Chris Abad - Storytelling tactics for senior designers
Feb 07, 2025•50 min•Ep. 93
Episode description
This week's episode is with Chris Abad who has led design teams at companies like Google, Square and Dropbox so needless to say he's given a lot of design presentations over his 20+ year career.
So this conversation is a deep dive into storytelling and everything you can do as a designer to effectively share your vision and persuade stakeholders.
He shares every step of his process including a ton of practical tactics like:
- Strategies for designing a great deck
- How to set up Q&A for success with executives
- His new secret weapon software tool for storytelling
- Strategies for navigating pushback from stakeholders
- How to frame the “Peak Moment” of your presentation
- How he coaches designers to leverage storytelling in their portfolio
- a lot more
⭐ Don’t forget you can also save $100 on Chris’s Design Storytelling course using the code DIVECLUB
- Chris mentions the importance of the Story10x book
- IA Presenter is the new tool Chris uses for presentations
- Ridd uses SuperWhisper for transcriptions