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Episode 005 - [Case Study] How a New B2B Community Creates and Drives New Content
Dec 28, 2019•25 min
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Episode description
- Chris Detzel spends some time asking Michael Sandoval how
- Case Study on to drive new content when kickstarting a new B2B community.
- Develop industry leading content (wiki content)
- Sales support answers
- SEO trends to drive new insights
- How we used new content to drive traffic to the eCommerce sites
- How using personal customer stories on the community helped drive excitement internally.
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