The Personal Experience Movement | Greg Segall and Sean MacPherson

Today we are joined by Alyce's CEO, Greg Segall, the Head of Customer Success at Alyce, Sean MacPherson, and Vikas Bhambri, Head of Sales and CX at Kustomer. Greg tells us gifting is an investment in a relationship and builds loyalty, strengthening the bonds with those you care about. They have tens of thousands of different options for gifts to send out so people can reach everyone they need to. These gifts can help you build your team and delight customers.

Introductions 0:37
Why gifting is important 3:50
Different gift types 15:55
Situations in which to use gifting 20:44

“Software and Service is a recurring revenue business. You by nature are building all of those experiences and delighting your customers, that’s not only gonna pay out on adoption advocacy, but you’re going to get referrals, you’re gonna get all of that. So when you’re thinking about cultivating your business plan for your gifting strategy, keep all of those things in mind because at the end of the day this is going to reduce your customer acquisition cost.” 23:14

https://www.linkedin.com/in/gregsegall/
https://www.linkedin.com/in/seanmacpherson/
www.alyce.com