What if “virality” was actually simple ? (Spoiler: It can be.) In this episode of Content Is Profit, Alex Hormozi drops his shockingly straightforward formula for going viral, and we waste no time breaking it all down. 🧩 Curious how Alex went from 20k to 400k+ podcast downloads a month just by tweaking ONE thing? Or why he pays $70k/month for content production (and would gladly pay $2 MILLION if it meant getting the same reach with ads)? 😳 But wait, there’s more: 💡 The only 2 stats that matt...
May 08, 2025•34 min
Want to get explosive growth and turn your content into profit? In this episode, we dive deep with none other than the legendary Alex Hormozi. Discover how he skyrocketed his following by 1,000,000 followers in just 6 months. Here are some of the #GoldenBoulders from the episode: - The $100,000 advice from Grant Cardone that redefined Alex's entire approach to content. - Why sheer volume plays a critical role in your content strategy and how to balance it with quality. - The 80/20 rule that will...
May 06, 2025•29 min
If you have tuned into the Content Is Profit Podcast you’ll know how podcasting changed our business. And I’m sure in a few years we’ll say it changed our lives. Podcasting has changed Jeremy’s life as well. He went from listening to 8-hours of podcasts per day to building his own podcast production company and freeing himself from the 9 to 5 hustle while traveling to over 45 countries. Doesn’t that sound incredible? At this point, you might be asking yourself, “how did he do it?” That’s exactly...
May 01, 2025•51 min
Marketing has been through a dramatic change in the last decade. In the past, marketing was tightly knit to advertising. Brands would pay the networks for ads and immediately see growth in their bottom lines. Transparency and access to information have changed the game for businesses. The playing field has been leveled, and customers are more educated than ever. Spending money can give you the edge when it comes to client acquisition, but it can also accelerate the rate at which people lose trus...
Apr 29, 2025•1 hr 1 min
Get full access to the 15-Minute Content Mastery Checklist by clicking here! http://www.bizbros.co/45live Are you tired of starting and stopping your content creation efforts, feeling overwhelmed by the pressure to produce perfect posts? You're not alone. Many business owners and creators struggle with consistency, often abandoning their content strategies due to frustration or lack of results. In this episode, we tackle the common pain points of content creation and introduce a game-changing ap...
Apr 24, 2025•25 min
Are you ready to supercharge your content strategy for 2025? In this episode of Content is Profit, we're diving into two game-changing trends that will reshape the digital landscape. First up, we're exploring the top social media platforms you should be focusing on, whether you're in B2B or B2C. From Facebook's resurgence to TikTok's growing influence, we'll break down where your audience is hanging out and how to reach them effectively. But that's not all! We're also uncovering a secret recipe ...
Apr 22, 2025•16 min•Ep. 565
Are you keeping up with the latest marketing trends? In this episode, we're diving into the first half of a comprehensive report on the future of digital marketing. I'm breaking down the key insights you need to know to stay ahead of the curve in 2025 and beyond. 1. Visual Storytelling Takes Center Stage Text-heavy content is out, and visual formats are in. Learn why short-form video, images, and livestreams are delivering the highest ROI for marketers. I'll share practical tips on how to: Test ...
Apr 17, 2025•20 min•Ep. 564
Today we sit down with William Gasner, co-founder of StackInfluence—a revolutionary platform connecting brands and micro-creators to scale with user-generated content (UGC). From scaling an eCommerce brand to 7 figures in 6 months to helping creators monetize even with 1,000 followers, William reveals: - Why brands prefer working with smaller creators. - How content quality is changing—and why "authentic" beats "perfect." - What it really takes to run an influencer campaign that converts. - Tips...
Apr 15, 2025•42 min•Ep. 563
What does B2B marketing look like in 2025? In today’s episode of Content Is Profit, we dive into the top 5 B2B marketing strategies that are transforming the landscape—straight from a powerhouse internal HubSpot report (shoutout to Masters in Marketing 🎯). From the rise of AI to the power of personality-driven content, we’re breaking down what works, what to watch for, and how to apply these strategies in YOUR business today. This is Part 2 of our series based on this game-changing newsletter d...
Apr 10, 2025•15 min•Ep. 562
n this episode, we're diving into HubSpot’s brand-new newsletter (shoutout to the Masters of Marketing podcast 👀) to uncover the Top 5 B2C Marketing Strategies for 2025 — and how you can apply them TODAY. We’re talking: Why User-Generated Content is exploding (and how a chocolate brand broke the internet with it) How to make your brand values stand out — and why it matters more than ever The AI revolution: turning one idea into multimodal content (without burnout) Why DMs are the new customer s...
