Jenny Scribani: A Messaging Framework for Content Practitioners
Oct 04, 2023•30 min•Season 6Ep. 162
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Episode description
Aligning brand messaging for a variety of customer segments across a number of communications channels is a complex endeavor.
Jenny Scribani has developed a messaging framework that streamlines the process of communicating brand messaging to colleagues across a variety of content practices, letting them focus on the task at hand.
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