In this episode we talk with Mark Hoyle also known as LadBaby. Mark Began his social media Career when he created the LadBaby Blog. Mark vlogged about his life as a new dad with his wife Roxanne and his channel went viral when he created dad hacks. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories from leading creators, writers, producers and marketers on how the worlds of advertising, entertainment, and data science are converging. Subscribe To YouTube...
Nov 03, 2020•54 min•Season 1Ep. 32
In this episode Derral Eves and Ricky Ray Butler discuss the important factors Creators and Brands should learn from each other. From a blended approach of data driven decisions, being authentic to the viewer, and creating systematic processes Creators and Brands can find massive success. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories from leading creators, writers, producers and marketers on how the worlds of advertising, entertainment, and data science a...
May 23, 2020•44 min•Season 1Ep. 30
In this episode we discuss the risks of social influencers and brands marketing. Gleam Futures’ Head of Talent Lucy Loveridge stops by to share how her industry is pivoting. For the last 7 year’s Lucy has been a liaison for social media influencers and brands. As head of talent at the UK’s top influencer agency, Lucy manages big names like Tanya Burr and Zoella. Lucy is known to - be on the pulse of what’s next of influencers. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Ins...
May 18, 2020•47 min•Season 1Ep. 29
Jeffrey Harmon, Co Founder of VidAngel, comes to Creative Disruption to discuss the importance of making marketing decisions based on data. Come listen to Jeffrey Harmon, Derral Eves, and Ricky Ray Butler deep dive into strategies that will help you use the power of video to promote your business. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories from leading creators, writers, producers and marketers on how the worlds of advertising, entertainment, and data ...
May 02, 2020•1 hr 10 min•Season 1Ep. 28
Join us as we talk with Zack to learn how you can take your YouTube videos and make a career. With over 5 million subscribers on JerryRigEverything, Zack turned his love of repairing, into the most viewed cell phone repair channel on the internet. He found his niche by performing strength and durability tests on cell phones. With his simple explanations and brief tutorials have helped millions of people with repairs of their own. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves ...
Apr 21, 2020•59 min•Season 1Ep. 27
Jimmy "MrBeast" Donaldson comes to Creative Disruption to share how he has exploded on and how he grew his YouTube Channel to over 30 million subscribers and 4.7 billion views. MrBeast began mastering social media when he followed his heart creating philanthropic attention-grabbing stunts. As one of the smartest and most generous creators, MrBeast tells us what drives him everyday to continue to make new content.
Feb 19, 2020•1 hr 19 min•Season 1Ep. 25
When Benji's wife began creating YouTube videos in 2011. Benji saw the potential to create a massive business. He quit his job in real estate and focused his time 100% into creating online content. As they grew, Benji created his own influencer channel and has since been recognized on Forbes’ as “Top 20 Must-Watch YouTube Channels." Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories from leading creators, writers, producers and marketers on how the worlds of a...
Dec 14, 2019•58 min•Season 1Ep. 25
Carly Incontro and Erin Gilfoy come to Creative Disruption to share their experiences of growing their social followings on Vine and YouTube. In 2015 Carly and Erin realized the importance to expand their brand and created the YouTube channel to reach a larger audience. As Vine went defunct they teamed up with the Vlog Squad to double down on YouTube to create their own vlog content. Since shifting over to YouTube Carly and Erin have surpassed over a million subscribers. Creative Disruption Podc...
Nov 02, 2019•45 min•Season 1Ep. 24
All Things Comedy CEO/President Mike Bertolina stops by Creative Disruption to discuss the latest trends occurring with digital media. Working at Brand Entertainment Network, Mike led over 1600 digital campaigns for Microsoft, General Motors, and many other world renowned companies. Mike has been able to take his experience and provide transforming leadership for comedians to own their brand and IP content. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories fr...
Oct 26, 2019•51 min•Season 1Ep. 23
Heath Hussar, vlogger extraordinaire comes to Creative Disruption to share his experience of social media success with now defunct Vine to starting all over with YouTube. Heath breaks down his tips and tricks he used to adapt his content for a new platform and how he found similar success. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves. Insights and stories from leading creators, writers, producers and marketers on how the worlds of advertising, entertainment, and data science...
Oct 19, 2019•37 min•Season 1Ep. 22
In this video Matt Stephanina shares how he grew his YouTube channel to over 11 million subscribers and was able to naturally incorporate brand advertisements into his videos. Matt began learning to dance at age 18 by watching music videos. As his expertise for music and dance grew Matt began teaching dance through YouTube tutorial videos. His YouTube channel not only connected him with many viewers across all social platforms, but with famed music stars from Taylor Swift, Snoop Dogg, and Wiz Kh...
