What is most important is that you start to recognize the value of your time. Discovering the value of your time includes understanding how important it is to manage, control, and protect it while still remaining flexible as a business owner. In today's episode, we dive deep into time-saving tips tailored specifically for interior designers that will help you handle minor inefficiencies so that you can spend your time in your zone of genius and the areas that are revenue-generating. We'll cover ...
May 22, 2025•1 hr
Want to have better proposals? Start with delivering better consultations. Consultations are the first step in working with your client and the better experience they have, the more likely they will want to work with you Here’s a glance at the episode: I discuss how to effectively set expectations for your clients from the beginning - even before the consultation begins. I share how I prepare for a consultation and what I typically do in terms of paperwork, research, and getting to know the pote...
May 08, 2025•46 min
Today we are putting pen to paper and talking all about the benefits of hiring for your interior design business. I am passionate about this and feel strongly that every interior designer should have at least one assistant. Here’s a glance at this episode… I dive right into why most designers get stuck on hiring and understanding how they would utilize an assistant. I share how having an assistant can help your business - what can they help with? How will it uplevel the client experience? I run ...
Apr 24, 2025•46 min
You might not always be able to change their minds but if you can look into why a client isn’t moving forward with your services, you can find out where you’re losing a client and if it’s something that you can adjust in your business. In this episode, I’ll dive into the 5 reasons why clients aren’t moving ahead with you that I’ve learned over time with tracking and small changes. Here’s a glance at this episode… We talk about what happens when you go through with sending off the proposal and th...
Apr 10, 2025•20 min
Aim for excellence and know that perfection is impossible. I want excellence in my business and for projects to be complete and done extremely well, but perfect just won’t always happen. Trust me, I get it! I’ve found that I have been a victim of the perfectionist trap for way too long and am just recently figuring out just how much this has held me back. We are exposed to the pain-free narratives of others while acutely feeling and experiencing our own struggles. Getting to where you want to be...
Mar 27, 2025•24 min
People feel more trusting and eager to work with someone when they can see part of the process or learn more about you from the start. Today’s episode is all about my favorite lead magnet idea for interior designers to help you find the right type of client from the start, share your process, and streamline your business. In this episode, we answer questions like… What lead magnet may be the right one for you. The goals of a lead magnet in finding the perfect client for you. How and what your em...
Mar 13, 2025•29 min
You don’t know what is going to work unless you start doing the work. You will ALWAYS be refining so you just have to get started. Limiting beliefs, you know those sneaky thoughts that creep in sabotage your progress? When left unchecked, they can wreak havoc on your potential. I hear a lot of limiting beliefs from the designers I work with. Today I’m sharing some of the common limiting beliefs I hear over and over again. We’re going to examine 7 of them and try to untangle them. The truth is, i...
Feb 27, 2025•34 min
You don’t want to look back at your life and feel like you missed opportunities to get the most out of life. Whatever it is, these are the things that matter. Leisure matters. Family time Matters. Time with friends matter. Travel matters. What are the things that matter to you? If we aren’t intentional about our time and protect the things that matter, it’s too easy to look up and be like, oh my god, I haven’t had a proper vacation in 3 years. In this episode, we answer questions like… 👉 How to...
Feb 13, 2025•25 min
In today's episode, we discuss how to attract the right kinds of clients for full-service interior design projects. It can be challenging to find clients who are wanting to commit full-service so I am going to share a few methods and tips for attracting these types of clients. We are also going to dive into the benefits of full-service design (for clients and designers), how to attract the right clients and how to actually manage a full service project. In this episode we discuss: How to attract...
Jan 23, 2025•37 min
In today's episode, we discuss how client expectations start at the beginning of the design process. It’s imperative to build a good relationship with your client. Make sure you are open, honest, communicative, and direct. This will translate to more business in the future, through referrals or future projects. In this episode we discuss: How to set goals for a client's timeframe while also allowing for situations out of our control. How to normalize issues that come up throughout the interior d...
Jan 09, 2025•16 min
Designer's Oasis Membership In today's episode, I share the next steps for this podcast, where to find me and what's next for Designer's Oasis! Here’s a glance at this episode… I share how I am pausing the podcast to focus on other priorities and creative pursuits - I’m so grateful for the joy and learning it’s brought me. I discuss how I’m returning to client design work and enhancing the Designers Oasis membership with new offerings. I share how to stay connected by signing up for our weekly v...
