Now that comic creators are returning to websites, SEO (search engine optimization) is once again a hot topic. We'll talk about methods to help search engines index comics. Also, if Brad and Dave were to design a four-year degree for cartoonists, what classes would be on the curriculum? Today's show SEO for webcomics Should you use alt text on social media posts? Susan MacTaggart's personal affirmation UPDATE: Comiclab Live stage show at the NCS conference, Aug. 14-16 UPDATE: Apple loses its 30%...
May 29, 2025•1 hr 10 min•Ep. 389
Today's show is sponsored by Dreamhost. The first step in owning and controlling your own work is creating a website, and Brad and Dave have relied on Dreamhost for years. Check out Dreamhost.com/comiclab to find out how you can lock in a rate of $2.59/month for three years! Every beginning cartoonist agonizes over drawing eyes! Why is that — and while we're at it, what's the right way to do it? Next, we'll talk about why we hate anthologies, and answer a listener who suspects his webhost is thr...
May 22, 2025•1 hr 3 min•Ep. 388
Today's show is sponsored by Dreamhost. The first step in owning and controlling your own work is creating a website, and Brad and Dave have relied on Dreamhost for years. Check out Dreamhost.com/comiclab to find out how you can lock in a rate of $2.59/month for three years! Your social media profile needs to answer three questions clearly: Who are you? What do you do? And why should I care? If you're wasting time being cute, you're missing out of opportunities. Also, the NCS releases the nomine...
May 15, 2025•1 hr 4 min•Ep. 387
Cartoonist Scott C joins us to discuss his artistic journey. He discusses his beginnings, including art directing Psychonauts and Brutal Legend for Double Fine Productions , as well as his first webcomic, Double Fine Action Comics . He shares valuable insights on working with watercolors and creating graphic novels for younger readers. His paintings are currently on display at Spoke Art in New York. Scott C Website Preorder Scott's new book, Cabin Head and Tree Head ! Great Showdowns Double Fine...
May 08, 2025•1 hr•Ep. 386
Is it OK to change your comic after you've already sent it to your audience? The guys also tackle tariffs, ISBNs, bar codes, and offering comics to charity organizations. Today's show Making a change to a comic after it's "out there" Susan MacTaggart's personal affirmation UPDATE: Tariffs on books?? ISBNs and bar codes for self-published books Comics for Charity Summary In this conversation, Dave Kellett and Brad Guigar explore the nuances of humor writing, the importance of building an audience...
May 01, 2025•1 hr 1 min•Ep. 385
It's a jam-packed show this week! Brad and Dave argue over the better delivery for story exposition — dialogue or narration. Dave is discontinuing international shipping; Brad gets his Wikipedia updates; and the guys agree that Dee Fish does autobio comics right. Then Dave does another behind-the-scenes analysis of his recent Kickstarter, talking about his pricing strategy for stretch goals and how they processed hundreds of images for the campaign. Finally, with the SFWA opening their membershi...
Apr 24, 2025•1 hr 10 min•Ep. 384
In a recent interview for the National Cartoonists Society, Greg Evans (the creator of the newspaper comic strip "Luanne") spoke about painting a single wall in his studio red. Mel Lazarus, creator of the syndicated strips "Momma" and "Miss Peach," told him that the color red was proven to increase creative thoughts. This resulted in one burning question for the cartoonists assembled to watch the interview: "DID IT WORK!?" Today's Show Creativity Susan MacTaggart's Personal Affirmation Using cop...
Apr 17, 2025•1 hr•Ep. 383
Where's the line between an autobiographical comic and a semi-autobiographical one — between "based upon" and "inspired by"? And when does the whole thing veer directly into fiction?? Plus... Dave Kellett shares real numbers from his recent Kickstarter, and we arrive at a jaw-dropping conclusion: Bluesky is it. The Webcomics Handbook will publish a visual breakdown of Dave's analytics on April 14th. Today's show Where to draw the line on an autobio comic Malignant Procrastination Susan MacTaggar...
Apr 10, 2025•1 hr 15 min•Ep. 382
As they attempt to save the marriage of one of their listeners, Brad and Dave consider the best path for a cartoonist who wishes to pursue a master's degree. Would a Master's in Fine Arts be the right choice, or would a Master's in Business Administration be the better option? Considering the expense, perhaps the best choice is to avoid both! After grappling with that dilemma, Susan MacTaggart stops by to share a personal affirmation with a member of the ComicLab community. Today's Show Is a Mas...
Apr 03, 2025•1 hr 13 min•Ep. 381
When does a running gag stop being funny — and where does it start, for that matter? Cartoonists Brad and Dave must first agree on what a running gag is! Next, they'll talk about aesthetics — in other words, how does one develop their editorial eye? Finally, Dave reviews his accounting from last year's San Diego Comic-Con and discusses how it influences his decisions for this year's show. Today's Show When does a running gag go too far? Developing an editorial eye UPDATE: San Diego Comic-Con num...
