What The Djerf

In our last pop culture episode for 2024, we debrief on the Internet's new hyperfixation: Luigi Mangione. Is the alleged murderer a flash-in-the-pan meme? Or will this American antihero spark meaningful change in the US social systems? 

We reference a piece in the New Yorker titled Luigi Mangione And The Making Of A Modern Antihero by Jessica Winter. 

Next, Matilda Djerf, founder of fashion label Djerf Avenue and the prototype for Scandi Clean Girls worldwide, is under fire this week after Swedish newspaper Aftonbladet spoke with 11 current and former Djerf Avenue employees who accuse Djerf of fat shaming, favouritism, and bullying. 

We share the accusations and ask if influencers can lead healthy businesses. We reference videos by creators Elena Tea, Barefaced Media, and Carmen Azzopardi. 

In recommendations, Jas enjoyed Who's That Girl, a world-first interview with influencer Anna Paul for In Style by Courtney Thompson. Maggie loved the podcast How To Be a Good Ancestor w/ Roman Krysnaric by Upstream.

Thank you for listening. <3 Jas & Mags xo 

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