If you want access to Haley's live masterclass on how to scale a 7 figure course or membership site, join us inside the Paid to Create Challenge! Sign up here: ellenyin.com/paidtocreate Try Kajabi (me and Haley's favorite course hosting platform) FREE for 14 days: ellenyin.com/kajabi It’s always a good day on the podcast when I get to host one of my dear friends, and today you get to meet the brilliant Haley Burkhead. Haley is the creator of Recurring Profit. She uses sales psychology to help en...
Feb 01, 2021•52 min•Ep. 79
Join our next Paid to Create 3 Day LIVE Challenge: ellenyin.com/paidtocreate Today I have another student success story I want to celebrate with you! Claire Woodhouse is an incredible wife, mother, blogger, and new course creator! She is the founder of the Secretly Healthy Home blog, sharing delicious dessert recipes to help other women enjoy their sweet tooth without any guilt. Claire recently launched her Smart Sweet Tooth System through participating in my Paid to Create Challenge and enrolle...
Jan 25, 2021•24 min•Ep. 78
Join our next Paid to Create 3 Day LIVE Challenge: ellenyin.com/paidtocreate Get Hashtag Hacks for only $27: ellenyin.com/hashtaghacks Our next guest is coming to you all the way from the land down under. Jennifer McKinley became a serial entrepreneur after realizing her corporate job was no longer bringing fulfillment to her life. Now, she is the founder and CEO of Cor Silver Skincare, and more recently The Beauty of Profit First, a company dedicated to helping small businesses take control of ...
Jan 18, 2021•28 min•Ep. 77
Join our next Paid to Create 3 Day LIVE Challenge: ellenyin.com/paidtocreate It is the episode you have all been waiting for, the Q4 Income Report and 2020 Business Overview! I am so excited for this episode because I am going to be super transparent with you about our finances, the revenue and the expenses, the profit margins, along with what went well and what didn't. 2020 taught me A LOT about my own business as my team and I tried and eliminated various different strategies throughout the ye...
Jan 11, 2021•47 min•Ep. 76
Join our next Paid to Create 3 Day LIVE Challenge: ellenyin.com/paidtocreate Hey, have you been thinking about creating your first digital product this year? I want you to jump into my Paid to Create Challenge. This live challenge is action-oriented & to the point - I’ll walk you step by step through how to launch the beta version of your course or membership site and get your first paying students in just 3 days! I’m serious, if you join me live for ONE hour each day for just 3 days, we can...
Jan 04, 2021•26 min•Ep. 75
It feels like everyone these days wants to get sponsored and tap into the world of influencer marketing, but today’s guest was one of the first to explore the potential of influencer marketing when she started her agency nearly 7 years ago. Lindsey Heppner is the founder and CEO of VAMPPED., the leading creative and talent management agency based in Los Angeles. After facing a near death experience, Lindsey reevaluated everything in her life, and found herself spearheading the influencer movemen...
Dec 28, 2020•58 min•Ep. 74
I am SO excited to introduce you to a dear friend and a favorite past client of mine, Amy Lacey. We took a trip down memory lane together and caught up on Amy’s inspiring journey of making a mid-life career pivot at age 46 and starting a business in an industry she had no prior experience in that has changed the food space forever. Amy is the author of Cali’flour Kitchen and founder of Cali’flour Foods, the brand that pioneered the cauliflower pizza crust craze. After being diagnosed with an aut...
Dec 21, 2020•57 min•Ep. 73
I was so impressed with my conversation with today’s guest, Christina Scalera - and not just because she’s managed to take almost 8 months off this year while still running a 7 figure business. Christina is the attorney and founder of The Contract Shop, a contract template store for creative entrepreneurs, wedding professionals, and coaches. I can’t stress enough how important a solid legal foundation for your business is, so if you need any contracts, check out The Contract Shop here! The queen...
Dec 14, 2020•51 min•Ep. 72
Finding the balance between work and personal time can be difficult to establish. Today’s guest knows all about the struggles of hustling too hard, and has done a full 180 in order to reprioritize and find time + emotional freedom. Meet one of our Cubicle to CEO members, Apryl Thatch. Apryl achieved “six-figure success” in the finance risk management industry, but, feeling overworked and emotionally drained, she left her career to become a serial entrepreneur. She recently took a six week sabbat...
Dec 07, 2020•35 min•Ep. 71
Leveraging brand partnerships has been a game changer for my business and is something we’re making an even bigger priority going into next year, so I’m really excited to introduce you to today’s guest who has over 9 years of experience in strategizing, negotiating, and executing powerful brand partnerships.As a first generation Asian American, Jenny Dinh Safransky has always been a natural born hustler. In her most recent role as Manager of Partnerships & Business Development at The Recordi...
