Content Is Profit - podcast cover

Content Is Profit

Welcome to the Content Is Profit Show. In here you are going to get the insights, accountability, and drive to create consistently and increase revenue in your business. After years building and managing content frameworks, teams and systems with companies like Red Bull, Chet Holmes International, Orangetheory Fitness, F45 Fitness, Jacksonville Wealth Builders and many more, we are finally here to bridge the gap between your content and your revenue. You'll hear from top entrepreneurs, creators, and anything and everything you need to know about content; all this while having a good time.  The goal of this podcast is simple: entertain, educate, and turn your Content Into Profit.
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Episodes

The Strategy Behind a $2.5 Million Podcast & 60% Growth Month Over Month with Kevin Chemidlin

Ever feel like you're spinning your wheels trying to grow your podcast? You're about to get a masterclass from someone who's been exactly where you are and catapulted to the other side. Meet Kevin Chemidlin. He hosts Grow The Show Podcast and has achieved $2.5 million in podcast related sales! All thanks to his podcast growth strategies #JuicyJuicy Kevin shares with us how he got to that point. From his first 120 painful cold calls to the incredible event he is hosting next week to help all of u...

Mar 29, 202446 min

The Guy That Generated $50 Million with No Sales Pitch & The Question That Sells More Than Sales Teams with Josh Tapp

Ever felt like the key to growing your business sits just right there in front of you? Well... hold on tight. Our friend Josh Tapp, the mind behind the Pantheon Community and the Lucky Titan Podcast (Top 50 in Marketing Charts), just shared the same blueprint that allowed him to generate over $50 Million in just a few years! Yes, you heard that right... $50 Million. The dude is not even 30 years old. I first hear him speak at an event by our friends at Capsho, and could not believe my eyes. The ...

Mar 26, 202440 minEp. 475

The $1 Million Marketing Idea & How To Become Un-copyable with Daniel Den

Ever wonder why some brands just stick in your mind, while others fade away? We had our friend Daniel Den come back to the show and walk us through his million dollar strategy on how to create an unforgettable "sticky experience" We chat how how he discovered the X Factor Effect responsible for millions in sales and what happened when other started using it. We also chat, about how to make it your own so you become un-copyable and take full advantage of this strategy! So, how do you make your co...

Mar 22, 202454 minEp. 474

Making $500,000 after Freezing on Camera! Cowboy adds 12,000 Members to His New Group Ft. Colin DeHan

Have you ever wondered if there's a secret ingredient to making your business not just survive, but truly thrive? We brought to the show our friend Colin DeHaan, the mastermind behind Gutter Launch. Colin's journey is really badass. With a flair for the unique (cowboys hats, content, and unique business model), he brings a ton to the table when sharing his unique strategies. The same strategy that helped him generate $500,000 in 5 months from a brand new product. His approach to content isn't ju...

Mar 20, 202428 minEp. 473

The Hidden Value Of Long Form Content & Unexpected Ways to Monetize it with Alex Sanfilippo & Tom Rossi

The Hidden Value Of Long Form Content & Unexpected Ways to Monetize it with Tom Rossi from Buzzsprout and Alex Sanfilippo from Podmatch. Today we have the pleasure to host Tom Rossi, co-founder of Buzzsrprout , and Alex Sanfilippo, founder of Podmatch , and chat about something people in our industry do not talk about. The hidden value of long form content creation. These chat was so fun, and full of incredible insights from two of the BEST in the industry. Together they pack decades of cont...

Mar 15, 202447 minEp. 472

Thumbnail Strategy of a $1.2 Million Podcast & Doubling Active Users to 80 Million in Less Than 1 year.

Ever felt like you're shouting into the void, trying to get noticed? You're not alone. Today we go over a tactic that has been hiding in front of us, that you can use too. It's something as simple yet powerful as your podcast's thumbnail. Today we are peeling back the curtain on the art of crafting thumbnails that not just catch the eye but practically command your audience to listen. We're not talking hypotheticals here. The strategy behind the massive success of "Diary of a CEO" – a $1.2 milli...

