Is your email list feeling a little... cold? In this episode, I chat with email marketing expert Kathy Farah about transforming your email list into a powerful tool for engagement and growth. Kathy shares her journey from web design to email marketing, the strategies she uses to re-engage cold email lists, and why having a smaller, healthier email list often leads to bigger results. Whether you're overwhelmed by the tech side of email or unsure how to reawaken a dormant list, Kathy’s actionable ...
Dec 17, 2024•39 min
In this week's pep talk, I'm joined by Karalee Gault, my executive assistant and organizer extraordinaire, to discuss content repurposing strategies for business growth. In today's episode, we share: Importance of content in building relationships, trust, authority, and sales Steps to take in identifying tools to aid in content repurposing How we use Metricool for posting to multiple platforms Karalee's advice for individuals new to content repurposing CONNECT WITH HOLLY: • ASK ME ANYTHING: www....
Dec 13, 2024•17 min
What if taxes could actually help you make more money? In this episode, Kimberly Tara breaks down tax strategies that every CEO mom needs to know to build wealth and confidence. Kimberly is a CPA, tax strategist, and certified tax coach who specializes in helping CEO moms proactively plan and prepare their taxes to build wealth and maximize their financial potential. From understanding basic deductions to advanced tax strategies, Kimberly simplifies the process and encourages listeners to take c...
Dec 10, 2024•40 min
In this week's pep talk, I'm sharing the story of how CEO Week evolved from a masterclass, to a 5-day challenge, to a highly successful funnel. Tune in to learn how building and automating funnels can be simple yet effective. In today's episode, I share: Importance of setting up effective funnels and systems to run a business on a part-time schedule The evolution of CEO Week Significance of nurturing sequences The long-term impact and importance of funnel creation CONNECT WITH HOLLY: • ASK ME AN...
Dec 06, 2024•18 min
Are you struggling to find time for visibility in your business? In today's episode, I'm chatting with Kelly Sinclair, CEO of KS&Co. and host of Entrepreneur School. Kelly, an award-winning marketer and brand strategist, shares her method for boosting visibility with just 10 minutes of daily effort. From balancing her business with family life to implementing a sustainable visibility routine, Kelly’s practical advice demonstrates that anyone can increase their reach and attract clients by co...
Dec 03, 2024•38 min
In today's pep talk, I share a (non-traditional) 3-step approach for building a thriving business that you'll love. In today's episode, I share: Building a strong foundation with your core values and mission to make aligned decisions Creating an offer suite that allows you to scale based on your goals Embracing the magic of your business! CONNECT WITH HOLLY: • ASK ME ANYTHING: www.hollymariehaynes.com/chat • WATCH THE EPISODE AND BONUS CONTENT ON YOUTUBE: www.youtube.com/@hollymariehaynes • LEAR...
Nov 29, 2024•18 min
Ever wonder how to nail a brand photoshoot and capture images you actually want to share? In this episode, I am sitting down with Trish Taylor, former celebrity stylist turned personal brand expert, to discuss preparing for a brand photoshoot and the power of style in building confidence and visibility. Trish shares her journey from styling A-list celebrities to helping entrepreneurs embrace their unique style as a powerful tool for their business growth. Tune in to discover tips on developing y...
Nov 26, 2024•39 min
In today's pep talk, I share insights into the challenges, triumphs, and lessons learned since leaving Corporate America and going full time on my own business. In today's episode, I share: Tips for overcoming fear and doubt to take the leap The importance of work-life balance as an entrepreneur The power of community and support along the way Practical tips for building a successful business CONNECT WITH HOLLY: • ASK ME ANYTHING: www.hollymariehaynes.com/chat • WATCH THE EPISODE AND BONUS CONTE...
Nov 22, 2024•21 min
What if scaling your business didn’t mean sacrificing your well-being? In today's episode, I am chatting with Eleanor Beaton, founder of Safi Media, a top coaching company for women founders scaling their businesses to the million-dollar mark and beyond. Eleanor shares her insights into how women can scale sustainably, highlighting common pitfalls and effective strategies for success. She also dives into a case study on helping 22 women entrepreneurs generate over $1 million in sales in just 30 ...
Nov 19, 2024•35 min
In today's pep talk, I share my journey of hiring and building a team that supports my life priorities business model with key lessons I have learned as my business has grown over the years. In today's episode, I share: How my business and team have grown since 2020 The importance of hiring for passion and culture fit, not just skills Using time audits for effective delegation Becoming the visionary of your business and get out of the day-to-day weeds My advice for building your dream team CONNE...