Dec 19, 2024•31 min
Designers Oasis Membership In today's episode, I'm opening up about going alcohol-free this year and the impact this decision has had on my health, my work, and my relationships. I had gotten to a point where my anxiety had gotten worse and I suspected my alcohol use was a way to manage anxiety. I knew it was impacting my day-to-day energy, mood, stress levels, and anxiety. It started when we moved to Texas and I was struggling, then we moved back to Colorado and Covid happened. My drinking had ...
Dec 12, 2024•1 hr
Interior Designer's Business Blueprint I sat down with Andi Morse of Morse Design in Atlanta in today's episode. Andi shared how she believes offering multiple services is the key to getting your foot (literally and figuratively) in the door with clients. We chatted about good processes and protecting your creative energy, hiring, and business growth. Andi's down-to-earth sensibility has helped her run an efficient and creative design firm. Here’s a glance at this episode… Andi shared the variet...
Nov 07, 2024•48 min
Interior Designer's Business Blueprint In today's episode, I sat down with Gideon Mendelson of the Mendelson group in New York. Gideon is one of the smartest, most honest, and down-to-earth designers I have ever had the pleasure of meeting. Our chat is a masterclass in running a business that endures. Gideon, who grew up in New York, had the privilege of being able to look over the shoulder of his late mother, Mimi Mendelsen, a highly sought-after interior designer in her time. Fast forward to t...
Oct 31, 2024•1 hr 2 min
Interior Designer's Business Blueprint In today's episode, I sat down with Maggie Griffin of Maggie Griffin Design, a full-service residential interior design firm in Gainesville, Georgia. Maggie is known for her modern Southern Living style with spaces that are freshly classic and comfortable for everyday life. We share about the changes we've seen in the design industry since the pandemic, especially regarding lead times and project costs. We also talk about managing client expectations from t...
Oct 24, 2024•40 min
Interior Designer's Business Blueprint In today's episode, I sat down with Gabriela Eisenhart of Silo Studios in Atlanta, Georgia. She and her team help clients nationwide infuse homes with their fresh, modern aesthetic that pushes boundaries while still being livable. We talked about the evolution of SIlo Studios how she manages a team today that helps move projects from concept to completion. Here’s a glance at this episode… We discuss client-centric design and how to reflect a client's style ...
Oct 17, 2024•50 min
Interior Designer's Business Blueprint In today's episode, I got to sit down with Marisa Wilson, the creator of The Cool Girl's Guide to High Point , a fun and insightful resource designed to help designers navigate the expansive High Point Market. Her guide offers insider tips, must-visit showrooms, and advice from industry leaders, making it a go-to for anyone attending the event, covering 12 million square feet of showroom space. In addition to The Cool Girl's Guide to High Point , Marisa run...
Oct 10, 2024•40 min
Interior Designer's Business Blueprint In today's episode, I had a chance to sit down with Dan Mazzarini, Principal and Creative Director at BHDM Design & ARCHIVE by Dan Mazzarini. BHDM Design is an award-winning, bi-coastal, multi-disciplinary firm offering residential, commercial, and hospitality design services. ARCHIVE by Dan Mazzarini provides a curated selection of home and lifestyle products, shopped from all of his favorite resources. Through ARCHIVE, Dan educates, encourages, and in...
Oct 03, 2024•59 min
Interior Designer's Business Blueprint In today's episode, I catch up with Rasheeda Gray, founder of Gray Space Interiors to discuss her transition from a corporate marketing career to interior design. She emphasizes the importance of mentorship and the value of insider tours at High Point Market. Rasheeda and I discussed her journey, including her gaining her first client in 2016 and making the decision to go full-time in 2018. Rasheeda shares her approach to balancing work with her husband's g...
Sep 26, 2024•1 hr 1 min
Interior Designer's Business Blueprint In today's episode, I share the importance of establishing healthy boundaries with clients. We all need that, right? It is essential in order to maintain a positive, professional relationship while protecting your time, energy, and well-being. Holding healthy boundaries is vitally important to avoiding burnout. Here’s a glance at this episode… I share how to start setting boundaries so that it feels easy and you are confident when sharing with your interior...
