In episode 67 of The Content Strategy Experts podcast, Kaitlyn Heath and Sarah O’Keefe continue their discussion on measuring content value based on accounting principles. “Language evolves. Your content actually ... Read more » The post Content accounting: Measuring content value (podcast, part 2) appeared first on Scriptorium ....
In episode 66 of The Content Strategy Experts podcast, Kaitlyn Heath and Sarah O’Keefe discuss measuring content value based on accounting principles. Related links: Content accounting: Calculating value of content ... Read more » The post Content accounting: Measuring content value (podcast, part 1) appeared first on Scriptorium ....
In episode 65 of The Content Strategy Experts podcast, Elizabeth Patterson and Bill Swallow talk about the need for a localization strategy. “There may be things you’re writing in your ... Read more » The post The need for a localization strategy (podcast) appeared first on Scriptorium ....
In episode 64 of The Content Strategy Experts podcast, Gretyl Kinsey and Alan Pringle talk about content strategies that have a limited or smaller scope. “When you are limited it may ... Read more » The post Small scope content strategies (podcast) appeared first on Scriptorium ....
In episode 63 of The Content Strategy Experts podcast, Sarah O’Keefe and Chip Gettinger of SDL chat about subject matter experts and their role as authors and as reviewers of content. ... Read more » The post Subject matter experts as authors and reviewers (podcast) appeared first on Scriptorium ....
In episode 62 of The Content Strategy Experts podcast, Gretyl Kinsey and Bill Swallow continue their discussion from episode 61 and talk about best practices for planning. “You need to ... Read more » The post Content strategy pitfalls: best practices (podcast, part 2) appeared first on Scriptorium ....
In episode 61 of The Content Strategy Experts podcast, Gretyl Kinsey and Bill Swallow return to our content strategy pitfalls series with a discussion about planning. “Another thing that is ... Read more » The post Content strategy pitfalls: planning (podcast, part 1) appeared first on Scriptorium ....
In episode 60 of The Content Strategy Experts Podcast, Elizabeth Patterson and Gretyl Kinsey discuss content reuse, how it specifically applies to DITA, and how it can benefit your organization. “So ... Read more » The post Reuse in DITA and beyond (podcast) appeared first on Scriptorium ....
In episode 59 of the Content Strategy Experts Podcast, Alan Pringle and Kaitlyn Heath discuss how you can apply the Learning and Training specialization to your content. I think the ... Read more » The post Using the Learning and Training specialization for your content (podcast) appeared first on Scriptorium ....
In episode 58 of the Content Strategy Experts Podcast, Elizabeth Patterson and Sarah O’Keefe discuss how to unify content after a merger. In terms of pushback or in terms of ... Read more » The post Unifying content after a merger (podcast) appeared first on Scriptorium ....
In episode 57, Sarah O’Keefe and Bill Swallow look at content strategy across different disciplines and how an enterprise-level content strategy can grow from departmental efforts. Related links: Defining a ... Read more » The post Enterprise content strategy: Putting the pieces together (podcast) appeared first on Scriptorium ....
In episode 56 of the Content Strategy Experts Podcast, Gretyl Kinsey and Alan Pringle discuss how to calculate return on investment for your content strategy even if you’ve never measured ... Read more » The post Calculating return on investment for your content strategy (podcast) appeared first on Scriptorium ....
In episode 55 of the Content Strategy Experts Podcast, Elizabeth Patterson and Sarah O’Keefe discuss Scriptorium’s approach to content strategy. Related links: The Scriptorium approach to content strategy Twitter handles: ... Read more » The post The Scriptorium approach to content strategy (podcast) appeared first on Scriptorium ....
In episode 54 of the Content Strategy Experts podcast, Elizabeth Patterson interviews Sarah O’Keefe and Alan Pringle about what’s changed and what hasn’t changed in content over the years. Related links: ... Read more » The post Evolution of content (podcast) appeared first on Scriptorium ....
In episode 53 of the Content Strategy Experts podcast, Elizabeth Patterson and Bill Swallow discuss rebranding as a business case for smart content. How can you make sweeping branding changes ... Read more » The post Rebranding as a business case for smart content (podcast) appeared first on Scriptorium ....
