Contractor Growth Network

#463 Home Design That Solves Problems (ft. Peter Ranney)

In this episode of the Contractor Growth Network podcast, Logan Shinholser sits down with Peter Rainey, co-founder and managing partner of Ranney Blair Weidman, to unpack their unique and refined pre-construction process. Peter walks through how his team shifted from traditional estimates and disjointed design experiences to a highly structured, 100-page client journey that establishes trust, transparency, and efficiency. By controlling the design narrative, focusing on true client advocacy, and...

#462 AI and SEO: How We're Adapting to Google's Search Shift (ft. Patrick Scully)

In this episode of the Contractor Growth Network podcast, Sean Holleran and SEO expert Patrick dive into how AI is reshaping search—and what that means for contractors relying on SEO. They break down the shift from traditional keyword ranking to AI-powered answer engines like ChatGPT and Google’s AI Overview, and explain how to structure your content to still get found. Whether you’re wondering if Google is dead (it’s not) or how to optimize for tools like Perplexity and Bing, this episode will ...

#461 How to Measure SEO Performance & ROI for Contractors (ft. Patrick Scully)

Are you paying for SEO but not seeing results? Patrick, CGN’s in-house SEO specialist, joins us to expose the truth behind SEO strategies that don’t work—and how to tell if your current SEO investment is really paying off. We break down how to measure SEO performance the right way, what bad SEO looks like, and the key tools every contractor should have access to. Key Takeaways: - The 3 (actually 4) pillars of SEO: Technical, Content, Off-Page, and Local SEO - What SEO ROI really means and how to...

#460 How to Drive Technology Adoption in Your Construction Business (ft. Dr. Anna Hunter)

In this episode,Logan Shinholser interviews Dr. Anna Hunter, Director of Learning & Development at JobTread, to unpack how human behavior directly impacts digital adoption in construction companies. Anna explains why technology is only as effective as its implementation, how to create true team buy-in, and how contractors can avoid wasting thousands on unused tools. The conversation dives into key behavioral strategies like building software champions, structuring healthy incentives, and ide...

#459 Google Business Profile Optimization Best Practices for Ranking on Google Maps

Overview Want to know why some contractors dominate local search while others don't even show up? In this episode of the CGN Podcast, we sit down with CGN's SEO Manager, Stephanie, to walk you through how to optimize your Google Business Profile (formerly Google My Business) and turn it into a lead-generating machine. From avoiding common mistakes that lead to suspension, to learning how to rank in Google Maps, this episode is packed with actionable steps for contractors serious about growing th...

#458 The 6 Biggest Remodeling Business Struggles & How to Fix Them (ft. Kyle Hunt)

In this episode of the Contractor Growth Network podcast, Logan Shinholser sits down with Kyle Hunt, remodeling business coach and founder of Remodelers on the Rise. Kyle breaks down his signature "Remodelers Roadmap"—a six-system framework designed to simplify and strengthen every core aspect of a remodeling business. From financials and marketing to people and operations, Kyle shares actionable advice and mindset shifts that help remodelers move from chaos to clarity in their business strategy...

#457 How Pre-Construction Systems Create Control & Profit (ft. Todd Dawalt)

In this episode of the Contractor Growth Network podcast, Logan Shinholser talks with Todd Dawalt, founder of Construction Leading Edge and host of The Construction Leading Edge Podcast. Together, they dive into the dangerous trap many contractors fall into, doing “just enough to start” (JETS)—and why that mentality holds businesses back from sustainable growth. Todd shares how building robust pre-construction systems, documenting processes, and creating real clarity in communication can make th...

#456 Endless Customer Acquisition in the AI Era (ft. Marcus Sheridan)

AI is changing the way customers search—and smart contractors are adapting. In this episode of the Contractor Growth Network Podcast, Logan Shinholser sits down with Marcus Sheridan ( They Ask, You Answer ) to discuss the future of customer acquisition in the AI era. Discover how Marcus’s new book, Endless Customers , builds on his previous work to help businesses master modern search habits, use video effectively, and diversify beyond just Google. Key Takeaways: What "Search Everywhere Optimiza...

#455 Why Client Testimonials Are Essential for Contractor Success (ft. Ian Miclean)

Client testimonials can be the most powerful marketing tool for contractors—but are you using them effectively? In this episode of the Contractor Growth Network Podcast, Sean sits down with Ian Miclean to break down why testimonials are critical for building trust, attracting leads, and standing out from the competition. Key Takeaways: Why testimonials outperform traditional marketing for contractors The difference between testimonials and online reviews (Angi, Google, etc.) Where to use testimo...

#454 How to Make Your Website Generate More Leads (ft. Ian Miclean)

In this episode of the Contractor Growth Network Podcast, Sean sits down with Ian Miclean, CGN's Director of Marketing, to break down website best practices for contractors. Your website is your #1 sales tool, but if it’s not structured correctly, it could be hurting your business instead of generating leads. Ian shares essential Website 101 tips, covering: The real role of a contractor’s website and how to optimize it for leads Common website mistakes that turn away potential clients SEO basics...