Sep 19, 2024•14 min
Interior Designer's Business Blueprint In today's episode, I am sharing the top 3 things that I OBSESS over when it comes to my interior design clients. These are the things that I truly believe make your business sustainable and keep it fun and enjoyable without all of the overwhelm and frustration. So what are the 3 things I obsess over? Here’s a glance at this episode… I share how to make sure clients are the right fit and what I do to vet each client. I discuss how I dig into finding out if ...
Sep 12, 2024•36 min
Interior Designer's Business Blueprint In today's episode, I walk interior designers through why I believe that a paid waitlist is a good idea when you have that ideal client you want to work with but you just aren't able to take them on immediately. By creating a paid waitlist opportunity, you offer both yourself and the client the ability to commit to working together. I have found that clients who are willing to be put on a waitlist, are going to naturally prioritize design over a timeline, w...
Sep 05, 2024•23 min
Interior Designer's Business Blueprint "Pivoting is a sign of growth" In today's episode, I share why we sometimes need to pivot in business and then dive into how we can pivot. Often, when it comes to our own business, we find that we get stuck doing the same things repeatedly even if they aren't working anymore. Just a few scenarios where this may happen include being unrealistic with client budgets, timelines, and expectations or our systems for creating and developing proposals and presentat...
Aug 29, 2024•27 min
Interior Designer's Business Blueprint Energy begets energy. Money is energy. If we know that energy begets energy, what happens in your business when you sit down and you spend the time to commit some energy towards revenue generating activities and lead generating activities? In today’s episode we are talking about revenue-generating activities and what that means, how and when to do these activities and how they keep your business thriving! This episode was inspired by a listener question tha...
Aug 22, 2024•26 min
Interior Designer's Business Blueprint Today’s episode is all about looking back and sharing with you all the 5 things I would do differently if I was starting from scratch again. I reflected back on what I would tell a new interior designer getting started in the industry. Here’s a glance at the episode: I share how important it is to truly invest in your business early on. I share how I invest in my business regularly now and how I wish that I had started to do this earlier. Perfectionism is t...
Aug 15, 2024•26 min
Interior Designer's Business Blueprint Have you been at this a while, but for some reason you can’t seem to either get to that next level revenue goal you’ve set and you feel stuck at the level you’re at? Today’s episode is all about the habits that keep you stuck and broke. Those habits that keep holding you back and are keeping you from really thriving in your business. I want to share what I see often that keeps interior designers in a perpetual loop and how to make mindset shifts to really m...
Aug 08, 2024•32 min
Years ago, I had a wonderful Discovery Call with a photographer who I was interviewing for a project. When we wrapped up, she sent me a drop-dead gorgeous PDF that showcased her work and also broke down her process and all of the investment details. She offered premium services and it was a huge investment for me. I wasn’t ready to commit over the phone; however, after spending time reviewing the guide she sent, I decided to proceed and guess what…she got the job. It was at this point, that I de...
Aug 01, 2024•28 min
Think about what your clients are experiencing. (Hint - Your clients will give you these words.). Look back at their intake forms and use their words. This episode focuses on all things involving the welcome packet that you deliver to your clients. We will talk about how to create a professional, beautifully designed welcome packet and how to use it best as well as dive into some of the specifics of what pages to include. We will also talk about a few misconceptions surrounding the welcome packe...
Jul 25, 2024•33 min
Having clearly defined design services is paramount to running an efficient and organized business. It not only helps you get clear on the details such as the deliverables, the investment, and the timeline, but it also helps you to talk about your services to your clients with clarity and confidence. And let’s be honest, confidence is what we’re after here right? You can also use the details to help you put together those very important client deliverables such as your Services & Investment ...
Jul 18, 2024•27 min
"Being boutique is about delighting your client EVERY STEP OF THE WAY." - Kate Bendewald Today we are going to talk about what it means to “Be Boutique” in your business. Being boutique doesn’t have anything to do with being small. It has everything to do with how you show up and serve your clients - and when done well, experiencing the natural benefits such as being able to charge more and cherry pick the clients and projects you want to work on. Sounds pretty good right? In this episode we ans...
Jul 11, 2024•30 min