Oct 12, 2019•1 hr 6 min•Season 1Ep. 21
The creator of Night Media, Reed Duchscher, comes to Creative Disruption to discuss brand integration moving into social media. From managing NFL Hall of Fame players, Reed foresaw the shift occurring within social media. Reed created Night Media and now manages MrBeast, Preston Playz, and some of the most influential YouTubers. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories from leading creators, writers, producers and marketers on how the worlds of adver...
Oct 05, 2019•58 min•Season 1Ep. 20
Derral Eves is one of the world’s top YouTube and online video marketing experts. First and foremost, though, he is a loving husband and father of five children. Derral is known as one of the top leading authorities in the creator influencer space. He works tirelessly to to stay on top of the latest online marketing trends to provide off the charts video content across all platforms. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories from leading creators, wri...
Sep 28, 2019•53 min•Season 1Ep. 19
Preston Arsement better known as PrestonPlayz, started creating fan-worthy content at just fourteen. From there Preston has become one of the most popular faces of YouTube. His high-energy and incredible gaming skills have helped solidify him as one of the hottest influencers in Minecraft and Fortnite. Preston’s 4 YouTube channels have grown to a combined 19 million subscribers and 300 million views per month. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories...
Sep 21, 2019•1 hr 1 min•Season 1Ep. 18
The creator of LegalEagle Devin Stone comes to Creative Disruption to breakdown the legalese needed for YouTube copyright claims. As a successful legislation and trial lawyer who graduated with honors from UCLA, Devin Stone spent his time in the 9th circuit where he drafted position of public opinions. Devin found his passion helping creators navigate the legal waters of a YouTube creator. Since becoming a YouTube creator Devin has been able to grow LegalEagle from 10,000 to 500,000 subscribers ...
Sep 19, 2019•58 min•Season 1Ep. 17
Corridor Digital has amassed over 6 million subscribers by creating visually entertaining viral videos. Sam Gorski and Niko Pueringer co-founded Corridor Digital in 2010, a year later Jake Watson came on as a partner. They have gone on to win several Streamys including the “Visual and Special Effects Award” in 2017. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories from leading creators, writers, producers and marketers on how the worlds of advertising, enter...
Aug 24, 2019•56 min•Season 1Ep. 16
Deniese Davis, COO of Color Creative comes to Creative Disruption to share her intake on what's disrupting the industry. Working at Color Creative Deniese strives to provide access and opportunities for diverse and new voices. Deniese is know for successfully producing multiple low budget digital films and producing Insecure on HBO. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories from leading creators, writers, producers and marketers on how the worlds of a...
Aug 19, 2019•1 hr 7 min•Season 1Ep. 15
Carter and Lizzy are Social Media influencers who have earned over 4.8 and 3.4 million subscribers on their YouTube channels. Their video content is best known for experiments, challenges, and vlogs. Carter and Lizzy met at Carnegie Mellon University and soon intertwined their adventurous personality with their knowledge of engineering and statistics to create fun and innovative video content. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories from leading cre...
Aug 17, 2019•1 hr 7 min•Season 1Ep. 14
CD13: Knee deep into Hollywood Steve Sandoval Acclaimed Producer Steve Sandoval is an award winning Producer who has developed shows for HBO, Disney, NBC, and Netflix. Steve most known work is producing the live audience filmed Will & Grace. He has gone on to produce multiple series. These shows included Shake It Up, Girl Meets World and Netflix’s Fuller House. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories from leading creators, writers, producers and...
Aug 12, 2019•56 min•Season 1Ep. 13
CEO of Branded Entertainment Network (BEN), Ricky Ray Butler is a passionate advocate of brand integration into social media. Ricky Ray’s influence and reach has led him to working with some of the largest companies; Microsoft, Ubisoft, and General Motors. Ricky Ray has been named in AdAge’s 40 under 40, and one of the top 100 people in influencer marketing by Influence Directory.
Aug 10, 2019•55 min•Season 1Ep. 12
Listed by Forbes as one of the top 20 channels to watch. Sean Cannell cut out his niche by creating four channels. He is best known for Think Media and Video Influencers. You can find Sean giving great tips and tricks on the latest tech gear for your channel or learn from him on how to optimize and build your brand on YouTube. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories from leading creators, writers, producers and marketers on how the worlds of adverti...
