Influential v Popular - podcast episode cover

Influential v Popular

Jun 10, 201932 min
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Episode description

Does listening to The Grateful Dead make you yearn to meet your maker, or do you acknowledge the seminality of their music? Is the term ‘influential’ overused nowadays? Image: Warner Bros. Records via Wikimedia Things mentioned in this podcast - Article analysing influence in pop music https://qz.com/quartzy/1133090/the-most-influential-pop-music-artists-of-all-time-according-to-social-network-analysis/ - Stanford School of Business on social media influencers https://www.gsb.stanford.edu/insights/are-influencers-overrated - Article analysing survey data about why people follow influencers http://www.olapic.com/resources/consumers-follow-listen-trust-influencers_article/ - Federal Trade Commission reminding ‘influencers’ to disclose sponsorship https://www.ftc.gov/news-events/press-releases/2017/04/ftc-staff-reminds-influencers-brands-clearly-disclose For more Cognitive Engineering episodes find us on iTunes, Google Play or wherever you get your podcasts, or add this RSS feed to your preferred player: feeds.soundcloud.com/users/soundcloud:users:219479129/sounds.rss
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