Mar 27, 2025•1 hr 1 min•Ep. 380
Social media has convinced an entire generation of creators to focus on numbers — followers, subscribers, likes, shares, and other engagement metrics. However, focusing on numbers can often lead an artist to make bad decisions. Today's Show Focusing on numbers Limiting comments on BSky UPDATE: Hoganmag.com Lost the Kickstarter mojo Comic book vs graphic novel Summary In this conversation, Dave Kellett and Brad Guigar discuss recent updates on Blue Sky, a social media platform, and how it offers ...
Mar 20, 2025•1 hr 8 min•Ep. 379
Brad and Dave discuss finding the right balance between visual and verbal. Dave asks if too much worldbuilding is an excuse to avoid actually writing the story. And a listener asks if it's a good idea to approach your Patreon as a customer-service job. Today's show Verbal vs. Visual UPDATE: DogKickstarter.com UPDATE: The Wrong Way Show draws Shrek Worldbuilding vs. actual writing Is Patreon like a customer service job? Summary In this episode, cartoonists Dave Kellett and Brad Guigar delve into ...
Mar 13, 2025•1 hr 9 min•Ep. 378
A listener seeks writing advice. How can you motivate readers to engage with a story that has an unhappy ending? Additionally, Dave's new DogKickstarter.com, tips for responding to inquiries from "civilians," and the importance of personal branding when posting on social media. Today's Show How to write an unhappy ending UPDATE: DogKickstarter.com Questions from civilians Posting politics on social media Summary In this conversation, Dave Kellett and Brad Guigar explore the importance of charact...
Mar 06, 2025•1 hr 4 min•Ep. 377
What are independent comic creators' most reliable revenue streams — and which are the worst? Brad ranks them from top to bottom, and Dave shares his own experiences with each. Also, the guys share the strategy that's making Patreon's "Collections" feature a solid income generator. Today's show Webcomics Revenue Streams Ranked Best to Worst UPDATE: USPS Ground Advantage UPDATE: Patreon Collections Should you include credits for digital fontmakers in books? Summary Cartoonists Dave Kellett and Br...
Feb 27, 2025•1 hr 3 min•Ep. 376
Brad Guigar has categorized the information shared by creative individuals into three groups. Dave Kellett has a couple of his own to contribute. Of the five, only one is useful. Identifying the others can help you avoid making some significant mistakes. Today's show Types of information creative people share UPDATE: Brad Guigar celebrates 25 years in comics Story pacing Summary In this episode, Brad and Dave discuss the information shared among creative individuals, categorizing them into facts...
Feb 20, 2025•1 hr•Ep. 375
This week's episode is sponsored by Hogan's Alley magazine! We'll discuss those moments in our careers when we said, "F*** me! That actually worked!" Also, a listener writes in to say that they want to take our advice and make the jump to Bluesky, but it causes too much anxiety. Sponsor Hogan's Alley magazine sponsors this week's episode! In the next issue, they'll cover the Tijuana Bibles and much more! Get your copy now ! Today's Show Hogan's Alley magazine "F*** me! That actually worked!" UPD...
Feb 13, 2025•1 hr 6 min•Ep. 374
We're heading into a year promising significant upheaval — in business, social media, publishing, and more. But, after twenty-five years of self-publishing, cartoonists Dave Kellett and Brad Guigar have learned an important lesson: Discomfort is crucial in growing as an artist — and as a businessperson. Today's show Embrace discomfort Listifications on Bluesky — https://bsky.app/profile/listifications.app Summary In this conversation, cartoonists Dave Kellett and Brad Guigar explore the importan...
Feb 06, 2025•58 min•Ep. 373
Start your webcomic using the latest platforms, monetization methods, and social media strategies. If you're launching a new comic in 2025, this episode has all the information you'll need to get it off the ground! How to start a webcomic in 2025 Don’t try to “game” your readership. Write about what YOU like Building readership takes time and consistency. Creating for love is essential in the early years. Focus on writing as the core of comic creation. Focus on creating comics for the love of th...
Jan 30, 2025•1 hr 16 min•Ep. 372
Cartoonists Brad Guigar, Dave Kellett and Kevin McShane are teaming up on a new show — The Wrong Way ! We'll teach you how to draw your favorite cartoon characters without getting sued over copyright theft! Along the way, we'll share tips, tell stories, and roast each other mercilessly. Pay attention and you might learn how to draw The Wrong Way! Today's Show Wrong way Clever vs funny Summary In this episode, Brad Guigar and Dave Kellett introduce fellow cartoonist Kevin McShane, announce their ...
Jan 23, 2025•1 hr 3 min•Ep. 371
A ComicLab member complained about following too many people on Bluesky. It was too difficult for them to cultivate a feed that suited their interests! This brought up a topic that has Dave and Brad divided: Are you on social media for business or pleasure? Today's Show You're not on social media to read UPDATE: Spice Rack Comics webring (NSFW) — special thanks to Matt Sowers at RCSI Publishing UPDATE: Dave and Brad's transposed faces Started too soon on Patreon Summary In this engaging conversa...