#453 Building Luxury Client Experiences That Drive Referrals (ft. Devon Vought)

In this episode of the Contractor Growth Network Podcast, Logan sits down with Devon Vought, owner of Vought Construction, to uncover the secrets behind his success in the luxury home market. Devon shares how he elevated his construction business by focusing on exceptional client experiences and maintaining premium service standards. From charging $1,200 per square foot for new builds to hosting housewarming parties for clients, Devon reveals how personalized touches and meticulous attention to ...

#452 Is Your Logo Helping or Hurting Your Business? (Ft. Dan Phan)

In this episode of the Contractor Growth Network Podcast , we sit down with Daniel Phan, Senior Creative Designer, to tackle a crucial question: Is your logo helping or hurting your business? Daniel has spent years crafting brand identities, designing logos, and building strong visual foundations for contractors and businesses. Today, he shares expert insights into what makes a great logo, how branding influences client perception, and whether it's time for an update. 🔑 Key Takeaways: Why logos...

#451 The Contracting Company All of Our Clients Want To Be (Feat. Nick Schiffer - NS Builders)

Here is our favorite podcast from 2024! If you didn't have a chance to listen to this episode earlier in the year, now is your chance! WATCH OUR NS BUILDERS BRAND BREAKDOWN VIDEO HERE: https://youtu.be/a27JGE7TbNc Today we talk to Nick Schiffer, the visionary behind NS Builders and a titan in the realm of social media within the home building industry. With a following of over 300,000 across various platforms, Nick has leveraged his expertise and passion for craftsmanship to become a leading fig...

#450.2 Cornerstone's 9-Day Design Build Process (ft. AJ Ballantine) - Part 2

In this second half of our interview with AJ Ballantine, discover how Cornerstone's 9-Day Design Build Process revolutionized sales and design! In this exclusive two-part interview, AJ Ballantine shares how he condensed a lengthy 5-week process into just 9 days—all without increasing staff. Learn the secrets behind his system overhaul, streamlined workflows and how contractors can adopt these strategies to boost efficiency and profits. Whether you're a contractor, designer, or business owner, AJ...

#450.1 Cornerstone's 9-Day Design Build Process (ft. AJ Ballantine) - Part 1

Discover how Cornerstone's 9-Day Design Build Process revolutionized sales and design! In this exclusive two-part interview, AJ Ballantine shares how he condensed a lengthy 5-week process into just 9 days—all without increasing staff. Learn the secrets behind his system overhaul, streamlined workflows and how contractors can adopt these strategies to boost efficiency and profits. Whether you're a contractor, designer, or business owner, AJ's insights will help you rethink your processes and scal...

#449 Establishing Your Unique Selling Proposition (ft. Ian Miclean)

In the second part of this podcast series from The Contractor Growth Network , we dive into the importance of establishing your Unique Selling Proposition (USP). Join us as CGN's resident marketing expert, Ian MicLean, shares actionable insights on how to identify and refine your USP to stand out in your market. Whether you're looking to attract more ideal clients or differentiate yourself from competitors, this episode is packed with valuable strategies tailored for contractors and business own...

#448 Identifying Your Ideal Client Avatar (ft. Ian Miclean)

In this episode of The Contractor Growth Network , host Logan Shinholser dives deep into the art of identifying your Ideal Client Avatar (ICA) with special guest Ian Miclean, CGN's Marketing Director. Together, they explore actionable strategies to pinpoint your perfect audience, tailor your marketing, and drive real growth for your contracting business. Whether you’re a seasoned contractor or just starting out, this conversation will equip you with the tools to refine your outreach and amplify ...

#447 Solving Contractor Pain Points Through Automation & Tech (ft. Tanner Mullen)

In this insightful episode of the Contractor Growth Network, host Logan Shinholser talks with Tanner Mullen, founder of DripJobs and owner of a thriving painting company in Florida. Tanner shares his journey in the contracting world and dives into the powerful role automation and technology play in solving the everyday pain points contractors face. Drawing from his real-world experience as a business owner and his expertise with DripJobs, Tanner breaks down how contractors can simplify schedulin...

#446 Managing Handyman and Remodeling (ft. Chris Lalomia)

In this episode of the Contractor Growth Network podcast, Logan Shinholser sits down with Chris Lalomia, founder of The Trusted Toolbox, a handyman and remodeling company generating over $3 million annually. Chris shares his journey from corporate life to building a thriving handyman business with 15 employees and how he expanded into the remodeling space. The conversation dives deep into the operational and marketing strategies that helped Chris scale his business, the challenges of balancing h...

