Harish Vasudevan, IBM - Part 1 & 2

This Episode was recorded in January 2020, quite a bit before Covid-19 and the Lockdown times became reality.

Harish Vasudevan has over 3 decades of Advertising and Marketing experience, at IBM, Ogilvy and WPP.  He has worked on global and local brands and has created award winning campaigns and developed tracking and measurement models to enable learning and optimisation.

He has worked across multiple geographies... India. China. Singapore. Kenya.

Harish's blog is at  http://harishvasudevan.wordpress.com/ and he can be reached through his twitter handle @harishvasudevan