Inside YouTube's Most Popular Family (Jordan & Salish Matter Interview)
Episode description
I interviewed Jordan and Salish Matter on how they built one of YouTube's biggest channels — and the challenges that came with it. Thanks Thinkific for sponsoring, sign up: https://try.thinkific.com/o8x1mvptypwj
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0:00 - YouTube’s Biggest Family Channel
2:13 - How Much Does Salish Make?
12:30 - Jordan’s Early Photography Career
14:47 - The Dark Side of Family Channels
20:13 - How Salish Grew The Channel
21:16 - How Involved Is Salish?
23:32 - Jordan And Salish’s Relationship On Set
28:46 - Pressure To Put Salish’s Life Online
33:53 - The American Dream Mall Controversy
39:28 - Reactions To Criticism
44:46 - BTS On A Jordan Matter Shoot
53:36 - Jordan And Salish’s Relationship Off-Camera
1:00:00 - Will Salish Quit YouTube?
1:02:58 - Why Jordan Feels Ignored
1:07:26 - Salish’s Career After YouTube & Hudson Matter
1:13:54 - Why Isn’t The Channel Called Salish Matter?
1:15:29 - Jordan Matter’s Advice For Creators
1:22:10 - How To Pivot As A Creator
1:25:07 - What Salish & Jordan Have Learned From Each Other
1:27:09 - Final Thoughts