Is Google Tag Manager Really What Brands Want + 5 More Unique Perspectives on Data Analysis
Aug 29, 2022•18 min•Ep. 39
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Episode description
Brad Redding, Founder & CEO @ Elevar (Connect on LinkedIn and Twitter) shares 5 unique perspectives on tracking, data analysis, and conversion rate optimization. You'll hear his thoughts on:
- Is Google Tag Manager really what businesses want?
- Why is CRO based analysis is an after-thought
- What is the most impactful set of data you can glean from analytics
- Segmenting A/B tests by campaign
- 5 skills that help make the best CRO strategists
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