Nov 15, 2024•23 min
Are you relying on mindset alone to manage stress, or could your nervous system be the missing piece to overcoming burnout? In this episode, we chat with Michelle Grosser, attorney, pastor, nervous system expert, and host of The Calm Mom podcast. Michelle specializes in helping high achievers manage anxiety, overwhelm, and burnout using somatic and neuroscience-based approaches. We dive into why mindset alone isn’t enough to overcome stress, and with the holiday season approaching, Michelle shar...
Nov 12, 2024•30 min
In today's pep talk, I share three transformative strategies to make your planning more impactful and, dare I say, enjoyable. In today's episode, I share: Common pitfalls many business owners encounter The importance of life-first planning How to leverage a look-back analysis to guide your future decisions Tips for playing with your numbers to align your business activities with your income goals seamlessly CONNECT WITH HOLLY: • ASK ME ANYTHING: www.hollymariehaynes.com/chat • WATCH THE EPISODE ...
Nov 08, 2024•21 min
Is "good enough" the secret to real connections on Instagram? In today’s episode, I chat with Doreen Vanderhart from NAP Creative about why perfection may be holding you back and how embracing "good enough" content can deepen engagement and authenticity. Doreen’s tips are gold: focus on quality over quantity, share personal stories, and engage all five senses to create a haven for your audience. With insights on flexible yet consistent content strategies, this episode is packed with ways to boos...
Nov 05, 2024•35 min
In today's pep talk, I connect with our collective co-op members, Whitney Abraham, Kim Mills, and Stephanie Hanna in a roundtable format to share what is actually happening in the online and business space. In today's episode, we share: How we have embraced the challenges of entrepreneurship and find true fulfillment beyond business achievements Strategies for maintaining motivation and staying true to your core purpose Importance of curiosity, self-care, and building meaningful connections in b...
Nov 01, 2024•1 hr 8 min
Ready or not, AI is here to stay—and it can be a game-changer! In today’s episode, Kelly Goss, a top business automation expert, shares how AI and no-code tools like Zapier can revolutionize your workflow. From her journey in microbiology to transforming business productivity, Kelly offers actionable tips on mapping your tech stack and busting automation myths. Tune in if you're looking to streamline tasks, boost efficiency, and make more time for creative work! Today we cover: How tools like Za...
Oct 29, 2024•33 min
Today is our fourth and final part of the "Fill Your Funnel" series with Allison Hardy, email funnel expert. We wrap up our time together discussing creating content that converts and makes you an authority in your field while leading to genuine sales. In today's episode, we share: The highs and lows of creating impactful content Benefits of behind-the-scenes content How you can humanize your brand through content you share with your audience Our systems for planning, creating, and repurposing c...
Oct 25, 2024•30 min
Tiny humans can have big feelings! If you’re feeling like you’re juggling a million things—especially your child’s feelings—you’re not alone! I had a great conversation with parenting expert Rachel Bailey, where we explore how to understand and manage those overwhelming emotions, navigate meltdowns, and set effective boundaries. Rachel also shares powerful tips on fostering resilience in kids and strategies for parents to stay calm and consistent. If you're a mom balancing home and work, this ep...
Oct 22, 2024•31 min
In part 3 of the "Fill Your Funnel" series with Allison Hardy, email funnel expert, we share how quarterly planning sessions can transform your business and reduce stress for a successful year-end and holiday season. In today's episode, we share: Importance of systems in business, and types of systems Comparison of our quarterly planning routines Time saving strategies we swear by How we use live events and collaborations as leverage during the holiday season Tips for planning and goal setting f...
Oct 18, 2024•21 min
It’s okay to say NO. Setting boundaries isn’t selfish—it’s essential! In today’s episode, I sit down with Alex Stark, a top executive coach specializing in burnout prevention and radical responsibility. Alex shares invaluable insights on recognizing burnout, setting boundaries, and the crucial role of nervous system regulation. We explore simple yet powerful strategies like single-tasking and the underrated power of saying no. If you’re feeling overwhelmed or constantly on edge, don’t miss this ...
Oct 15, 2024•31 min
Today is part 2 of the "Fill Your Funnel" series with Allison Hardy, email funnel expert, where we are sharing three key ways to sell through email this season, how to gear emails to specific buyers, and the importance of perpetual promotion. You'll also want to tune in for actionable tips on creating your holiday promotional calendar and optimizing your strategies without the stress. In today's episode, we share: The importance of targeted email content for specific buyers Examples of effective...
