In this episode, Janu Lingeswaran shares his journey of building Featherflow, an MVP agency that helps entrepreneurs build their software products. After working as a product manager while running his agency on the side, Janu recently took the leap to focus full-time on his business. We discuss how he built his agency to $8-15K monthly revenue, his strategies for finding quality developers globally, and his approach to managing client projects. Janu also talks about Boilerplate Hub, his curated ...
Feb 07, 2025•1 hr 1 min•Season 1Ep. 33
Alex Suzuki shares his fascinating journey from running a successful agency to becoming a solo developer building Strich.io, a specialized barcode scanning SDK. Unlike many startup stories of scaling up, Alex chose to scale down - leaving his agency to focus on what he loves most: building products. In this episode, we dive deep into how Alex competes with venture-backed companies as a solo developer, why he chose to focus exclusively on web-based barcode scanning, and how he manages to serve en...
Jan 24, 2025•1 hr 2 min•Season 1Ep. 32
In this episode, Dmytro Krasun shares his journey of building Screenshot One, an API business that grew from a single $7/month customer to $10K MRR. Dmytro opens up about the challenges of bootstrapping, the importance of customer support, and why he chose to focus on a seemingly "boring" product. He discusses his approach to handling copycats, the value of positioning your product correctly, and why sometimes passion follows success rather than precedes it. The conversation dives deep into ment...
Jan 10, 2025•1 hr 7 min•Season 1Ep. 31
In this episode, we're talking to Steve Rideout, founder of ReadLang, who turned his own struggle with learning Spanish into a successful language learning product. We dive into his journey of building ReadLang from a simple translation tool to a $10K+ MRR business, including its unexpected detour through Duolingo - where Steve not only sold his company but also helped create Duolingo Stories, before buying ReadLang back at a quarter of the original price. Other topics include how Steve achieves...
Dec 13, 2024•1 hr 8 min•Season 1Ep. 30
In this episode, we're talking to Lukas Hermann, founder of StageTimer - a specialized timer for live events that grew into a successful B2B product. He later expanded with Rundown Studio, bringing comprehensive event planning tools to production teams. We dive deep into product development strategy, exploring how Lukas grew StageTimer to 10k+ MRR by carefully choosing which features to build and which to reject. He shares his experience with one-time payment models and finding the right pricing...
Nov 29, 2024•1 hr 8 min•Season 1Ep. 29
In this episode of the Code and Conquer podcast, Ali Salah discusses his journey of creating Instatus, a service that helps companies communicate outages to their customers. He describes starting with small projects, the importance of financial planning, and the challenges faced along the way. Ali outlines his experience with building Instatus from zero to close to 30k MRR, targeting larger companies, and differentiating his product through pricing and features. He also shares insights on hiring...
Nov 15, 2024•56 min•Season 1Ep. 28
In this episode of Code & Conquer, Tobias interviews Marie Martens, co-founder of Tally Forms. They discuss the origin story of Tally, the challenges faced by bootstrapped startups, and the strategies they've implemented to grow their user base without a massive marketing budget. Marie shares valuable insights into their unique pricing model, the importance of customer support, and their vision for the future of Tally. #MarieMartens #TallyForms #IndieHacker #Startups #Entrepreneurship #Busin...
Sep 25, 2024•51 min•Season 1Ep. 27
Yeah, freelancing's awesome but have you tried creating a productized service?? That's what we're talking about today with our guest Alex Szczurek, one of two founders of baked.design a design studio you can subscribe to month to month. We're talking about setting up a productized service, how to find your customers and how to scale beyond your own person when the work starts coming in more and more. Other topics include Alex new side project Uncover.lab, a Figma component library, how to hire t...
Sep 02, 2024•1 hr 10 min•Season 1Ep. 26
In this episode we talk to Nathan J. Powell who built an app, sold it to his cofounder and then went offline for three years. Now he's back and he's got some stories to tell. We'll talk about his time with cofounder Michael Koper (another guest of the show) and their app Nusii, a failed startup called FeatureFlex and Nathan's newest product, or rather a productized service called Beyond the Pixel. Since we're both UX (User experience) people we also dive a little into how UX and UI (user interfa...
Aug 16, 2024•1 hr 26 min•Season 1Ep. 25
In this episode of the Code & Conquer podcast, I sit down with Thomas Sanlis, a seasoned Indie Hacker with over six years of experience. Thomas shares his journey into indie hacking, discussing his successful projects Uneed.best and Vue Developers. He delves into the challenges of maintaining a directory and launching platform, handling competition from giants like Product Hunt, and the importance of automation in his workflow. We talk about the mindset required for indie hacking, balancing ...
