UA Monthly #3: Freecash Ban, Unity Kills ironSource & Vector’s Rise
Apr 22, 2026•1 hr 20 min
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Episode description
The mobile gaming ecosystem is shifting fast this month. We break down the shocking deplatforming of Freecash, a $500M+ rewarded ad network, and what it signals for the future of user acquisition. Then we dive into Unity’s major strategic pivot: shutting down ironSource and going all-in on Vector. Is Vector actually working, or just great marketing?
Topics Covered:
● Freecash ban: what happened and why it matters
● The future of rewarded ad networks
● Unity shutting down ironSource
● Vector performance, growth, and real-world results
● The ongoing battle with AppLovin
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