The PRSA Experience
Maria Russell of the PRSA discusses her experience with the Public Relations Society of America, and Syracuse University.
Nov 16, 2019•44 min
Cover Story
We’re reserving a headline for you. Each week our hosts are joined with public relations powerhouses to share and discuss information which is vital and timely for you to maximize your public relations efforts.
Episodes
SEO PR Training
SEO and social media expert Nichola Stott (Founder, themediaflow) and PR and social media specialist Claire Thompson (Founder, Waves PR) discuss the launch of their new joint venture, SEO PR Training.
Mar 09, 2011•34 min
The Wizards of Spin
Brandy interviews longtime journalist and public relations specialist John Ruane, author of The Wizards of Spin, which talks about the evolving news media and how this pseudo-journalism is changing America and how citizens get information.
Feb 16, 2011•35 min
How to Hire the Right PR Firm
How to Hire the Right PR Firm with guest Katherine Heaviside, President of Epoch 5 Public Relations. We learn the steps you should take when vetting the right PR solution and the need to sign up with a firm for a long term agreement or for a specific project.
Feb 09, 2011•34 min
Young Entrepreneurship
Scott Gerber is a serial entrepreneur, angel investor, media personality, public speaker and the most-syndicated young entrepreneurship columnist in the world. Scott tells about Sizzle It, a website that featues the latest on entrepreneurship and his book, Never Get A Real Job, which is marketed to 20-somethings who find themselves looking down the long barrel of a traditional career path.
Jan 26, 2011•38 min
Celebrity and Do-It-Yourself PR
Monique Tatum, CEO of Beautiful Planning Marketing discusses Celebrity PR as she tells us about the upcoming Reality of Fashion, Reality of Aids Event For Fashion Week 2011, plus she fills us in about the new PRLearningCenter, which offers Do-It-Yourself PR classes.
Jan 19, 2011•30 min
Public Relations, Social Media And Customer Service
Public Relations, Social Media And Customer Service are the focus of a recent blog post by returning guest Shonali Burke. Shonali explains the shoe fiends dream as explained in her Waxing UnLyrical blog.
Jan 12, 2011•32 min
Strategic Use of Social Media for Brand Building
Bullseye PR CEO and co-founder John Rarrick discusses Strategic use of Social media for brand building, podcasting and other forms with social media for clients.
Dec 29, 2010•37 min
Measurement by Quantity, Quality and Influence
Measurement by quantity, quality and influence. Shonali Burke, ABC, principal, Shonali Burke Consulting, discusses how measurement has and has not changed, and the most practical way to tackle it.
Dec 15, 2010•40 min
Personal Public Relations Branding
Personal Public Relations Branding, differentiating B2B public relations from B2C public relations, b2b companies leveraging content to promote and market and more are discussed with Award-winning PR and marketing communications executive Wendy Marx.
Nov 17, 2010•30 min
Taking Command Of Your Messaging
Taking Command Of Your Messaging and realizing that social technologies are a priority for public relations professionals. Meg and Brandy discuss a recent blog post on the subject and Brandy tells how this philosophy is being applied to WebmasterRadio.FM and the AffCon 2010 Conference.
Nov 10, 2010•32 min
JungleBuzz Resource and Discovery for PR
JungleBuzz is A New Free Resource and Discovery Site for PR and Communications Professionals, and PRServiceBureau.com: On-Demand PR Services for Behind-The-Scenes Administrative Tasks, are introduced to us by Gina Milani, Founder of PRServiceBureau.com.
Oct 13, 2010•32 min
Bootstrap Your Public Relations
Brandy and Meg look into an Inc.com post entitled How to Bootstrap Your Public Relations They offer examples and analyze ways around hiring a PR specialist or outsourcing your publicity.
Sep 22, 2010•33 min
Mass Interpersonal Persuasion with BJ Fogg
Dr. B.J. Fogg is the founder and director of the Persuasive Technology Lab at Stanford University, where he also teaches Computer Science. Learn how Mass Interpersonal Persuasion can apply to your Public Relations efforts.
Sep 08, 2010•34 min
Social Media Helps Traditional PR Thrive
Meg recaps her visit to SES San Francisco 2010, plus Brandy and Meg discuss a recent AdAge article on How Social Media Is Helping Public-Relations Sector Not Just Survive, but Thrive, plus PRWeb lists the 25 Essential PR Bloggers You Should Be Reading.
