Democratizing branded residential
Apr 22, 2026•35 min•Ep. 228
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Episode description
In this episode, CoStar News Hotels reporter Natalie Harms discusses the rise and growth of branded residential projects with Nate Siehr, co-founder of The Big Key Group. The company's first project, the Ambar Residences Orlando, is rising to meet changing traveler behavior and deliver on a product outside the luxury price point.
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