#200- More than a Feeling - Ahmad Nounu

Ahmad Nounou’s Black Swan Dental Spa and Bristol Dental Suite practices have taken the South west by storm. So what’s his secret?

In this episode, Ahmad chats with Payman about his uncompromising approach to customer service that has earned his practices a reputation for providing the best patient experience in the industry. 

He tells how he turned Black Swan from an ailing clinic into the success it is today, discusses the importance of maintaining and passing on a strong work ethic, and chats about dividing time between practice management and his clinical and mentoring roles.

Enjoy! 

01.42 - When the going gets tough

06.52 - Growing up

11.02 - Academia to ownership

26.27 - Growing Black Swan

38.30 - Work ethic

47.54 - The feel

53.06 - Setting goals

01.00.28 - Control and delegation

01.09.08 - Customer service and culture

01.18.36 - Position, pricing and marketing

01.25.05 - Practice Vs business

01.30.31 - The Centre for Dentistry

01.42.09 - Events, conferences and mentoring

01.55.50 - Black box thinking

02.13.15 - Weaknesses

02.18.16 - Fantasy dinner party

02.23.50 - Last days and legacy

Ahmad Nounu is the principal of Somerset-based Black Swan Dental Spa and Bristol. His most recent venture is the Private Dental Mentor scheme for dentists in private practice.

Enjoy!