Ep 21 - Starting a Sync Empire with Adrienne Reeves of Versa Music Group

In this inspiring episode of Do That Music Thing, host Christopher Foust speaks with Adrienne Reeves, founder of Versa Music Group—a rising sync licensing agency helping artists place their music in film, television, ads, and more. Adrienne shares her journey from music fan to entrepreneur, and how she built Versa from the ground up to serve artists and media creators alike.

They break down what it really takes to start your own sync agency, how sync licensing works, and why this part of the industry is one of the most accessible and lucrative paths for indie artists today. You’ll learn how to prep your music for sync, get on a catalog, and understand what supervisors and brands are actually looking for.

If you've ever dreamed of hearing your track on a Netflix series, a national commercial, or a movie trailer, this episode is your roadmap.

About the Host:
Christopher Foust is a multi-instrumentalist, vocalist, songwriter, and producer, and the founder of 1840 Music Group. Through Do That Music Thing, he brings real conversations and actionable strategies to help musicians grow their careers and do that music thing right.

Learn more about Versa Music Group at versamusicgroup.com