Apr 08, 2025•19 min•Ep. 561
What separates good marketing from great marketing? Marketing is much more than promoting ones’ products. It is the science behind influencing people into making a specific decision. And even though we believe we make most of our decisions consciously; our subconscious is consistently being influenced by marketing “nudges”: specific subtle actions that shift your decision-making. That’s what we explored in today’s conversation with our great guest, and host of the Nudge Podcast, Phill Agnew. Som...
Apr 03, 2025•1 hr 6 min
YouTube is making BIG moves in 2024 — and if you’re a content creator, podcaster, or entrepreneur… this episode is a must-watch. I’m breaking down the 4 bold predictions and strategic bets YouTube’s CEO just made — and how they’ll impact the future of content creation, monetization, AI, and YOUR brand growth. From creators becoming the new startups of Hollywood… to YouTube taking over the living room (yes, real TV time)… we’re diving into what this all means for you: I also share: Real-world exa...
Apr 01, 2025•22 min•Ep. 560
Want to grow your podcast or content platform… without burning out or spending a fortune on ads? This episode is your go-to roadmap for expanding your reach, building authority, and making real moves with your content strategy. Inspired by a powerhouse convo with industry expert Vinnie Potestivo, we’re diving into 6 high-leverage strategies to grow your audience—plus 2 bonus plays most people completely overlook (but can seriously explode your visibility 🔥). Whether you're just starting out or ...
Mar 27, 2025•30 min•Ep. 559
Today’s solo episode is a bit raw, a bit personal, and 100% for YOU—the creator, the entrepreneur, the business owner who knows they’ve been sitting on gold… but haven’t hit publish. I reflect on a powerful day in the studio with clients who walked in unsure—and walked out inspired. The #GoldenBoulders you don’t want to miss! - Discover the unseen challenges of business owners and content creators. - Learn why NOT being typical is your greatest strength. - Find out how to conquer the fear of pub...
Mar 25, 2025•11 min•Ep. 558
Are you struggling to grow your podcast audience and turn your content into a profitable venture? In this episode of Content is Profit, we welcome back Adam Schaeuble, a podcasting powerhouse who's cracked the code on simplifying content creation while maximizing impact! Adam shares his journey of transforming his podcasting hobby into a thriving business that allows him to work just three days a week. Learn to: Simplify your content creation process Establish yourself as an industry expert Conv...
Mar 20, 2025•28 min•Ep. 557
Have you ever wondered if paid ads on YouTube can actually grow your podcast or content? Well, we finally put it to the test, and the results were way more interesting than we expected! Up until last week, we hadn’t touched YouTube ads. Everything we’ve done to grow Content Is Profit has been organic. So, we decided to give it a shot. What you’ll learn in this episode: ✔️ Do YouTube ads actually work for growing a podcast? ✔️ Why organic growth alone might not be enough anymore ✔️ How YouTube’s ...
Mar 18, 2025•20 min•Ep. 556
Let’s be real—creating content can feel overwhelming. You’ve got podcasts, vlogs, talking head videos, reels, shorts… and about a million other options. So, how do you know what’s the right format for you? In today’s episode, I’m breaking it all down for you. I recently challenged myself to start vlogging, and let’s just say—it’s been a ride. I’ve failed at it before (like, a lot), but this time, I took a different approach. And guess what? It actually worked! Here’s what this episode is about: ...
Mar 13, 2025•15 min•Ep. 555
Ever felt like content creation is too complicated or too time-consuming? You’re not alone. In this episode, we're pulling back the curtain on a game-changing presentation we recently gave at a conference in Orlando, where we shared our 6 Content Levers Framework—the exact system that helped us publish 600+ episodes, land high-paying clients, and grow a business around content. Key #GoldenBoulders you don’t want to miss: -Understand how to serve your audience by removing friction in your content...
Mar 11, 2025•24 min•Ep. 554
Our entrepreneurial journey started with one goal: freedom. But the path is confusing and full of obstacles. The closest you can get to a “manual to freedom” would be mentorship. That’s what Will Myers found early in his adult life. An incredible mentor that taught him timeless financial principles. Throughout his career as an entrepreneur he applied those principles to create financial freedom. Now, Will helps small businesses transition online while increasing their income and freeing more of ...
Mar 06, 2025•1 hr 2 min
As business owners and content creators, we are constantly searching for the next best product we can deliver, the best episode we can provide, the best video, the best service... This puts us in overdrive when we try to create, and if we do not have a structure to follow we often fall into "overworked" mode and projects do not come to fruition. This simple equation simplified the entire process and helped us (and our team) start to dream way bigger. The possibilities opened up, and now we see o...