Jan 16, 2025•1 hr 4 min•Ep. 370
As we begin a new year, cartoonists Dave Kellett and Brad Guigar make their predictions for 2025 and share their goals for the next twelve months. Predictions DAVE: Business planning anxiety BRAD: Because of Dave’s prediction, the winners will be people who help address that anxiety. (That’s us!) Be the distraction/escape people need; they won’t forget you. DAVE: Bluesky at 50M by the end of the year BRAD: Substack gains prominence — rises to Kickstarter/Patreon levels DAVE: we’ll all be playing...
Jan 09, 2025•1 hr 11 min•Ep. 369
At the beginning of the year, Dave and Brad made a series of predictions and set some personal goals for the year. The year is over, and it's time to see how they fared. Predictions for 2024 BRAD: Twitter will crash in 2023 2024 DAVE: Social media will remain distributed over five or six platforms BRAD: Web users will begin to pivot away from social media DAVE: Patreon will move closer to an IPO BRAD: Kickstarter will remain #1 by continuing to avoid mentioning blockchain DAVE: SDCC will return ...
Jan 02, 2025•1 hr 5 min•Ep. 368
A father is concerned that comics no longer reach kids, suggesting that video games are the better value measured by engagement time. What can we do to reverse this trend? On today's show How can comics reach kids? UPDATE: Buffer (see addendum below) How can I avoid Trump's tariffs? (see other addendum below) Addendum One day after we recorded the drop that explained that Buffer did not support video uploads, they made an announcement. You guessed it — they've added that functionality. They stil...
Dec 26, 2024•1 hr 7 min•Ep. 367
Writing humor takes a lot of time and patience. We'll discuss ways to persevere. Summary In this episode, Brad Guigar and Dave Kellett share insights on the creative process of writing humor, emphasizing that humor can be both an inherited trait and a learned skill. The conversation highlights the necessity of trial and error in developing a comedic voice and the various factors influencing one's ability to be funny. In this conversation, the hosts discuss the journey of mastering humor and come...
Dec 19, 2024•57 min•Ep. 365
What happens when your story gets too big for you to handle? Are you the right person for the job? (And if not you, then who??) On Today's Show: In over your head UPDATE: It was FCS all along Crossbar i technicality Advice to your older self Summary In this episode, the hosts discuss the challenges creators face, particularly when tackling complex themes such as systemic injustice in long-term comic projects. The hosts emphasize the importance of pushing through creative doubts and the value of ...
Dec 12, 2024•1 hr 5 min•Ep. 364
Does an aspiring comics artist/writer need a college degree? And, if so, which degree is best? Next, a listener asks why Brad publishes his weekly comics page in half-page increments. What schools do we recommend ? Why does Brad publish twice a week? Substack and Bluesky Summary In this episode of ComicLab, hosts Brad Guigar and Dave Kellett explore the importance of higher education for aspiring cartoonists, debating the merits of specialized degrees versus a broader liberal arts education. The...
Dec 05, 2024•1 hr 5 min•Ep. 366
How do you explain to someone that you're a professional cartoonist? More importantly — should you even try?! Also, Dave and Brad share details about the software they use, and Brad extolls the virtues of a Patreon content exchange. On Today's Show... How do you explain to people that you're a professional cartoonist? What software is best for comics? Take a break this holiday Patreon content exchange Summary In this conversation, Brad Guigar and Dave Kellett discuss the challenges of explaining...
Nov 28, 2024•1 hr•Ep. 363
When comic creators try to market their comics, they often confuse what their comic is about with who it's for. Cartoonists Dave Kellett and Brad Guigar offer some guidance on making compelling promotions that work. In the show's second half, the boys have a devil of a time talking about angel investing. Summary In this episode, Brad Guigar and Dave Kellett explore how comic creators can broaden their audience beyond niche markets, emphasizing the significance of themes and relationships in stor...
Nov 21, 2024•1 hr 6 min•Ep. 362
When a listener asks about Kickstarter strategy, the ComicLab guys are divided! Dave favors the traditional webcomics approach. Build your audience by posting the comic online, then monetize that engagement with a Kickstarter. Brad likes this, but he could also see using Kickstarter's strengths in Discovery to build the audience through a series of smaller campaigns that lead to a big one. Summary In this conversation, Brad Guigar and Dave Kellett explore various aspects of creating and promotin...
Nov 14, 2024•1 hr 18 min•Ep. 361
After years of listening to Brad and Dave extoll the virtues of self-publishing, a ComicLab listener signed with a corporate publisher. Poor sales and paltry marketing left them dissatisfied, so of course, they wrote in with one burning question: Who should I sign with next? Also, should you ever explain a joke? Topics The first publisher was a disappointment... and we want to try it again illustrated novels UPDATE: The USPTO has canceled Marvel and DC‘s trademark filing for superhero Should you...
Nov 07, 2024•58 min•Ep. 360