Oct 11, 2024•25 min
We mean it when we say it: your team can make or break you! In today’s episode, I sit down with Kristy Yoder, founder and CEO of Smart VAs and host of The Master Delegator Podcast, to explore smart leadership, hiring, and delegation. We discuss why aligning your team with core values is essential and how character often outweighs skillset. Kristy also shares actionable tips, including the use of probationary periods, and revealed her unique hiring strategy to help you focus on revenue-generating...
Oct 08, 2024•36 min
Today's pep talk kicks off the "Fill Your Funnel" series with Allison Hardy, email funnel expert, where we are diving deep into email marketing strategies and how to transform leads into loyal clients. Tune in to learn how to fill your email funnel with impactful collaborations. In today's episode, we share: The importance of email collaborations Tips for finding complementary partners to collaborate with Current collaboration strategies we are using in our own businesses How you can implement c...
Oct 04, 2024•22 min
Ready for your PEP TALK? This is the second of a three episode series where I will be breaking down strategy lessons that my mastermind members have learned over the years that you can apply to your business. We Chat About: How to establish yourself as an authoritative figure How good copy can scale your business overnight The number 1 thing you can do to help improve your copy and messaging CONNECT WITH HOLLY: • ASK ME ANYTHING: www.hollymariehaynes.com/chat • WATCH THE EPISODE AND BONUS CONTEN...
Oct 03, 2024•17 min
Feeling overwhelmed by the constantly changing world of marketing? You’re not alone! Today, I sit down with the amazing Molly Knuth to talk about transforming your marketing strategy. Ditch the outdated funnels—we’re diving into the flywheel model with three powerful phases: attract, nurture, and serve. Molly shares how to build genuine human connections, navigate trends smartly, and harness the power of storytelling to make your brand shine. Today we cover: The Flywheel Model — transition from ...
Oct 01, 2024•39 min
In this week's pep talk, I share how one personalized, handwritten email brought in five figures this month, highlighting the importance of a strategic circle combining social media, live events, and genuine human connection. In today's episode, I share: Why Instagram selling is fading (and what works now) The necessity of understanding buying behavior The exact elements of THE email itself Other effective communication techniques you can use in your business CONNECT WITH HOLLY: • ASK ME ANYTHIN...
Sep 27, 2024•18 min
Ready for your PEP TALK? This is the first of a three episode series where I will be breaking down strategy lessons that my mastermind members have learned over the years that you can apply to your business. We Chat About: Mapping out your income plan for the short and long term Creating your customer journey triangle Making sure your offers align with your overall vision CONNECT WITH HOLLY: • ASK ME ANYTHING: www.hollymariehaynes.com/chat • WATCH THE EPISODE AND BONUS CONTENT ON YOUTUBE: www.yo...
Sep 26, 2024•17 min
How often have you clicked on a link or read a caption just because of a stunning picture? Visual marketing goes beyond pretty images—it's about storytelling and engagement! Today, I sit down with Lyric Fryer, co-founder of Workplay Branding, to dive into the power of visual marketing. Lyric and her mother are transforming the way businesses approach their online presence with their innovative strategies. If you're eager to elevate your brand’s visuals and online impact, this episode is a must-l...
Sep 24, 2024•32 min
In this week's pep talk, I share a deeply personal and thought-provoking topic: redefining success beyond revenue. Inspired by a recent and emotional experience attending a neighbor's funeral, I'll be sharing insights on how moments like these can remind us of the true value of time and the importance of balancing life and business. In today's episode, I share: The impact my neighbor's sudden passing had on me and my family Reminder that time is the ultimate currency The importance of celebratin...
Sep 20, 2024•12 min
In this episode, learn from Corinne Morahan on how getting organized can bring you joy while saving you time and money. What we chat about in this episode: -Creating a digital organizing membership -How being organized can dramatically improve your productivity and joy -Corinne's four step process for getting + staying organized About Corinne: Corinne is an internationally-recognized organizing expert with a degree from Harvard who has become a leader in the productivity sector. Corinne’s 36K fo...
Sep 19, 2024•37 min
What if we told you there’s a way to simplify online course creation and reclaim your time? (Bye, burnout!) In today’s episode, I sit down with Gemma Bonham Carter, and let me tell you, this is a game-changer for anyone in the online course industry! We dive deep into why simple tools can create major impact and the must-know trends in today's competitive market. If you're looking to scale your online business while maintaining balance and flexibility, you have to catch this episode. Today we co...
Sep 17, 2024•36 min