Aug 25, 2010•38 min
Creative PR and Social Media Policy
Deidre Breakenridge, author, entrepreneur and President/Co-Founder of Mango! Marketing. discusses Creative PR and Social Media Policy with Meg.
Aug 04, 2010•28 min
5 New Marketing Truths To Attract Business
Marc Harty, CEO of MainTopic Media, talks to Meg about The Visibility Economy: 5 New Marketing Truths To Attract Business and Build Lasting Authority and more.
Jul 28, 2010•31 min
Thought Leadership
Brandy and Meg have a conversation with Joy Scott, CEO of Scott Public Relations. Joy talks about her exciting new white paper The 7 Steps to Thought Leadership in 2010 – and Beyond. Listen in as they chat about the importance of thought leadership in your field.
Jul 14, 2010•32 min
Virtual Personal Assistant
Meg is joined by Riana Malia,, Head of Operations, North America for Catch Friday and Catch Friday Media. Riana is a successful entrepreneur and founder of Soiree Creative- an event and lifestyle experience firm, as well as one of the most sought after Lifestyle Coaches. Discover how a Virtual Personal Assistant can help your PR Efforts in this edition of Cover Story.
Jul 07, 2010•30 min
How To Be a Good PR Person – or PR Client
Steve Safran is senior vice president of Media 2.0 at Audience Research and Development, and editor of the Lost Remote Blog. He discusses a recent blog post entitled, How to be a good PR person – or PR client
Jun 02, 2010•35 min
Social Media Strategies and Tools
Serengeti Communications Director of Social Media Li Evans discusses the release of the Social Media Marketing Book, plus a new social media strategy tool called Social Snap, a dashboard that gives organizations quick insights into the results of their Social Media marketing program in one place.
May 26, 2010•34 min
Online News Release Distribution Global Expansion
Vocus Vice President of Product Management Philip Braden tells us about the companys global expansion of their online news release distribution service by acquiring privately-held BDL Media Ltd., a provider of on-demand public relations software and services in China and expanding operations in Europe with addition of over 2,000 customers, a premium media database and media research facilities in France and Morocco.
May 19, 2010•28 min
Thrive 2010 Online Web Seminar Preview
Meg and Brandy preview the upcoming Thrive Online Web Seminar, an all-day online conference designed for the business owner and marketing professional focused on maximizing Web presence to drive business. We hear from scheduled speakers Anne Holland from WhichTestWon and Marketing Sherpa, and Chuck Hester from iContact.
May 05, 2010•35 min
Online News and Real Time SEO
CMO of Newsforce Dana Todd discusses the state of online news following her SES New York 2010 presentation on Real Time SEO panel, plus we hear a short preview of a preview of Adtech San Francisco 2010.
Apr 07, 2010•35 min
Air Date: March 17, 2010
Network Solutions Social Media Swami Shashi Bellamkonda discusses the Social Media Results Uncovered in Small Business Success Index Study report that states facts like Social Media Adoption by U.S. Small Businesses has doubled since 2009.
Mar 17, 2010•34 min
New Rules for Marketing and PR
David Meerman-Scott, author of World Wide Rave, Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your Stories. David previews his SES New York 2010 keynote presentation, based on one of his best selling books, entitled The New Rules for Marketing and PR.
Mar 03, 2010•39 min
Managing Society and Celebrity PR
Society and Celebrity Publicist Shamin Abas, who runs her own Palm Beach, Florida based PR Agency, talks about the clients whom she has been able to optimize their exposure and reach to generate ROI. Shamin fills us in on her ongoing business relations with high profile clients like hip hop clothing and music mogul Russell Simmons and advertising guru Jordan Zimmerman.
Mar 01, 2010•47 min
Building Your Business Through Social Media
Paul Chaney, aka the Social Media Handyman, is a social media marketing consultant, coach, speaker, and author of two books, Realty Blogging, and his latest, The Digital Handshake. He discusses strategies for building your business through social media.
Feb 17, 2010•34 min
Social Media PR with PitchEngine
PitchEngine CEO Jason Kintzler tell us how their Social Media News Release, PR Web Free Releases, Online PR Newsroom and PR 2.0 Social Media Template Tool connects PR pros, agencies, and media who want to engage and implement social media practices.
Feb 10, 2010•37 min
Social Media Not for Crisis or Reputation Management?
James E. Lukaszewski, ABC, APR, Fellow PRSA, CCEP, chairman and president,The Lukaszewski Group Inc discusses Crisis and Reputation Management and how Social Media may not be the best solution to resolve these kinds of issues.
Feb 03, 2010•38 min
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