Why do some people achieve success while others struggle? In this episode, Elizabeth Chappell dives into the critical role of mindset and its impact on success. She unpacks the "bell curve" concept and explores five distinct thought processes we all experience as business owners or customers. These mindsets have a profound effect on our ability to thrive in business and life. Elizabeth also shares valuable marketing and business insights, including a behind-the-scenes look at her latest creative...
Jun 21, 2024•40 min
In this episode of the Craft to Career Podcast , Elizabeth Chappell discusses an inevitable reality for every entrepreneur: dealing with haters. Whether it’s mild criticism or severe negativity, as your business grows, you’ll encounter people who don’t agree with your approach or success. Elizabeth shares practical strategies for managing these situations, knowing when to listen to feedback, and understanding when it’s best to disengage. What You’ll Learn in This Episode : Handling Criticism : H...
Jun 14, 2024•29 min•Season 2Ep. 159
In this episode of the Craft to Career Podcast , Elizabeth Chappell discusses the valuable business lessons we can learn from Taylor Swift—whether you love her or hate her. Taylor Swift's ability to attract a massive fan base while simultaneously repelling critics is a powerful lesson for entrepreneurs. Elizabeth explains how embracing both praise and criticism can actually work to your advantage in business. What You’ll Learn in This Episode : Attracting and Repelling Your Audience : Why being ...
Jun 07, 2024•29 min
Are you tired of playing the Instagram algorithm game, feeling stuck with lower engagement and no growth? You’re not alone! But let me reassure you—Instagram is still a powerful tool for business owners, and it can absolutely help grow your business and increase your sales. In this episode of the Craft to Career Podcast , I sit down with Nicole Burke, founder of Gardenary Co. , and my personal mentor in Instagram growth and marketing. Nicole shares proven strategies that have transformed my appr...
May 24, 2024•48 min•Ep. 157
From firfighter to quilterpreneur, Brandy shares her journey to success. I’m joined by Brandy, a fellow quilter and podcast host who shares her inspiring journey from firefighter to full-time quilterpreneur. Brandy discusses the challenges of transitioning from a stable, full-time career to running a creative business, and the strategies she used to make her quilting career thrive. What You’ll Learn in This Episode : The Big Leap : How Brandy made the transition from being a firefighter to pursu...
May 17, 2024•35 min
In this episode of the Craft to Career Podcast , we dive into a coaching call with Becky, an entrepreneur with a unique niche in English Paper Piecing. While Becky has developed a distinctive product, she's facing challenges in growing her audience and increasing sales. As we work through actionable strategies to help Becky achieve greater success, you'll discover key insights and tactics that are applicable to any business owner looking to grow their audience and increase sales. Whether you're ...
May 10, 2024•26 min
Joe Hudson, owner of Art of Accomplishment , has worked with top CEOs, successful business owners, and high-performing teams throughout his career. With a background as a venture capitalist, Joe has gained unique insights into what truly drives success for individuals and businesses alike. Drawing from his extensive experience, Joe reveals the key principles that set high achievers apart, focusing on mindset shifts, leadership strategies, and the often-overlooked factors that can make or break a...
May 03, 2024•1 hr
Alex Kincaid, a floral watercolor artist who has successfully grown her business through teaching and licensing her art, shares valuable lessons for entrepreneurs. What You’ll Learn: The Power of Memberships : Alex explains how creating memberships has helped build a strong community and grow her business. Surrounding Yourself with Success : How connecting with successful individuals can fuel your personal and business growth. What Works and What Doesn’t : Insights into what truly makes a differ...
Apr 26, 2024•58 min
In this coaching call, Alexis Galloway, a successful businesswoman and expert in teaching embroidery, shares her journey and vision for scaling her business. Already well-versed in business skills, Alexis is now ready to take her business to the next level by adding a new course to her offerings. Join us as we discuss: Business Growth : How Alexis plans to expand her services and grow her audience with a new course. Course Creation : Insights into the process of developing a course and what she ...
Apr 19, 2024•58 min
In this coaching call, Aynex Quilts, the winner of a free one-on-one coaching session, opens up about her journey as both a creative entrepreneur and a professional in the quilting world. With a deep passion for quilting, Aynex shares how she balances the artistic side of her work with the business skills needed to grow and sustain her business. Highlights from the conversation: Creative Process : How Aynex brings her artistic ideas to life through quilting and what inspires her designs. Balanci...
Apr 12, 2024•35 min
Ellene, the creative mind behind Brave Nouvelle , has made a seamless transition from art teacher to creative business owner. With years of experience teaching various forms of art, she recently channeled her passion for artistic expression into a business. A self-proclaimed quilt enthusiast, Ellene adds a personal touch to every quilt by incorporating unique embellishments, such as macrame, that set her work apart. In this coaching call, we dive into how Ellene can take her creative business to...
