What did you think of todays show?? Are you noticing all the bad deals in the market right now? Or is it just us? In this episode, we break down where we’ve made the most money this year, how we're balancing short-term wins and long-term strategy, and the monthly overhead of running a wholesaling business. Learn how to avoid wasting time on the wrong sellers and keep your margins strong, even as you scale your business! Topics discussed: Introduction (00:00) Our current lead management process (...
Jul 01, 2025•48 min
What did you think of todays show?? It’s a buyer’s market, but sellers aren't the only ones making concessions. In this episode, you'll hear how we’re managing seller concessions and protecting our margins even when we have to negotiate. We're seeing good flips struggling to make a profit, cash becoming more important than ever, and even lenders trying to offload bad debt. Tune in to hear how our investment strategy has changed, including what deals we’re avoiding and our plans for the winter sl...
Jun 24, 2025•41 min•Season 1Ep. 445
What did you think of todays show?? Should you hire a project manager or just power through? Today, we’re talking about why we haven't hired one (yet), how Dylan is managing 13 deals at once, and the move that doubled his revenue. In this episode, you’ll learn ways to keep your rehab costs low, make more per deal, and close deals faster. We also share if we’re on track to meet our yearly revenue goals and give updates on our new American cold callers. Join us as we explore the chaos of closing o...
Jun 17, 2025•39 min•Season 1Ep. 444
What did you think of todays show?? Are you building a business that can survive any market cycle? In this episode, Cole Ruud-Johnson is back on the show to discuss what makes a real estate business work long-term and why most investors fail — and it’s not because of the market. He explains what separates real operators from the ones chasing quick wins, why scaling too early is risky, and why most people aren't cut out to run a real estate business. We’re calling out the hype, shortcuts, and bad...
Jun 10, 2025•42 min•Season 1Ep. 443
What did you think of todays show?? Maybe you don’t need more leads, but better buyers. Do you know who the best ones are in your area? In this episode, learn how to make a VIP buyer’s list and calculate deals that lock in profit from day one. We also cover new market and investment trends, like why buying small businesses probably won’t build wealth, what more housing means when most people still can’t afford to buy, and how underwriting deals like it’s 2021 is hurting your business. Tune in to...
Jun 03, 2025•41 min•Season 1Ep. 442
What did you think of todays show?? Our best deals aren’t in “hot” markets — they're in places you wouldn't think to look. In this episode, find out why now is a better time to start investing than most people think, and where we're finding better deals. We share how we're changing our strategies, what today's lending landscape looks like, and when scaling too fast can actually backfire. Topics discussed: Introduction (00:00) Single family rentals vs. multifamily markets (04:33) How equity and l...
May 27, 2025•39 min•Season 1Ep. 441
What did you think of todays show?? Florida’s real estate market is struggling, but how bad is it, and who’s next? Florida brokerage owner Jon Brooks joins us to explain how this market went from red-hot to near collapse, which strategies are still working, and why it’s more than just a local issue. In this episode, find out which other markets are holding up (for now) and what this downturn says about what’s coming next. We look at why lending might beat buying, where investors are getting burn...
May 20, 2025•44 min•Season 1Ep. 440
What did you think of todays show?? Big changes have been happening in the market and our business. In this episode, Mike explains why we're taking a break from Friday Focus episodes and how the first year working with Alex Hormozi’s Acquisition.com team changed our business. We share the advice that led us to shut down multiple ventures, change our view on flips, and focus on what actually drives growth. Tune in to hear how we're simplifying to scale more! Learn more about the Collecting Keys S...
May 16, 2025•22 min
What did you think of todays show?? Struggling in this slow market? In this episode, find out how to get better DSCR and insurance rates, what we're doing to overcome dispo challenges, and what creative exits we're leaving on in this market. We also talk about the possibility of a recession, why flips are getting more risky, and how we’re adapting to stay in the game! Topics discussed: Introduction (00:00) How a recession could affect the economy and business (02:15) Dispo struggles and adapting...
May 13, 2025•40 min•Season 1Ep. 438
What did you think of todays show?? Stop letting market uncertainty hold you back! If you’re wondering what your next move should be, this episode shares strategies you need to minimize risk and keep building wealth in today’s market. Dan gives a breakdown of his personal portfolio and explains where he’s investing his money (and it’s not all in real estate) to maintain steady cash flow, stay flexible, and prepare for the next market shift. Don’t miss his advice for actively investing when the m...