Mar 12, 202429 minEp. 471

How To Outsmart Google in 2024. They’ve Been Doing It For 20 Years. Ft. Jason M. Barnard

In Today's episode we chat with our good friend and co-mastermind member, Jason M. Barnard. He blew our minds when it c omes to SEO, Google, Personal Branding and much more. This guy has been outsmarting Google for 20 years, and he told us everything we need to know about it. I could not stop taking notes. This conversation made us rethink a lot of what we "know" about Google and how we show up online if we really want to create a positive impact in the world. Which, I'm assuming, you want to do...

Mar 07, 202456 minEp. 470

How Local Businesses Can Master Online Marketing & Turn Their City Into a Goldmine with Ethan Brooks

Ever felt like you're just a drop in the ocean of the marketing world? Well, what if I told you that your biggest opportunity is literally right under your nose – in your local community! That's right, we are diving deep into the heart of local marketing with none other than Ethan Brooks on the latest episode of Content Is Profit. Picture this: 2,000 eager subscribers and 150 appointments with a 3 day promotion and no ad spend. Sounds like a dream, right? These were actual results after we ran a...

Feb 29, 202456 minEp. 468

Is Bigger Always Better? SAAS Growth with Michael Benso

If you're anything like us, always on the hunt for that next level of growth and efficiency in your business, then boy, do I have a story for you. We just released a huge episode of Content Is Profit featuring Michael Benso. Let me tell you, it's a game-changer, especially if you're in health and wellness. Michael goes all out! He tells how he navigated tricky software integration and the sneaky hidden costs. It's like he's handing over the playbook. It shows how to avoid those pitfalls and stre...

Feb 27, 202444 minEp. 466

HubSpot's Secret Sauce for Content Growth, Niche Podcasting & B2B Influencer Marketing with Carly Baker

The Rise of Niche Podcasting and B2B Influencer Marketing Have you ever wondered how some brands just seem to stand out, like they've got a secret magic trick up their sleeves? Well, this week we dove deep in this awesome thing called niche podcasting and B2B influencer marketing. It's like finding a hidden pathway in a forest that leads to a treasure trove of cool stuff! (Just like the stories I tell Luca every night 😎) So, our HubSpot insider, Carly Baker, who talked all about how these speci...

Feb 23, 202440 minEp. 465

From an Orphanage to a $200 Million Company: How To Overcome Adversity With Magie Cook

Can You Really Silence the Noise and Manifest Your Destiny? Today, we had the honor of hosting Magie Cook. Her life story is a powerful example of how purpose and passion can propel us to great heights. Imagine growing up in a Mexican orphanage. Then, imagine finding your way to starting a multi-million dollar business. That's Magie's reality. It's a narrative that shows the power of a positive mindset and the magic of focusing intently on one's goals. Magie shared with us her journey. She also ...

Feb 20, 20241 hr 1 minEp. 464

How to Monetize Today Without Needing Your Own Offer

How to Monetize Today It Without Needing Your Own Offer Revolutionize Your Content Monetization Strategy Sign up for the Free Event! Hey fam! Today we have the opportunity to sit with CIP Hall of Famer and dear friend Deirdre from Capsho. We will be discussing a new massive opportunity to monetize (even if you have no offer!) 😳, their recent live event, the power of relationship marketing, and how you can do it in just a few simple steps! We will be diving into the three core human superpowers ...

Feb 17, 202421 minEp. 469

Unlock the Secret to Viral Content: Humor + Authenticity with Comedy Genius Mike Freed!

Get Tickets to the show! Hey fam! We've just had an amazing chat with our content partner and friend Mike Freed. Mike is not just a very successful lawyer, but also master of making people laugh. He's a genius at touching hearts and making a real difference with his words. And guess what? He's spilled all his secrets on how we can do it too, in our own content! We talked about something super cool. Making content, the stuff we read or watch online, is a lot like telling jokes or funny stories. M...

Feb 15, 20241 hr 1 minEp. 467

Making Over $10K a Month from Amazon Without Selling A Single Thing!

Hey fam! Have you ever wondered how to turn your love for online shopping into a full-blown income source? Buckle up, because today's episode is going to to spill the beans on a game-changing avenue: Amazon Influencer Video Reviews! Picture this: You, cozy in your favorite PJs, sharing your thoughts on the latest gadgets or must-have items, and BAM! – earning commissions not just on those items but on everything else your viewers snag. Sounds too good to be true, right? But guess what? It's not!...

