our list deliberately and strategically. The problem is, most people who aren’t marketing experts just don’t have the time to work it out. Well, what if I told you that with a little help from chat GPT and just 60 minutes a month, you can completely transfor...
Nov 19, 2024•14 min•Ep. 235
Have you checked the calendar? Yep - it’s almost Black Friday again! If you’re anything like I was in my early years of business, you’ve probably not yet sorted out a campaign for this crazy time of year. But don’t worry, I’ve got your back. I’m going to help you decide if Black Friday is going to be worth your effort and, if so, how to execute a standout campaign quickly. Black Friday is loud and competitive, and people go into bargain hunter mode. They’re like sharks seeking out blood and ther...
Nov 12, 2024•13 min•Ep. 234
Scaling a business to 7 figures is no easy feat. I’ve struggled to get there in previous businesses that I owned, and I made a lot of mistakes along the way. It was through these mistakes that I was able to scale my own business to 7 figures, and I want to help you get there too. Today, I’m looking at the traps and common mistakes we make when trying to scale our businesses to 7 figures and beyond. We’ve all been there—caught in a cycle or two without making much progress and no idea why the thi...
Oct 29, 2024•11 min•Ep. 233
I’ve made my fair share of mistakes in business. I’m currently calling Hello Funnels ‘Business 3.2’, because for a long time, while I could get businesses quite quickly to the mid-6 figure mark, they would frustratingly stay stuck there for years. So I’d drop the business and start again - unfortunately, always ending up at that same point. I was forever asking myself, “What is happening? Why am I not moving?” Finally, I began to figure it out. I came to some strategies that finally started to m...
Oct 22, 2024•11 min•Ep. 232
Have you hit all of your business goals this year? If there are some things you’re still hoping to achieve before the year’s end, I’ve got some high-converting ideas you can implement to see a bump in sales and end the year with a bang. In this episode, I share four simple strategies that are fast to implement, yet super effective: Refresh and relaunch one of your online programs. You can re-record a couple of lessons, or perhaps update the workbook fonts or colours for an updated look. This wil...
Oct 15, 2024•10 min•Ep. 231
Funnels don’t work. I don’t have time to try and create one. Maybe if the launch actually works this time, I’ll get around to doing it. Does this sound like you? If you’ve been telling yourself this story for a while, like many of us business owners out there, it might be time to see it for what it really is—just a story! For most people running their own businesses, there’s just not a lot of time to crack the code on creating that reliable, passive income. The good news is, creating your funnel...
Oct 08, 2024•18 min•Ep. 230
You nerded up. You stood up and did the big, scary thing. You created that funnel. But…it didn’t go as well as you hoped. Even after promoting your lead magnets and running ads, the sales came through at a frustrating trickle. We’ve all been there - especially as busy business owners who don’t necessarily have the time to perfectly optimise our funnels. When you feel like your funnel’s a flop, it’s too easy to come to the conclusion that funnels don’t work - or at least, not for you. But what if...
Oct 01, 2024•10 min•Ep. 229
Ever wondered what differentiates the huge successes of top-tier online businesses from the rest of the pack? It's not just luck or a massive ad budget; it's usually a mix of savvy strategies and behind-the-scenes tactics that most people never see. Luckily for you, I’m no good at keeping secrets! Today I'm sharing exclusive insights from our private podcast, The Secret Funnel Files, to pull back the curtain on what some of the biggest names in the industry are doing to skyrocket their sales and...
Sep 24, 2024•18 min•Ep. 228
You know those big names you follow online, the ones with the impressive income claims and mind-blowing success stories? Ever sensed that there's more beneath the surface? You’re absolutely right. The truth is, the real magic happens with the strategies you don't see – the ones running quietly behind the scenes, often making up 30 to 40, even up to 60%, of the successful revenue. That's right, without these tactics, many of these influencers and entrepreneurs would be running close to or at a lo...
Sep 17, 2024•15 min•Ep. 227
Ah, the magical world of email marketing. It can be a confusing space to navigate, especially when the rules seem to be constantly changing. Naturally, I get asked a lot of questions about how to approach it and the best practices for increasing engagement with our email list. Today, I’m doing a quick Q&A with the most common questions I get, so you can start to apply some super effective strategies to your email marketing campaigns. The questions we’ll cover are: How often should I email my...
Sep 10, 2024•17 min•Ep. 226
We love seeing crazy ROIs roll in for our clients. Even more if they’re the result of a very simple ad campaign. For Zach Spuckler, the strategies he implemented from our Weightless Magic Program achieved some seriously impressive numbers - we’re talking a 21x ROI. Zach is an internet OG and founder of Heart, Soul & Hustle, a marketing company that turns course creators into profitable business owners. Using our strategies as well as adding some damn clever ones of his own, he had an incredi...
Sep 03, 2024•27 min•Ep. 225
