176. The Power of UGC Photography in Marketing with Lauren Hooper

In this episode of Crickets to Cha-Chings, Julie Berninger interviews Lauren Hooper, an artist and entrepreneur, about her expertise in user-generated content (UGC) photography. Lauren provides tips for creating UGC, including the importance of background, lighting, and showcasing the product in real-life scenarios. She also discusses the impact of UGC on Etsy sales and the value of testing different types of content to see what converts best.

Contact Lauren: https://lauren-likes.com/

Gold City Ventures: https://goldcityventures.com/

Watch on YouTube: https://youtu.be/vgcvBFvLeLc