Feb 13, 202450 minEp. 463

The Dark Side of Viral Marketing: Exposing Unethical Content Creation

You Need to Know Before Your Next Post: Shocking Methods YouTubers Use to Gain Viral Views In a world where the next viral hit could be just a post away, it's tempting to cut corners. But here's the thing: there's a right way and a wrong way to catch the spotlight. On the latest episode of the Content Is Profit podcast, we delve into a hot topic: unethical content creation in marketing. We spotlight a video that went viral for all the wrong reasons. It promoted plagiarism to score quick wins on ...

Feb 07, 202417 minEp. 462

2024 Content Trends Unveiled: Quality, AI Crashing?, Future of Social Media, and Much More

Let's explore what's on the horizon for content creation in 2024. We're entering an era where quality and authenticity lead the way, moving away from the rapid, often superficial, content production of the past. The rise of AI in content creation brings both excitement and ethical dilemmas. It's a pivotal time to consider how this technology fits into our values and the content we produce. Additionally, the landscape of digital media is evolving, with trends like series-based content gaining tra...

Feb 05, 202430 minEp. 461

Stanford & Harvard Lawyer Manifests Success in Life & Creator Career Ft. Ashley Menzies Babatunde

We are super excited to share something amazing with you today. Imagine turning your wildest dreams into reality. That's exactly what Ashley Menzies did. She's a lawyer-turned-entrepreneur with her podcast. And guess what? We dove deep into her story to bring you the most valuable lessons that can help you do the same! Ashley showed us that being real beats being perfect. It's all about sharing your true self and your stories with the world. And here's a fun twist: feeling envious isn't that bad...

Feb 02, 202455 min

How To Grow Your Podcast in 2024 ft. Jeremy Enns

Ever felt like your podcast is the best-kept secret in the world? Well, it's time to change that! We just dove deep into some game-changing advice from Jeremy Enns, a podcasting wizard who knows a thing or two about growing your show. And guess what? We’ll share it all! First off, Jeremy talks about something super cool called "Marketing Magic." Imagine if your podcast could be everywhere, like magic. That's what happens when you start guesting on other shows and teaming up for promotions. It's ...

Jan 31, 20241 hr 8 minEp. 459

How to Turn Niche Content & Lawn Care Stories into a Million-Download Podcast Ft. Paul Jameson

Hey fam! Today we chat with Paul Jameson, a super cool content creator who went from being a landscaper to a massive name in the creator world. He taught us how to ride the wave of trends - think of it like surfing on the internet, catching the biggest, coolest waves to show your stuff to more people. He also showed us how making really good videos or podcasts can get you noticed by big companies. One of the best things Paul said was about being like a clock - always ticking, always showing up. ...

Jan 25, 20241 hr 13 minEp. 458

Making Videos Profitable (and much more)…. Finally!

Hey fam! Ever wondered what it takes to make your clients go "Wow!" with your video content? Well, you're in for a treat because we are about to spill some cool beans from our latest episode. Imagine we're chatting over some good coffee. I'm sharing secrets that'll make your video content a total hit. Picture this: you've got a client who wants something amazing. You're the magician who's gonna make it happen. But how? That's the big question, right? Well, today's episode dives deep into this my...

Jan 19, 202434 minEp. 457

How to Land Big Sponsorship Deals Even If You Are Starting Out Ft. Justin Moore. E456

Today is going to Blow-your-mind 🤯 We connected with Justin a few days ago, and after we learned he has raised more than $4,000,000 for his and his wife’s content we knew he needed to come to the show ASAP. So…. Are you ready to uncover the secrets to landing paid sponsorships as a content creator? With that, we dive deep with Justin as he reveals the key strategies, myths, and negotiation tactics for crafting win-win brand partnerships. This conversation is full #goldenboulders and no fluff! W...

Jan 12, 202459 minEp. 456

Make $1,000 per Hour with this LinkedIn Framework, Your 2024 LinkedIn Strategy

Would you like to make $250,000 off of organic social media? Today we brought back a previous CIP MVP Donnie Boivin to discuss the art of managing engagement on social media platforms, specifically focusing on LinkedIn. Donnie shares his experience with going viral on Social Media and provides valuable insights into effectively managing an influx of comments and leads as a business. The conversation covers Donnie's impressive growth on LinkedIn, his $250,000 in revenue, and his differentiation b...