Mar 04, 2025•20 min
Recently, I had the opportunity to chat with Travis Chappell on the T ravis Makes Money Podcast ! I haven’t guested in other shows in a while, and when Travis reached out to chat about money in his new show, it was an absolute yes. These are questions I’ve answered in some of our behind the scenes and client meetings, but never this public. Travis allowed us to publish this uncut interview here on our feed, so extremely grateful to have that opportunity. Please go ahead and support his show as w...
Feb 27, 2025•37 min
We’ve been chasing this episode for a long time, and it’s finally here! Join us as we chat with the incredible Seth Silvers, the mastermind behind Alex and Leila Hormozi's podcasting empire and CEO of Story On Media. In this episode, we dissect the intricate world of business podcasting. Here’s a sneak peek of what you’ll discover: - The THREE types of podcasts and why knowing which to choose is crucial for your business stage. - Unlocking the secret metrics in Spotify and the golden insights th...
Feb 25, 2025•1 hr 1 min
Ever feel like you're stuck in a content creation rut? You're not alone. Many creators struggle with the pressure of perfection, causing them to hesitate before hitting that crucial "publish" button. But what if there was a way to break free from this cycle and consistently share your message with the world? In this episode of Content is Profit, we explore a powerful strategy that could be the key to getting unstuck. So excited to share it with you! We recently had a epiphany after attending a v...
Feb 20, 2025•17 min•Ep. 551
Today we sat down with Nate Green, who went from law enforcement to business entrepreneur and sold his company for a jaw-dropping 8 figures! Want to know how he did it? Hint: It's not just about the money! Dive into today’s #GoldenBoulders: The game-changing moment that sparked Nate's transformation Should you be aiming for a massive goal? Might not be for everyone… The one moment that made him rethink his purpose. How to turn life's biggest challenges into your ultimate fuel The powerful framew...
Feb 18, 2025•55 min•Ep. 550
Curious about unlocking the secrets to turning your content into cold, hard cash? How can you stay ahead and ensure your relevance in an AI-evolving landscape? Today we chat with the dynamic Travis Houston, a 20-year veteran of digital marketing, is the treasure map you’ve been searching for! In this can't-miss conversation, discover the transformative power of turning views into tangible profit and the revolutionary approach of edit-less videos that can save you time and multiply your impact. P...
Feb 13, 2025•51 min•Ep. 549
What are you going to say? How are you going to say it? Those are the two most common questions when it comes to creating content. And these can be paralyzing. Fortunately, there is a very simple solution. It requires some upfront effort, but the results will set you and your business for a lifetime supply of content. That’s what we discussed in today’s episode. Enjoy! Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to th...
Feb 11, 2025•16 min
People only care about how much money you made them or how much money you can make them. That’s exactly what our guest, Daniel Fazio, did in this episode: teach you how to make more money through cold email and organic content. Connect with Daniel Fazio https://x.com/blackhatwizardd https://www.clientascension.com/calearnmore https://www.linkedin.com/in/coldemailwizard/ Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to t...
Feb 06, 2025•57 min
like you're speaking a different language in the world of entrepreneurship? You're not alone! Today’s episode with Lindsey Badillo, a marketing coach & speaker, dives deep into the art of selling, the power of being authentic, and why being 'Unreasonable' is the secret sauce to success. The #GoldenBoulders you don’t want to miss: - Discover how to find your DREAM Client - Unpack the myths around content creation and how to sell more sh!t! - Learn what it takes to turn uncomfortable conversat...
Feb 04, 2025•1 hr 1 min•Ep. 548
Ready to talk content growth? And by growth, we mean sales… and authority on the best platform to do business on, LinkedIn! Today, we talk with the one and only Logan Lyles! From taking over sales and tripling a company's revenue in just 6 months, to growing a 20K following on LinkedIn, and even earning the coveted LinkedIn Top Voice badge—Logan's story is nothing short of inspiring. Curious how he did it? here are some #GoldenBoulders! - The exact strategy Logan used to 3X the agency - How to m...
Jan 30, 2025•48 min•Ep. 547
Are you a creator looking to unlock the secrets to successful brand partnerships? Curious about how podcasters are turning niche audiences into revenue goldmines? We've got Justin Moore back on the mic, and he's dropping MAJOR gems on how to attract, price, and execute your dream brand partnerships! From his new book "Sponsor Magnet" to insider stories on smashing goals and overcoming setbacks, this episode is packed with actionable strategies and real-life case studies. - Discover how Justin so...
Jan 28, 2025•36 min•Ep. 546
