Content Planning Using the OASIS Model

EPISODE 131 | Guest: Debbie DeWitt, marketing communications manager for Visix

No communication strategy can be successful without a good plan in place. There are many models out there to choose from, but the OASIS model is a perfect fit for people who are responsible for managing digital signage and other internal communications platforms. By using the five pillars of OASIS, anyone can develop and maintain a comprehensive plan for creating content that’s sure to engage their audiences.

- Learn what the five pillars of OASIS are

- Hear the benefits of having a communications plan

- Understand how SMART goals apply within this framework

- Get concrete examples for each step

- Explore ways to tailor OASIS to your specific context and needs

See the full transcript HERE

Get more advice for digital signage managers in our Communications Planning Masterclass Guide