Apr 05, 2024•1 hr 3 min
Kwadwo, an expert Online Course Consultant and Facebook Ads Manager, shares valuable insights on how to boost your profits and scale your online business. This episode is packed with tips, strategies, and actionable advice you can implement immediately. Whether you’re new to online advertising or looking to refine your current approach, Kwadwo’s knowledge will help you take your business to the next level. Key topics include: When to Invest in Facebook Ads : Discover the right moment to start ru...
Mar 29, 2024•54 min•Season 2Ep. 149
In this episode of the Craft to Career Podcast , Elizabeth Chappell, founder of Quilters Candy, shares key strategies for turning your creative passion into a sustainable and profitable career. Whether you're just starting out or looking to elevate your business, Elizabeth breaks down the essential steps every creative professional should take to succeed. What you’ll learn: Choosing the Right Market : Discover how to identify the right niche to sell your products or services in, ensuring you're ...
Mar 27, 2024•33 min
This is the first of five coaching calls from listeners of the podcast. Meet Sarah Clark, a fabric designer, artist, and quilter. Sarah is exploring what her business will look like moving forward. This is such a magical time of discovery. We talked about Sarah's different skills, her WHY (why she is going into business, what she hopes to accomplish with her business), and how she can reach her goals. My hope is that while listening to this coaching call, you'll gain inspiration and new ideas an...
Mar 22, 2024•42 min•Season 2Ep. 148
The two budget questions I get: What do I do if I’m just starting my business? And what am I doing and focusing on with my business at the moment? I share answers for both of these. First, what are the absolute must-do things if you’re just beginning. And then take a behind the scenes look at my thinking for my business. What’s my next step? What are my dreams and goals? What am I focusing on now? Learn how to turn your craft into a career, both at the beginning stages and further in. Turn your ...
Mar 15, 2024•28 min•Season 2Ep. 147
Quilt Pattern Writing Course alumni, Lina Owen, is narrowing her niche and it’s so cool! Lina’s first language is Spanish, and she has seen and felt the void of Spanish quilt patterns and quilting classes. Lina is providing for those quilters which wouldn’t normally be able to quilt because of a language barrier. It can be scary to narrow your niche, but it really is the best way to grow your business. It’s also a great way to have a business you are passionate about. See what amazing things are...
Mar 08, 2024•40 min•Season 2Ep. 146
Learn how to get featured in magazines and articles to grow your business. No paying, no algorithms to worry about, just you sharing what you love and building your credibility. Gloria works with creative entrepreneurs to help them get features in different media outlets. Learn some amazing tips from her and get her free downloads and helps. Turn your CRAFT into a CAREER! Did you find this podcast helpful? Find more creative business takeaways, tutorials, courses, plus much more below. SHOW NOTE...
Mar 01, 2024•46 min•Season 2Ep. 145
Learn a new way to answer the question, what should I do? This favorite life, hack of mine, can answer anything from health, to business, to friendships and more. Learn a secret tip that will help you with just about any situation! Turn your CRAFT into a CAREER! Did you find this podcast helpful? Find more creative business takeaways, tutorials, courses, plus much more below. SHOW NOTES: https://quilterscandy.com/category/podcast-episodes/ QUILTERS CANDY WEBSITE: https://quilterscandy.com/ INSTA...
Feb 23, 2024•17 min•Season 2Ep. 144
Did you know the power of stories? They can make a product go from blah to "I MUST HAVE IT"! Listen to one example from author Kindra Hall, and learn four different types of stories business owners can tell to make people rush to get your products and services. Start weaving stories into your marketing, blog posts, emails, and social media content and see the results. The proof is in the pudding. Stories sell! Turn your CRAFT into a CAREER! Did you find this podcast helpful? Find more creative b...
Feb 16, 2024•33 min•Season 2Ep. 143
It took me 7 years to get 45,000 followers on Instagram. Then in one month I gained over 50,000 followers! What made the difference? How did I do in one month what took me 7 years to do? Learn tangible, take-away tips to help you grow your audience on Instagram. Growing a following on social media is one of the best (and free) ways to market your business. And yes! There are tips that will help you have more success. Listen to the ups and downs of growing a social media following with me. Turn y...