In episode 52 of the Content Strategy Experts podcast, Gretyl Kinsey talks with Mark Gross of DCL about content conversion. They explore some of the use cases they have seen ... Read more » The post Content conversion (podcast) appeared first on Scriptorium .
In episode 51 of the Content Strategy Experts podcast, Elizabeth Patterson and Gretyl Kinsey talk with vendors at the CMS/DITA North America conference about how they have seen DITA evolve ... Read more » The post CMS/DITA NA conference interviews: part two (podcast) appeared first on Scriptorium ....
In episode 50 of the Content Strategy Experts podcast, Elizabeth Patterson and Gretyl Kinsey talk with attendees at the CMS/DITA North America conference about how they have used DITA in ... Read more » The post CMS/DITA NA conference interviews: part one (podcast) appeared first on Scriptorium ....
In episode 49 of the Content Strategy Experts podcast, Bill Swallow of Scriptorium and Stephani Clark of Jorsek discuss the value of structured authoring and building a business case for ... Read more » The post Building a business case for structured authoring (podcast) appeared first on Scriptorium ....
In episode 48 of the Content Strategy Experts podcast, Alan Pringle, Sarah O’Keefe, and Bill Swallow discuss the importance of using open file formats in your digital transformation. How does content ... Read more » The post Open file formats in your digital transformation (podcast) appeared first on Scriptorium ....
In episode 45 of the Content Strategy Experts podcast, Alan Pringle, Sarah O’Keefe, and Bill Swallow discover the unexpected places where organizations are using smart, structured content. Related links: 2019 ... Read more » The post Smart content in unexpected places (podcast) appeared first on Scriptorium ....
In episode 44 of The Content Strategy Experts podcast, Bill Swallow and Sarah O’Keefe take a look at several definitions of “content strategy”. Do they work? Are they accurate? ... Read more » The post What is content strategy? (podcast) appeared first on Scriptorium .
In episode 43 of the Content Strategy Experts podcast, Gretyl Kinsey and Alan Pringle discuss how and when to identify the proper tools for developing and managing content. Related links: ... Read more » The post Tools selection podcast appeared first on Scriptorium .
In episode 41 of the Content Strategy Experts podcast, Alan Pringle, Bill Swallow, and Sarah O’Keefe identify the obvious (and not-so-obvious) stakeholders of content strategy processes: who should have input ... Read more » The post Content strategy stakeholders podcast appeared first on Scriptorium ....
In episode 40 of the Content strategy experts podcast, Sarah O’Keefe, Bill Swallow, and Gretyl Kinsey create a food-themed facade for content strategy. Abundant potluck metaphors illustrate some of the ... Read more » The post Potluck strategy podcast appeared first on Scriptorium .
In episode 39 of the Content strategy experts podcast, Bill Swallow briefly interviews attendees and vendors at LavaCon 2018 about trends, challenges, and take-aways from the conference. Thank you to ... Read more » The post LavaCon 2018 recap podcast appeared first on Scriptorium .
In episode 38 of the Content strategy experts podcast, Kaitlyn Heath and Gretyl Kinsey discuss the beginning steps in implementing a new content strategy. Read the Full transcript of Content ... Read more » The post Content strategy step one podcast appeared first on Scriptorium ....
In episode 37 of the Content Strategy Experts podcast, Alan Pringle and Sarah O’Keefe teach you how to ensure your content strategy fails. From experience, they give examples of exactly ... Read more » The post Content strategy failure podcast appeared first on Scriptorium .
In part two of two, Lightweight DITA (LwDITA) committee co-chairs, Carlos Evia and Michael Priestley, elaborate on LwDITA’s development, including use scenarios and user testing. Related links: Lightweight DITA podcast: ... Read more » The post Lightweight DITA podcast: part 2 with guests Carlos Evia and Michael Priestley appeared first on Scriptorium ....
In part one of this two-part podcast, Carlos Evia and Michael Priestley talk to Gretyl Kinsey about Lightweight DITA (LwDITA): how it was conceived, the target audience, and the problems ... Read more » The post Lightweight DITA podcast: part 1 with guests Carlos Evia and Michael Priestley appeared first on Scriptorium ....
