Preston So
Sep 13, 2021•37 min•Season 4Ep. 105
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Episode description
Preston So is an expert in both omnichannel strategy and voice design, as well as a number of other digital business and design practices.
As communications channels proliferate and the variety of digital devices grows, we need strategies to give our customers and users a consistent experience, no matter where they are or how they are consuming our content.
Preston weaves together elements of omnichannel strategy, voice usability, and other modern digital practices into an "immersive content strategy" that can help you craft content programs that address these new challenges.
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