Jul 02, 2019•1 hr 3 min•Ep. 11
Chad and Vy have been pivoting through content from day one. Using YouTube’s analytics and studying viewer trends. They have adapted their content in order to grow their audience. They have pivoted from making channels such as Make Review, DIY, Fruit Ninja, to their latest Project Zorgo. Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories from leading creators, writers, producers and marketers on how the worlds of advertising, entertainment, and data science ar...
Jun 29, 2019•53 min•Ep. 10
Drew Baldwin is an advocate for original video programing online. A passionate and outspoken advocate of original video programing online, Drew is Founder and CEO of Tubefilter and Creator and Executive Producer of the Streamy Awards. Drew is the Executive Director of Social Media Week Los Angeles. He chairs the New Media Committee for the Caucus for Producers, Writers & Directors, and proudly serves on the Interactive Media Peer Group for the Academy of Television Arts and Sciences (Emmys),...
Jun 15, 2019•59 min•Ep. 9
CD 8: Linkedin Native Video. Influencer Fraud. Pods, Bots and Glots! Goldie Chan is the top LinkedIn Video creator, global keynote speaker and digital strategist. Her video channel won LinkedIn Top Voice and is the longest running daily show on the LinkedIn platform with over 4 million views and counting. She's known as the "Oprah of LinkedIn" by Huffington Post. Her current partnerships include global brands such as WeWork, Skype and London & Partners. She also runs Warm Robots, a social me...
Jun 02, 2019•1 hr 11 min•Ep. 8
Liam Chivers. Liam is a highly successful talent manager and sales specialist whose company, OP Talent, has pioneered YouTube and online influencer management in the U.K. Since founding OP Talent in 2012, Liam has educated hundreds of global brands and entertainment companies on the value and best practices of brand marketing and content promotions, utilizing the modern-day mainstream platforms of YouTube and social media. Liam has been instrumental in developing once unknown individuals into so...
May 24, 2019•1 hr 1 min•Ep. 7
Jim Louderback. Jim is one of the most respected figures in digital media with a 20-year history of leadership at the intersection of publishing and technology. Jim currently runs VidCon as a stand-alone division of Viacom. VidCon is the world’s largest online video conference in Anaheim, Amsterdam, London and Australia. Jim joined VidCon in 2014 as editorial director of the industry track and took over as CEO in 2017. In early 2018 he played the leading role in the sale of VidCon to Viacom. Thr...
May 16, 2019•47 min•Ep. 6
CD 5: Content is the Modern Day Cocaine. The Power of Story Telling. The Year of Instagram Video. Talking with Jon Youshei (Product Marketing Manager of Instagram IGTV). Jon Youshaei. Jon is a YouTube marketing guru, business writer and creator of Every Vowel, a popular workplace cartoon series called “the Dilbert for millennials.” As YouTube's Head of Creator Product Marketing, Jon worked with the platform’s stars to grow their communities and create viral content with millions of views. Today,...
May 09, 2019•54 min•Ep. 5
Today we talk with Rafi Fine and Marc Hustvedt. They lead one of the most successful studios creating entertainment for YouTube. Rafi, and his brother Benny are the founders of Fine Brothers Entertainment, which operates three successful channels: “TheFineBros”, “TheFineBros2” and “React”. FBE currently produces fifteen serialized shows every week for over 30 million subscribers. Marc Hustvedt is FBE’s recently appointed CEO and an internet video veteran in his own right. Marc has an impressive ...
May 02, 2019•1 hr 22 min•Ep. 4
Caleeb Pinkett is one of the fastest rising and most influential producers in Hollywood. As Head of Overbrook Film and Television, which is the production home of Will Smith and Jada Pinkett Smith, Caleeb has helped launch YouTube Premium hit Cobra Kai, Netflix breakout hit To All the Boys I’ve Loved Before, and the feature film I am Legend. Caleeb has also been instrumental in increasing Will and Jada’s presence on social platforms like YouTube and Facebook Watch. Caleeb is currently working on...
Apr 25, 2019•56 min•Ep. 3
Today we talk with one of the most successful couples on YouTube. Matthew Patrick, also known as MatPat, is best known as the creator and narrator of the YouTube channels The Game Theorists, The Film Theorists and YouTube’s largest live-streaming channel, GTLive, which he co-hosts with his wife and fellow YouTube star Stephanie Patrick. Their channels are currently at 20 million subscribers and 60 million monthly views. Matthew and Stephanie, who manages the business side of their partnership, a...
Apr 18, 2019•1 hr 29 min•Ep. 2