Jul 19, 2024•55 min•Season 1Ep. 24
Ever wondered how to crack the SEO code as an indie hacker? In this episode, Tobias sits down with Yossi Zegev, founder of SEO Stuff, an affordable SEO tool designed specifically for indie hackers and bootstrappers. Yossi shares his journey of launching SEO Stuff in a super scrappy way, starting with just a logo and search bar. He opens up about the struggles of failing projects before finally striking gold with SEO Stuff's genius pricing model focused on credit packs instead of subscriptions. T...
Jun 21, 2024•1 hr 16 min•Season 1Ep. 23
In this episode, host Tobias Arweiler talks to Michael Koper, the solo founder of Nusii, an online proposal software for creative professionals. Michael shares the origins of Nusii, starting as a side project with a co-founder over 10 years ago before eventually acquiring it himself. He discusses navigating the ups and downs of growing Nusii, including hitting plateaus, dealing with the challenges of lifetime deal customers from an AppSumo promotion, and his frustrations with SEO and content mar...
Jun 07, 2024•53 min•Season 1Ep. 22
In this episode of Code & Conquer, Dominik Sobe, a full-time digital nomad and indie hacker, discusses his journey as a solopreneur and the development of his product, HelpKit. He shares his experience of overcoming burnout and the importance of having a supportive community. Dominik also talks about the power of building in public and how it helped him gain traction for his product. He shares the creative idea of creating a fake customer support shop as an April Fools' joke and the positive...
May 03, 2024•1 hr 28 min•Season 1Ep. 21
In this episode, we go behind-the-scenes with Justin, the creator of Quda- a platform for bite-sized educational content and expert Q&A. Justin shares his incredible journey transitioning from the music industry into the indie hacker life, while juggling a day job and family. Hear the fascinating story of how he built Quda using no-code tools to solve his own pain points around learning and knowledge sharing. We dive deep into Justin's monetization strategies, pricing psychology, and the com...
Apr 29, 2024•1 hr 5 min•Season 1Ep. 20
In this episode, Steve McLeod shares the lessons he's learned from building and growing his SaaS product Feature Upvote. Steve discusses his unconventional journey from an IT consultant to a successful indie hacker, including the surprising ways his target market evolved over time. The conversation covers Steve's approach to pricing and customer acquisition, as well as his decision to launch a coaching business alongside his core product. Steve offers counter-intuitive advice and insights that c...
Apr 10, 2024•1 hr 4 min•Season 1Ep. 19
In this episode, I sit down with Kevon Cheung, a leading voice in the #buildinpublic movement. Kevon shares his unique journey from studying business in university to becoming a self-taught developer and then transitioning into teaching others how to build an audience while creating products. We dive deep into the strategies and mindset behind building in public effectively. Kevon explains how to genuinely engage with your target audience, come up with interesting content ideas from real interac...
Mar 15, 2024•53 min•Season 1Ep. 18
I sat down with Juho Makkonen, founder of the marketplace platform ShareTribe, to discuss his unique approach to building a mission-driven, “steward-owned” company. We covered Juho’s journey creating ShareTribe, combining no-code convenience with developer extensibility. He shared his motivation behind structuring the company through a stewardship model, where employees hold voting control. Juho explained how ShareTribe makes decisions, distributes profits, and stays focused on purpose over prof...
Mar 01, 2024•1 hr•Season 1Ep. 17
In this episode, I chat with Louis Pereira, the founder of AudioPen.ai. Louis talks about his journey from running his family's traditional offline businesses during the day to building online products at night. We discuss: How Louis got into indie hacking and consistently building side projects The origin story of AudioPen - how a weekend hackathon project turned into a viral sensation Louis' approach to customer support and product development as a solo founder The pros and cons of using no-co...
Jan 05, 2024•49 min•Season 1Ep. 16
We're excited to have Dan Mindru on the show this week! Dan is an active maker and launcher, known for his funny takes on Twitter and products like Clobbr, Crontap, Hunted Space and his latest creation Shipixen. In this episode, Dan shares his journey from joining the maker community in January 2023 to rapidly building and launching new products every few months. We get into the ideas and motivations behind some of his creations like the Hunted Space dashboard for tracking Product Hunt launches ...
Dec 24, 2023•1 hr 16 min•Season 1Ep. 15
In this episode of the Code & Conquer Podcast, we have a special guest, Lera Kuntsevich. Lera is an indie hacker and the founder of Clipwing.pro , a video editing tool designed to conquer TikTok, Instagram, and YouTube shorts. During the interview, Lera shares her journey into the world of indie hacking and provides insights into her motivation behind creating Clipwing. She also discusses the concept of building in public and the benefits of creating video content. Join us as we delve into L...
