Why Breweries Collaborate
Episode description
In a competitive market, what drives breweries to collaborate? What benefits do these partnerships bring to the breweries, the craft beer community, and consumers? In this conversation, we'll dive into the motivations behind collaborations. Our panelists will share the strategic reasons they align themselves with other brewers and organizations. From gaining knowledge to increasing market awareness, our guests will reveal how they have utilized collaborations to achieve greater success.
Panelists:
- Jessa Butler (Icicle Brewing)
- Josh Evans (Afterglow Brewing)
- Julie Rhodes (Not Your Hobby Marketing Solutions)
- William Teasley (Khonso Brewing)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Thank you to AbstraxHops and MarketMyBrewery for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.
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