May 09, 2025•16 min•Season 1Ep. 437
What did you think of todays show?? What is actually happening in the market? Depending on who you talk to, you'll get a different answer but there's still plenty of opportunity out there. In this episode, we share the strategies working for us right now, what fundamentals we're doubling down on, and why we're not too worried about interest rates. We also talk about the mistake people make when they’re sitting on cash and what the collapse of real estate gurus says about where the industry is he...
May 06, 2025•40 min•Season 1Ep. 436
What did you think of todays show?? Imagine leaving your job for real estate in just six months. This episode lays out what it takes to build a full-time real estate business that can replace your W2 in today's market. You'll learn what marketing strategies work in each stage of growth, where to put your money, and which investment strategy is best for new investors. Listen now to start building your exit strategy! Learn more about the Collecting Keys SCALE Community! https://collectingkeys.com/...
May 02, 2025•15 min•Season 1Ep. 435
What did you think of todays show?? Markets that used to be hot are now cooling fast. Florida’s slowdown is making headlines, but it's not the only place where inventory is rising and buyers are stepping back. In this episode, find out where buyers are still active, why home prices could drop soon, and what these market changes mean for you. We also dig into why you should think twice before making an LP investment and how stricter lending could impact your next deal. It’s not too late to switch...
Apr 29, 2025•40 min•Season 1Ep. 434
What did you think of todays show?? Impatience is your biggest enemy in real estate. You could be looking for easy wins or just trying to scale too fast, but shiny object syndrome is what keeps most investors struggling to grow their business. Instead of rushing success because you’re feeling the pressure, find out how to overcome shiny object syndrome and build a real estate business that actually creates real wealth. Learn more about the Collecting Keys SCALE Community! https://collectingkeys....
Apr 25, 2025•9 min•Season 1Ep. 433
What did you think of todays show?? Real estate is shifting fast — are you ready to adapt? The end of FHA loan relief, tighter buyer budgets, and new Zillow rules are all putting fresh pressure on investors to spot potential risks and seize the right opportunities. We're unpacking housing affordability challenges, why we should have a free marketplace, and what investors can do as easy money disappears. Tune in to get the insights and strategies you’ll need to navigate what’s coming next! Topics...
Apr 22, 2025•37 min•Season 1Ep. 432
What did you think of todays show?? Leaving a steady paycheck behind isn't crazy — if you're ready to put the work in. In this episode, you'll hear how one of our SCALE members walked away from a $200K salary to build a real estate business from the ground up. Dan breaks down the five phases he went through during his first year, the skills that helped him start closing deals, and the decisions that led to his growth. Tune in for a realistic look at what it takes to make it through the tough ear...
Apr 18, 2025•13 min
What did you think of todays show?? The same playbook from 2021 won’t cut it anymore. Instead of bidding wars and easy cash flow, today’s economy is forcing investors to adapt fast as buyer behavior changes and even solid deals take more work to close. We dive into follow-up and acquisition mistakes, his shift from investor to business owner, and share our own strategy that turns direct mail into real deals. Tune in to hear how we’re addressing marketing and sales challenges in our businesses! T...
Apr 15, 2025•34 min•Season 1Ep. 430
What did you think of todays show?? The economy might suck right now, but your business doesn’t have to. If you're feeling unsure about your next move, this episode breaks down exactly what you can do to stay focused and keep your real estate business alive in this shaky market. Mike dives into the biggest mistakes operators make when things get tough, where you can safely cut costs in your business, and how to set yourself up for success when the economy bounces back. Tune in to hear what reall...
Apr 11, 2025•11 min•Season 1Ep. 429
What did you think of todays show?? When your marketing stops working, what do you do: double down or hit pause? We’re with Cam Cathcart to discuss what happened when he stopped marketing, the deeper issues it exposed inside his business, and what he plans to change moving forward. We dive into follow-up and acquisition mistakes, his shift from investor to business owner, and share our own strategy that turns direct mail into real deals. Tune in to hear how we’re addressing marketing and sales c...
Apr 08, 2025•46 min•Season 1Ep. 428
What did you think of todays show?? Some deals don’t fit the usual mold—and that’s where novation comes in. We’re leaning into this strategy more than we ever have before, and it’s helped us stay competitive without taking on extra risk. In this episode, Dan breaks down two novation deals: one on a dated property in a rural market, and another with a seller who wanted a guaranteed payout. Tune in to hear why we're working with partners, how we're structuring win-win deals, and the surprising too...