Nov 30, 2020•38 min•Ep. 70
In lieu of running Black Friday or Cyber Monday sales this year, we want to give back to our community! Enter our Week of Gratitude Giveaways kicking off November 23rd over on our Instagram: @cubicletoceo There are over $800 worth of prizes up for grabs and we're picking a new winner each day!Thanks to our friends at Flodesk (ellenyin.com/flodesk), Baxter Blue (baxterblueglasses.com - use code "ELLEN" to save 10%) and The Merchant Solutions (https://www.california.com/merchant-solutions/) for su...
Nov 23, 2020•32 min•Ep. 69
Did you know that 50% of new businesses fail within the first 5 years? If you have ever wanted to own your own business but don’t feel drawn to the startup life, today’s guest is a serial entrepreneur and investor who shares a different path to being a business owner: buying an existing, already profitable business instead of starting your own from scratch. Carl Allen has spent 28 years facilitating over 330 business deals worth close to $48 billion, and now devotes his time to helping thousands...
Nov 16, 2020•1 hr 1 min•Ep. 68
We’re joined today by the magnetic Jen Gottlieb, who will be sharing how to leverage the media and free press to go from the best kept secret in your industry to a household name. Jen is the co-founder of Super Connector Media, a full service PR agency. She has been featured in Forbes, Business Insider, Women’s Health, Good Morning America, PBS and Goop. In her career, she also had a 14-season run as a co-host on VH1 and a starring role in a Broadway national tour to boot.We talk about how Jen l...
Nov 09, 2020•51 min•Ep. 67
I hope you’re excited because today we are talking about how to get in front of thousands of your dream people even if you have a tiny online audience. People often ask me, “Ellen, how do I grow online and get more followers?” And while I don’t think that’s a bad question, I do want to show you a faster way to get in front of more of the RIGHT people...hashtags!Listen in to hear how to optimize your hashtag usage to bring thousands of new people to your account, how to go mini-viral on a tiny ac...
Nov 02, 2020•24 min•Ep. 66
This conversation has been top of mind for me for a long time, and it feels like the right time to bring this up! I want to answer the question, “how do I know if this course or program is a good investment for me?”I truly believe that the success of your business is dictated by the quality of the questions you ask, and the most common questions I get asked on a daily basis are: “How is your program different?” “How can you guarantee my success?” “Is it worth the cost?” “Should I invest in a coa...
Oct 26, 2020•42 min•Ep. 65
You guys get to meet one of my business heros today! I am thrilled to be sharing my conversation with bestselling author & CEO, Emma Isaacs. Emma is the founder and CEO of Business Chicks, a community that reaches 500,000 women worldwide. Not only that, but she is a bestselling author and a mom to six kids (she even live streamed the birth of her sixth child, how badass!) I love Emma because she embodies the spirit of entrepreneurship with her philosophy of winging it - we chat in depth abou...
Oct 19, 2020•47 min•Ep. 64
It is the much anticipated episode where we are covering my quarter three income report, and how I made $209,264 in the last 90 days!I went the most in depth I ever have in this episode, so I am so excited to share with you all the things that I’ve learned over the course of the last 90 days. We take a look at all of the expenses, the biggest shifts I’ve experienced, who we’ve hired and why, our targets moving forward as a company, and more. I bare it all for you guys, down to the dollar, so I r...
Oct 12, 2020•47 min•Ep. 63
Did you see my segment on the Today Show with Hoda & Jenna?! Watch it Here! I am joined today by a new friend who I’ve quickly grown to love, the amazingly talented Brittney Levine.In case you missed it, I had the incredible opportunity to work with Brittney a couple of weeks ago on the Today Show with Hoda & Jenna for a super fun, couples quarantine makeover segment. I can’t say enough good things about Brittney and my entire experience on the show. What struck me most about Brittney wa...
Oct 05, 2020•53 min•Ep. 62
Get PAID to create your first course! If you have ever used the words “sales,” and “icky,” in the same sentence, this one’s for you. Today we are talking all things selling, and more specifically direct sales, with founder of Emerge Sales Training, Tasha Smith. Tasha has over 20 years of experience in sales, and has trained and coached over 8,000 network marketing clients to create thriving teams and businesses full of confidence, profit, and joy.We talk about Tasha’s customer first approach to ...
Sep 28, 2020•1 hr 8 min•Ep. 61
Learn how to get paid to create your own digital product! Is it better to build your own business or buy an existing one? Today’s guest has done both and is here to share her wisdom. Tonya Rapley walks us through her recent experience of acquiring Club Loofah, an ecommerce bath & self-care brand in an industry she had no prior experience in. In addition to heading up this new venture, Tonya is a best-selling author and millennial money expert who founded My Fab Finance, an online resource fo...
