IMPORTANCE OF PRACTICING DIGITAL MARKETING – SOCIAL MEDIA
Episode description
Learning is one thing but practicing is another thing. We discussed why we should practice Digital Marketing what we learn and how to practice. Passion, Patience, Discipline, Teaching others what we learned.
The 148th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
If we’re talking about Facebook, there are various formats of posts but most people stick to just images, videos and carousel. There’s a lot to experiment. You can add notes, this again is a feature most people aren’t using. You can have polls and then there’s also Facebook’s live feature. Then there’s also a feature called ‘frames’ that helps in brand awareness. Go to Facebook camera effects – create an account, it will automatically fetch your page and ask you to create a frame, here you upload your created frame – add the proper title, description and keywords. Now, coming to Facebook Messenger, many features like we see on Instagram or Snapchat and also has an additional features like cutting a video. FB messenger tool is sufficient to create an instant picture. If you have a page on Facebook, you can target audience organically too under Preferred Page audience or you can also restrict or exclude audience. Another feature for pages is Branded Content – request from the brand you want to partner with – request FB to add this feature to your page – brand associations.Important Tools for Facebook
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Canva – for creating post
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Grammarly – Automated Grammar Checker
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Hootsuite – For Scheduling Post
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Sprout Social – Social Media Management Platform
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Buffer – Social Media Management Platform
Important Tools for Instagram
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Filmmaker Pro
http://www.filmmakerproapp.com/
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PicPlayPost
http://download.cnet.com/PicPlayPost-Video-Collage/3000-12511_4-77376351.html
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Spark Post
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Cute Cut
https://play.google.com/store/apps/details?id=com.mobivio.android.cutecut&hl=en_IN
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Flipagram
https://play.google.com/store/apps/details?id=com.cheerfulinc.flipagram&hl=en_IN
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Inshot
https://play.google.com/store/apps/details?id=com.camerasideas.instashot
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Hype Type
https://play.google.com/store/apps/details?id=com.devlopers.byinc.tipsforkirakir&hl=en_IN
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Host: Suresh
Guest:Pooja
Podcast Manager & Editor : Bharani
Thanks to Ragan Awards for sponsoring this episode. Use the code INDIA to save 25% on the following:
- The 2017 Video & Visual Awards which will celebrate the best corporate videos and visual
designs from the past year.
· The 2017 PR Daily Awards which will focus on the industry’s most successful PR campaigns,
publications and events.
· The 2017 Ace Awards which honors individual PR practitioners, in-house teams and agencies.
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