Mind and Machine: Two Paths to Marketing Mastery - podcast episode cover

Mind and Machine: Two Paths to Marketing Mastery

Jul 23, 202418 minSeason 4Ep. 11
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Episode description

We cover today the convergence of humanity and technology in today’s marketing landscape, featuring insights from Karna Crawford, CMO at Marqeta, and Tom Wentworth, CMO at Recorded Future

In this episode, Karna shares her insights on how to bring a little bit of humanity into B2B marketing — while still getting all the benefits of modern-day technology. And Tom takes us through his strategic use of in-house media to build trust and credibility in the cybersecurity space.

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Mind and Machine: Two Paths to Marketing Mastery | CX Decoded By CMSWire podcast - Listen or read transcript on Metacast