Jan 06, 202448 min

Let's Raise The Bar In 2024!

Join us today for a very special episode. We came back from our vacation and recorded this short show to go over our main lessons learned in 2023 and how are we planning on leveling up 2024! We thank everyone that has been tuning in and making us part of your routine :) Have an incredible start of 2024! Here we go! Enjoy! Connect with FONZI: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Connect with Carly: LinkedIn Subscribe to the podcast on Youtub...

Dec 31, 202313 min

How To Get People To Consume Your Content in 2024

Today is all about powerful strategies for boosting your content & podcast's discoverability! Carly Baker is back with some fire advise from top industry indicators and feedback from Hubspot creators. Discover how to leverage SEO techniques, naming conventions, episode titles, and descriptions to make your podcast more easily discoverable. Plus, get insights on the growth of the HUSPA Podcast Network and learn how to tap into new demographics by incorporating comedy into your show. Don’t be ...

Dec 21, 202339 min

The Equation To Keep You Going & Thrive in Business

Are you a creative mind looking to dive into the world of content? Or perhaps you're a business owner keen on leveraging the power of video & podcast to connect with your audience and drive growth. Well… today is for you! This interview was done to us on Phantom’s channel, but it was so good on both ends we had to share it here with our fam! Here are some golden boulders we talked about - How Authenticity Can Spur Creativity - Enhancing Creativity Through Collaborations - Embracing Podcastin...

Dec 19, 202358 min

Increase Leads & Revenue With Your Content. Welcome to the Profit Zone.

Today we tackle five crucial questions we keep encountering in our calls. These specifically came from me guesting on another show with an agency owner. Uncover the secrets of using partnerships to amplify your show, turning listeners into active leads, and leveraging social media clips for promotion. Discover how guest appearances on other shows can boost your lead generation, and get a bonus insight on internal marketing as a major cost-saving tool. Whether you're a content creator, marketer, ...

Dec 08, 202320 min

Profitable Content Creation 101 with Steph Taylor. E448

Today in Content Is Profit, we answer one of the most popular questions our community brings to us! How do we make $$$ from our content???? That’s why we called our friend and network partner Steph Taylor. She has YEARS of experience and was in a similar boat as many of us creators when starting to think about how to monetize. Now she lives the dream life in Australia while traveling almost full time and doing fun stuff! Today you will learn how to create a lead magnet, hook your audience with a...

Nov 29, 202351 minEp. 448

Unlock New Revenue Today With These Proven Ways with Deirdre Tshien. E450

Ready for a content and revenue revolution? Today we sit down with Deidre, the incredible creator and founder of Capsho (one of our favorite AI driven companies). Get ready to be blown away as we uncover how they are building a very successful software company and how they found their secret sauce (is not what you think 😱) We chat content creation, community building, and leveraging other people's audiences. Our notebook caught fire after all the notes we had to put down 🔥 #MakeItRain Tune in ...

Nov 29, 202345 minEp. 450

Interviewing Mr. Beast, All Creators Lie, How To Take Over The World (or Internet?) with Ben Wilson. E449

Today we have the pleasure of chatting with CIP Hall of Famer Ben Wilson, a master in creating and producing captivating podcasts. One f the things that always captivated us about Ben was his meticulous research and thorough approach to his shows. It has set him apart in the industry for many years. He shows up and shares valuable insights and updates on his recent endeavors and going full time with his own Podcast How To Take Over The World. We talked production, research, feedback loops and hi...

Nov 27, 202338 minEp. 449

Are You Making These Publishing Mistakes? Learn from the Podcast Hall of Fame Inductee Dave Jackson

Are you looking to build your brand, establish credibility, and connect with your audience on a deeper level? Then podcasting might be the answer for you! In today’s episode with Dave Jackson, a podcast LEGEND and host of "School of Podcasting” you'll learn how to leverage the power of podcasting to turn listeners into a thriving livelihood 💰 We talk about the importance of building multiple podcasting real estate properties to establish authority and credibility in your niche. By hosting multi...

Nov 03, 202340 minEp. 447
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