CounterMeasure – The Profitable Estimator Podcast

> Profit-first strategies for Australian tradies, builders, and estimators. Hosted by Joey “The Profitable Estimator” Hidalgo, every Thursday we unpack real job-site stories, tech trends, and money-saving tactics with industry heavy hitters like Kate Raymond (CEO, Master Electricians Australia). ⚙️ Expect • Play-by-play cost-estimating case studies • Remote-team hacks (TMC HIRE) • Tool & tech reviews that actually pay for themselves 🎯 Built for sparkies, chippies, tilers, site managers & anyone who prices work for a living. Subscribe, grab the “Do You Need a Remote Estimator?” quiz, and start measuring what matters.

Last refreshed: July 27th, 2025 at 6:31 PM ⓘ

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Episodes

From Mistaken ‘SECRETARY’ to CEO — Kate Raymond Breaks Trade Bias

She was mistaken for the secretary. Now she’s running the industry. Kate Raymond, CEO of Master Electricians Australia, joins Joey Hidalgo for Episode 1 of The Profitable Estimator Podcast – CounterMeasure Series . With 25+ years in construction law, regulation, and industry leadership, Kate’s story is a masterclass in challenging trade bias, embracing innovation, and building sustainable businesses. In this episode: The quiet gender biases still happening on job sites How to lead with equity—no...

Jul 24, 2025•18 min•Ep. 1

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