Feb 09, 2024•46 min•Season 2Ep. 142
Amelia Mccall of Mother Sews Best gained over 50 THOUSAND followers on Instagram in ONE DAY. She is an online educator for mom's who want to sew clothing for their kids. Learn how Amelia has grown her business (for free) and is now earning more than she ever thought she could. Amelia shares what she offers in her business, what she plans to do going forward, and shares tips with you that can help you turn your craft into a successful career. EPISODE LINKS: Mother Sews Best Website: https://www.m...
Jan 26, 2024•52 min•Season 2Ep. 140
Trey Stewart is a college athlete and clothing designer. He upcycles quilts turning them into clothing for professional athletes and celebrities. His company, Default Happiness, combines mental health awareness, art, fabric, and fashion. In this episode of the Craft to Career podcast, Stewart shares how he started sewing and what his dreams are. Learn how Trey is turning his CRAFT into a CAREER. Did you find this podcast helpful? Find more creative business takeaways, tutorials, courses, plus mu...
Jan 19, 2024•29 min•Season 2Ep. 139
How can we improve ourselves and show up in the best way possible? Most of business is a mental game and a lot of it is learning how to overcome obstacles that are within ourselves. On epsiode 138, Elizabeth Chappell, of Quilters Candy, talks about 5 myths that are stopping us from progressing and seeing the growth that we want... both in business and our personal lives. Turn your CRAFT into a CAREER! Did you find this podcast helpful? Find more creative business takeaways, tutorials, courses, p...
Jan 12, 2024•37 min•Ep. 138
Tanessa is a a health consultant for entreprenuers. She has a degree in Biomedical Physiology and Kinesiology and is an excellent resource to help you fell good and optimize your health using wearable tech insights, personalized coaching & biohacking so you can get a higher return for the time & money you spend in your business. On the podcast, we talk about the importance of midset, bio hacking, lifestyle, and finding sucess in meanigful and impactful ways. Turn your CRAFT into a CAREER...
Jan 05, 2024•57 min•Season 2Ep. 137
Don't miss episode 136: Instagram Called Me- Here's What They Said. I share the details about my experience with Jay from Instagram Meta. Wondering how and why they contacted me? Hear about this plus what questions I had for them, and what tips they were able to share. All I learned, I want to share with you, so that you can get the same benefits! Learn what is next for Instagram, how to be seen on other's feed that are not yet following you, about reel editing and SEO, what essential things Ins...
Dec 08, 2023•28 min•Season 2Ep. 136
Learn all about Baby Lock and what they have to offer in episode 135. Baby Lock Ambassador, Educator and Products. Patty, who manages Baby Lock's training and education department, answers all sorts of questions one may have and shares about the many features that the Baby Lock Brand offers in their machines. If you have wanted to sell, use their machines, become an Abassador or learn about their products- this episode is for you! Turn your CRAFT into a CAREER! Did you find this podcast helpful?...
Nov 24, 2023•41 min•Season 2Ep. 135
What We Don't Talk About with my Twin Sister is all about the emotional rollercoaster that new business owners face. As entrepreneurs, we all have moments of elation and moments of wanting to throw in the towel. Hear Emily's journey thus far into her new business, Unlocking Bright Minds. Her emotions are real, raw and relatable. Hear about the things that general are not talked about enough and insights that can be helpful for new business owners especially. I am excited to have my twin sister, ...
Nov 17, 2023•36 min•Season 2Ep. 134
Set goals that don't depress you. What does that mean? Elizabeth Chappell teaches you a way to set goals that take the emotions and the major up's and down's out of the equation. It is all about making goals that are in your control, not out of your control. Instead of focusing on the end results of a goal, focus on the actions that you have control over. Your happiness and success isn't dependant on the results that you get, it is dependant on that actions you're taking. I share ways to change ...
Nov 10, 2023•18 min•Season 2Ep. 133
Do you know the power of Connections and Collaborations? There is power in meeting people, making connections in person, and having the opportunity to collaborate with others. Learn tips for doing this successfully, what to avoid, and tap into the power of connection and collaborations with your business. Did you find this podcast helpful? Find more creative business takeaways, tutorials, courses, plus much more below. SHOW NOTES: https://quilterscandy.com/podcast/ QUILTERS CANDY WEBSITE: https:...
Nov 06, 2023•38 min•Season 2Ep. 132
How often as a business owner do you feel burnt out? As entrepreneurs, as humans really, we feel the drive to go, go, go and heaven forbid we go into a "hibernation" for a season. In Episode 131, Elizabeth shares about a holistic approach to business. She encourages you to re-evaluate your business goals and purpose. Why are you doing what you do? What are your metrics of success? Stop feeling guilty taking time off to live life and enjoy friends and family. We cannot always be in a constant sea...
Oct 27, 2023•40 min•Season 2Ep. 131
