How to create ROCKSTAR CX 🎸⭐🤘 | Customer Experience Rockstar, James Dodkins (Part 1)
Oct 01, 2018•22 min•Ep. 29
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more
Episode description
James Dodkins is the Customer Experience Rockstar. After a career touring the world as a guitarist in a heavy metal band, James now uses his real-life experience to help brands deliver rockstar experiences for their customers. In this episode you’ll learn why it’s important for brands to think about the customer on a personal level and how doing this can help you think about what a successful experience means for them.
Key takeaways (starts at 16:28):
- Start with empathy
- Challenge your perceptions
- Think about what goal the customer is trying to achieve
- Look for ways to remove friction (same outcome + less touchpoints = better experience)
This show is produced in collaboration with Wavelength Creative. Visit wavelengthcreative.com for more information.
For the best experience, listen in Metacast app for iOS or Android