#445 Social Media For Remodelers, Live From Remodeler's Advantage

In this episode of Contractor Growth Network , host Logan Shinholser shares the biggest mistakes that remodelers make when starting their social media and best practices for fixing them. This presentation was originally given live at Remodeler's Advantage Summit in San Diego, CA.

#444 Simplifying Your Business Systems (ft. Liz Chism)

In this episode of Contractor Growth Network , host Logan Shinholser sits down with Liz Chism, process and systems mastermind, to talk about her unique approach to creating systems that gets the entire team involved and bought in on the process. Getting the whole team bought into the "why," and then the "how." 0:00:00 How Liz mastered systems in the brewery industry 0:09:11 How to make your systems sustainable for the long term 0:12:54 How to correct without hurting morale 0:14:36 How to team up...

#443 Adjusting the 6 Financial Dials (ft. Kyle Hunt)

In this episode of Contractor Growth Network , host Logan Shinholser sits down with Kyle Hunt, the mastermind behind Remodelers on the Rise , to explore how contractors can maximize their remodeling profits by adjusting the six key financial dials. Whether you're looking to boost your bottom line, improve cash flow, or streamline your business processes, this conversation is packed with actionable insights that will help you succeed. Kyle shares his years of industry experience and offers practi...

#442 Video Marketing Mistakes And How To Fix Them (ft. Aaron Horner)

In this episode, we sit down with Aaron Horner to uncover the top 5 video marketing mistakes that could be costing you views and conversions. From poor targeting to neglected analytics, we break down each mistake and provide actionable tips on how to fix them. Whether you're a seasoned marketer or just starting out, this podcast will help you refine your video marketing strategy for better results.

#441 AI-Driven SEO: What’s Real and What’s Hype? (ft. Stuart Hendry)

In this episode of The Contractor Growth Network, host Logan Shinholser sits down with CGN’s SEO expert, Stuart Hendry, to unravel the mysteries surrounding AI's role in search engine optimization. Together, they dive deep into what's genuinely transformative in AI-driven SEO and what's simply marketing buzz. From understanding the latest tools and technologies to practical tips on integrating AI into your SEO strategy, this episode is a must-listen for anyone looking to stay ahead in digital ma...

#440 Marketing Tactics to Implement on Your Next Job (feat. Sean Holleran)

Join Logan Shinholser as he talks to CGN's social media expert, Sean Holleran, and dives deep into the essential marketing strategies for contractors to promote their work at job sites effectively. As the busy summer season rolls on, Logan and Sean emphasize the importance of capturing content from ongoing projects to create impactful marketing materials. The discussion highlights practical tactics, including the use of yard signs, door hangers, and effective photography to showcase before-and-a...

#439 Repeat Buyers: Understanding and Using Customer Lifetime Value (feat. Steve Shinholser)

In this episode of The Contractor Growth Network, Join our host, Logan Shinholser, as he sits down with his father, Steve Shinholser, to explore the secrets behind building successful businesses and maintaining lifelong customers. Steve shares his journey from starting a lifeguard business right out of college to founding Premier Ponds, a company he ran for 20 years. He discusses the importance of customer retention, the lessons learned from his ventures, and the strategies he employed to create...

#438 The Secret to Marketing Success: Understanding the Buyer’s Journey (Feat. Ian Miclean)

#437 Creating A Culture of Candor (feat. Jason Rosoff)

GET THE BOOK: https://www.amazon.com/s?k=radical+candor+by+kim+scott&hvadid=580750306250&hvdev=c&hvlocphy=9010676&hvnetw=g&hvqmt=e&hvrand=489996309926186562&hvtargid=kwd-291244272219&hydadcr=22567_13493270&tag=googhydr-20&ref=pd_sl_6c97pemdo2_e This podcast is a discussion on Radical Candor, a famous communication concept created by Kim Scott. Logan Shinholser and Jason Rosoff, CEO of Radical Candor, explore the concept and its application in leadership. T...

#436 How To Become The Disney of Remodeling (Client Experience Tips feat. Aly Romano)

In this episode, Logan Shinholser is joined by Aly Romano, the Director of Website Development at CGN. Aly, who also spearheads client relations, shares her philosophy on creating exceptional client experiences that go beyond the ordinary. Drawing from her rich background in customer service, Aly emphasizes the importance of personal connections and genuine relationships in fostering client satisfaction. She reveals her approach to starting conversations by prioritizing clients' well-being, sett...

#435 The Correlation Between Business Health And Physical Health (feat. Marcus Filly)

Check out Marcus on Instagram! https://www.instagram.com/marcusfilly/ Check out Functional Bodybuilding! https://functional-bodybuilding.com/ In this enlightening episode, we dive deep into the powerful connection between physical fitness and entrepreneurial success with Marcus Filly, renowned functional bodybuilding expert and former competitive athlete. Marcus shares his inspiring journey from the world of competitive sports to becoming a leading voice in functional fitness and entrepreneurshi...