Decision Points E47 - Navigating Family Wealth with Missy Lucas

In this episode of Decision Points, Doug Hudson and Scott Wood sit down with Missy Lucas, Managing Director of Family Wealth at True North, to explore the intricacies of family wealth management and the rise of family offices. With nearly 30 years of experience in the financial industry, Missy brings a wealth of knowledge on how to effectively manage significant wealth, offering practical advice for families looking to establish and grow their financial legacies.

Missy shares her journey from the fast-paced world of New York's investment scene to her current role in California, where she helps families navigate the complexities of family offices. She discusses the key questions families should ask before creating a family office, the difference between being an investor versus an allocator, and how to build tailored investment strategies that align with each family’s unique goals. Missy’s insights are grounded in her deep experience in risk management, adapting to market changes, and maintaining a healthy work-life balance.

If you’re a family contemplating whether to establish a family office or just interested in learning more about investment strategies, this episode is packed with expert guidance. Missy’s dedication to helping families achieve long-term success and True North’s commitment to personalized service make this episode a must-listen.