What Makes Website Retargeting & Targeted Direct Mail Work Wonders for Contractor Lead Generation Efforts? | David Michaelson

In this episode, CCN Director of Member & Partner Experience Drew Barto talks with Celebration Marketing Founder & Owner David Michaelson.

David has been in the direct mail advertising industry for more than 30 years and has extensive experience helping home improvement companies generate leads and close more sales. You’ll learn about the benefits of several personalized targeted direct mail programs, including neighborhood proximity mailings and new mover mailers. Plus, you’ll find out ways in which contractors are using website visitor retargeting to create killer marketing campaigns that generate low-cost, high-quality leads.

This episode is ideal for contractors that are looking for new lead sources or seeking step-by-step directions on implementing direct mail campaigns that help you dominate your local market.