Apr 04, 2025•14 min•Season 1Ep. 427
What did you think of todays show?? We spent over $60K on marketing this quarter — let's break down what we got for it. From lead flow to revenue, we share exactly our KPIs and dive into how our Q1 marketing played out — what worked, what didn't, and which channels actually brought in deals. This episode is all about managing cash flow in your business, tracking the right metrics, and making smart decisions whether your account is stacked or money is tight. Tune in to hear why tracking your metr...
Apr 01, 2025•38 min•Season 1Ep. 426
What did you think of todays show?? Ryan Pineda is being sued. Let this be a lesson: influence doesn’t equal trust. Today, Mike unpacks how investors got scammed out of millions and the red flags that were there from the start. Plus, find out which other influencers may be using sketchy tactics and why more lawsuits might be on the way. This episode will make you think twice about where you get financial advice! Learn more about the Collecting Keys SCALE Community! https://collectingkeys.com/sca...
Mar 28, 2025•10 min
What did you think of todays show?? A new hire can move fast if you set them up right. In this episode, Dylan shares why his third attempt at hiring an acquisition manager has finally paid off. Hear how he's paying his new AM, what helped his AM start talking to sellers on day one, and the one thing he won’t delegate — no matter how good the hire is. We also get into how to protect yourself and your real estate business, from unexpected legal issues to institutional buyers making a comeback in c...
Mar 25, 2025•41 min•Season 1Ep. 424
What did you think of todays show?? Thinking about diving into land investments now that rentals aren't cash flowing? Land can be a goldmine — or a money pit — depending on how well you analyze the deal. In this episode, Dan breaks down our step-by-step process for evaluating two recent land deals. Find out what impacts land value, how to spot red flags early, and the hidden costs that could turn a promising deal into a financial fail. Due diligence can make or break a land deal, so tune in now!...
Mar 21, 2025•23 min
What did you think of todays show?? Experiencing longer closing times? Pickier buyers? You’re not alone. We're seeing lots of changes in the economy, and they’re no doubt having an impact on real estate. Investor Aaron Bihl is back on the show to help us break down what’s working (and what’s not) in our local markets, why dispo isn't as easy as it used to be, and how we're navigating changes in buyer behavior. Get the insights you need to push through market shifts and keep deals moving! Topics ...
Mar 18, 2025•40 min•Season 1Ep. 422
What did you think of todays show?? When a seller says no to your cash offer, what’s your next move? Join us on this SCALE Community Live Q&A to discuss when to use novation agreements and how to avoid the biggest pitfalls. Mike gets into the nitty-gritty details of structuring novation deals the right way, from legal documents you need to working with third parties without headaches. You'll learn how to pitch novations to sellers, the common mistakes that could cost you money, and what happ...
Mar 14, 2025•43 min•Season 1Ep. 421
What did you think of todays show?? What worked in wholesaling five years ago won’t cut it in 2025. After a decade in the business, Greg Helbeck has made three key shifts to his marketing strategy to keep leads coming in and deals flowing. In this episode, he breaks down the new way he’s using cold calling, why most investors are struggling with lead generation, and what it really takes to stay competitive in today’s market. We also dive into the growing ethical concerns in wholesaling, how to f...
Mar 11, 2025•46 min•Season 1Ep. 420
What did you think of todays show?? It’s no secret that rental properties aren’t cash-flowing like they used to. So, where can you find reliable passive income in today’s market? In this episode, I share my new primary strategy that beats out rentals for higher cash flow in 2025: hard money lending. Learn why lending outperforms rentals, its key benefits and risks, and how you can start with as little as $10K! Learn more about the Collecting Keys SCALE Community! https://collectingkeys.com/scale...
Mar 07, 2025•12 min
What did you think of todays show?? One bad deal is all it takes to make or break an early investor. If you don’t know how to buy well or spot red flags, you might find yourself constantly playing catch-up as the market, economy, and regulations keep shifting. In this episode, learn whether wholesaling or flipping is the better move for new investors, why it's harder to make a profit, and how to adjust when real estate strategies stop working. Make sure your next move is a smart one — tune in no...
Mar 04, 2025•45 min
What did you think of todays show?? Forget aggressive strategies — sometimes, the easiest deals find you when you're not even looking. Instead of cold calling or constantly chasing down leads, Dan shares how staying active, building connections, and putting yourself out there can lead to surprising (and profitable) deals. Find out how to attract opportunities with less effort than you think! Learn more about the Collecting Keys SCALE Community! https://collectingkeys.com/scale/ Check out the FRE...
Feb 28, 2025•12 min
