Welcome to Cultural Fluency Makers!

Welcome to Cultural Fluency Makers! Each week, we welcome leaders to share how they stay ahead of the ever changing consumer landscape.  With today’s cultural transformation, top brands need to understand diverse consumer segments from Gen Z, Hispanic, and LGBTQ+ to gamers, wine enthusiasts, and basketball fanatics in Iowa. Their marketing strategies require them to keep the pulse on their consumers but also their brand and the category to continue to grow revenue for the long-term.  Cultural Fluency Makers is sponsored by Collage Group, the only cultural intelligence engine that provides brand and consumers  insights on the why that drives consumer behaviors and purchase decisions.