Dec 15, 2023•1 hr 9 min•Season 1Ep. 14
In this episode, we have the pleasure of interviewing Arvindh Sundar, a gamer, indie hacker, and marketing expert. Arvindh shares his journey from being a CMO to becoming an indie hacker and discusses his core product, "Put the player first," a gaming-related framework. We delve into topics such as marketing strategies, leveraging the framework for personal branding, and Arvindh's insights on ADHD and coping strategies. Throughout the interview, Arvindh provides valuable advice for indie hackers...
Dec 01, 2023•1 hr 40 min•Season 1Ep. 13
On the 12th episode of my podcast Code & Conquer, I interviewed fellow 🇩🇪 German indie hacker Jonathan Wilke about his product Supastarter ☄️ - a starter kit for building SaaS apps with Next.js. Jonathan shared how he started by creating Supastarter to solve his own needs. It includes authentication 🔐, payments 💰, subscriptions 📄, internationalization 🌍, and more for SaaS apps. He said Supastarter now makes 💵 more than his day job through one-time purchases, not recurring revenue. We ...
Nov 17, 2023•59 min•Season 1Ep. 12
In this episode, Ilias Ism shares his journey from building Chrome extensions as a teenager to launching and selling his HR SaaS startup Officient. He talks about how Officient evolved from tracking company assets to managing all HR documents and data, and grew to over 20,000 customers with a team of 30 people before being acquired. Ilias also discusses other projects he worked on over the years, including climate/sustainability initiatives like Bank Green and Extinction Rebellion. He shares his...
Oct 27, 2023•59 min•Season 1Ep. 11
In this episode, we're interviewing Jane Portman, co-founder of UserList, an email marketing platform for SaaS companies. We discuss how Jane got into SaaS and started UserList with her co-founder Benedict. Jane shares lessons learned about developing and marketing a SaaS product, including the importance of talking to customers, slow traction in the beginning, and content marketing. She gives advice for indie hackers just starting out - be prepared for a lot of work and don't expect easy money....
Oct 20, 2023•58 min•Season 1Ep. 10
Get ready for a valuable episode with indie hacking expert Arvid Kahl. He shares his journey to success, including dealing with burnout, anxiety, and imposter syndrome along the way. Through open communication, strong partnerships, and focusing on fulfillment over profit, Arvid persevered and gained hard-won lessons to share. Learn how to maintain mental health amidst indie hacking stress. Understand the power of building in public and embracing both wins and fails. Hear Arvid's thoughts on fun ...
Oct 06, 2023•1 hr 39 min•Season 1Ep. 10
In this episode of the Code & Conquer podcast, we dive into the world of Product Hunt with Sandra Djajic, a seasoned marketer who successfully launched her SaaS product, Klu, on the platform. Sandra shares her insights on preparing for a Product Hunt launch, why it's a valuable platform for indie hackers, and tips for achieving success. Learn about Klu, how it revolutionizes file searching, and Sandra's journey as an indie hacker. 👉 Sandra's PH launch: https://www.producthunt.com/products/k...
Sep 15, 2023•59 min•Season 1Ep. 8
In this episode of the Code & Conquer podcast, we dive into the world of no-code entrepreneurship with our special guest, Laura Elizabeth. Laura is a designer who has ventured into the indie hacker space without a coding background and has successfully created a suite of products, including "Client Portal." We explore Laura's journey into freelancing and what led her to pursue entrepreneurship, leaving traditional employment behind. She shares her insights into the qualities that make a proj...
Sep 08, 2023•1 hr 12 min•Season 1Ep. 7
In this episode of the Code & Conquer podcast, we're chatting with indie hackers Matthias Neumayer and Dima Rubanov, co-founders of OscarStories and HeyQQ. From their unexpected foray into tech from Film, Law, and Finance to building successful startups, they reveal their unconventional path into software development. Discover the inspiration behind OscarStories and HeyQQ, and learn about their unique business models. They discuss their journey in managing controversies, handling marketing, ...
Aug 04, 2023•1 hr 25 min•Season 1Ep. 6
Join us in the latest episode of the Code & Conquer podcast as we chat with Philipp Keller, a Swiss software engineer and indie hacker. 🚀 Discover his journey in the competitive real estate market with his successful app, weegee.ch, designed to help people find affordable shared flats in Switzerland. Explore his strategies for standing out in a saturated market, SEO optimization tips, and insights on being an authentic builder in the build-in-public community. Get ready for practical advice...
Jun 30, 2023•1 hr 16 min•Season 1Ep. 5
Join us for an electrifying podcast episode where we break free from the norm! In a collaboration with the dynamic duo behind the "Push to Prod" Podcast, Dan Miller and Colin Goudie, we dive deep into the realm of "Motivation in Indie Hacking." Brace yourself for a riveting panel discussion and get ready to have your burning questions answered by our expert community. Don't miss this epic episode packed with insights and inspiration! The Push to Prod Twitter: https://twitter.com/pushtoprodpod Da...
May 28, 2023•1 hr 20 min