Sep 21, 2020•43 min•Ep. 60
Join the Hashtag Hacks Community! I get so many questions about ads, so I’m pumped to have my friend Tanya on the podcast today to talk about when is a good time to use ads as a strategy in your business and what you should consider before running paid traffic.Tanya Neufeld, founder of the Strategiste, is a former Facebook employee with a New York City agency background, so she has the insider scoop on all things Facebook ads. She runs a holistic consultancy for struggling solopreneurs who are l...
Sep 14, 2020•27 min•Ep. 59
Get in on the magic with Hashtag Hacks! Today we’re talking about something way outside of my scope of knowledge, DESIGN. But specifically, how design impacts sales. Kathryn Jones is probably the most personable and energetic human you’ll have the pleasure of meeting, and she is the expert on a process called “Design Hacking.” Through her signature program, CF Design School, Kathryn helps thousands of students design aesthetically extraordinary funnels that are visually engineered to convert - a...
Sep 07, 2020•37 min•Ep. 58
Today’s guest is a self-professed “mama bear” and true champion for small businesses, and someone I admire immensely. Meet Natalie Franke Hayes, an entrepreneur, mobilization marketer, community builder, and neuroscience nerd. As co-founder of the Rising Tide Society and the Head of Community at HoneyBook, Natalie leads over 77,000 creatives and small business owners while fostering a spirit of community over competition around the world. We chat about why the lessons we learned at our first or ...
Aug 31, 2020•59 min•Ep. 57
You know those insightful conversations that you refer back to again and again? This is one of them. Pull out your notes app or journal because there are SO many brilliant copywriting tips in this episode with Kira Hug, co-founder of the The Copywriter Club and co-host of The Copywriter Club Podcast. Kira leads a team of multiple copywriters in a micro-agency focused on personality-driven sales copy for course + membership launches. We talk about how to authentically incorporate your voice and s...
Aug 24, 2020•54 min•Ep. 56
Today’s guest is energy personified, so get ready to get pumped with Jam Gamble, founder of Slay The Mic. Jam is a multi-passionate media personality and speaker on a mission to help people build their confidence and amplify their voice. We talk about what is currently holding your voice hostage, why she doesn’t like the term “public speaking”, her top 3 tips for sharing your story even if you believe the lie that you don’t have one or it’s not interesting enough, and how to create inclusivity a...
Aug 17, 2020•44 min•Ep. 55
Today’s conversation is a must listen for all my fellow travel lovers and anyone whose business has been derailed by circumstances outside of your control. We’re chatting with Tara Cappel, the founder and CEO of one of the fastest growing group travel companies in the US. Her company, FTLO Travel, hosts group trips for solo travelers in their 20s and 30s who are looking to connect with new people through sustainable, curated travel experiences in amazing destinations around the world. Similar to...
Aug 10, 2020•59 min•Ep. 54
We recently celebrated the one year anniversary of this show! To celebrate we decided to host a fun giveaway and invite five listeners to come on the show and ask me any question they had about their business, and I would answer it hot-seat style. So, that’s this episode! We have five amazing business owners asking really insightful questions that I think a lot of you will find really beneficial, not only to have those questions answered, but to know that you’re not alone in this thing called en...
Aug 03, 2020•42 min•Ep. 53
Download Amanda's Guide: How To Attract Your Dream Clients & Join the Healthy Wealthy Society for Free! I have become a mindset junkie over the last few years and truly believe it’s the key to unlocking your success as a business owner, so I’m thrilled to be talking with Amanda Daley today about the huge issue of burnout that plagues so many entrepreneurs.Before Amanda started her 7-figure business training health coaches, she was a member of the burnt-out advertising executive club. In this...
Jul 27, 2020•59 min•Ep. 52
We’re continuing our podcast expert series today with Kelly Glover, founder of The Talent Squad. Driven by the core belief that your personal brand is your most valuable asset, Kelly books podcast tours for entrepreneurs so they can increase their credibility, authority, visibility, and influence. Kelly got her start in media as a red carpet correspondent but reveals in this episode why it’s more interesting interviewing normal people rather than celebrities. We chat about how to best prep for y...
Jul 20, 2020•57 min•Ep. 51
If you’ve been itching to start a podcast, today’s episode is for you. One year ago, I was struggling with a major case of procrastination and tech overwhelm for launching this very show, until I hired my friend, Chase Chewning, and he and his team helped me go live with the Cubicle to CEO podcast in 30 days. It truly feels full circle to celebrate the one year anniversary month of our show by having him on with us today. Chase Chewning is the founder of Operation Podcast and host of Ever Forwar...
Jul 13, 2020•1 hr 2 min•Ep. 50
