In this episode of the Coach Factory Podcast, we sit down with Craig Rodney , a veteran coach who’s built a thriving practice helping agency owners scale and position for exit. Craig shares his journey from reluctant coach to confident expert, and the mindset shifts and practical strategies he employed to build a successful coaching business. In this episode, we talk about… The Accidental Coach: Craig shares how he transitioned from successful agency owner to reluctant coach, and how coaching fo...
May 30, 2024•28 min•Ep. 16
As coaches, we often feel pressure to present a perfect, polished image to the world — to have it all figured out. But what if the key to truly connecting with our audience and clients lies not in our perfection, but in our humanity? In this episode of the Coach Factory Podcast, marketing coach Nicole Osborne shares how she learned to harness the power of vulnerability and authenticity to build a thriving coaching practice. In this episode, we talk about... From Corporate Marketer to Authentic C...
Apr 18, 2024•19 min•Ep. 15
As coaches, we often focus on empowering our clients to face their fears and pursue their dreams. But what about our own journey of overcoming obstacles and building a thriving practice? In this episode of the Coach Factory Podcast, we explore the inspiring story of Lauree Ostrofsky , an author, speaker, coach, and hugger (more on that in the episode) who transformed her own personal adversity into a powerful coaching practice. Lauree's insights offer valuable lessons for every coach looking to ...
Apr 04, 2024•25 min•Ep. 14
Despite being a necessary part of life, conflict is something that most people tend to avoid. Learning how to navigate conflict in coaching not only helps to resolve the immediate tension; it also transforms how clients approach disputes in every aspect of their life. In this episode of the Coach Factory Podcast, we sit down with Chris Grygo , Global Director of People and Organizational Development at the Ford Foundation, and Jessie Punia, President and Partner of August Public as they discuss ...
Mar 21, 2024•28 min•Ep. 13
Determining the right price for your coaching services can be challenging, or even downright anxiety-inducing — even for the most seasoned coaches. So in this show, you'll hear from Christine Gallagher, a marketing and business coach with a knack for helping female entrepreneurs scale their businesses, and Becca Tracey, founder of The Uncaged Life, who specializes in crafting a life and business outside the conventional 9–5, as they both dive into the delicate balance of valuing your expertise w...
Mar 07, 2024•22 min•Ep. 12
Coaching creative professionals requires a unique approach, and in this episode Tracy Candido, an experienced coach who helps creative professionals makes waves, and Joel Weldon, a well-known voice actor and coach, share their experience and insights with this niche. This is a must-listen for coaches looking to refine their approach with creative clients and understand the nuanced dynamics of their coaching relationships. In this episode, we talk about... Unlocking the Value Within: Tracy Candid...
Feb 22, 2024•24 min•Ep. 11
Do you use assessments in your coaching practice? Explore how these tailored tools and the insights they give can drive breakthroughs and create even stronger connections with your coaching clients. Chris Lema, CEO of Motivations AI , product strategist, public speaker, coach, and six-time startup founder, has a tailored approach to coaching that helps people achieve breakthrough results. As a Licensed Clinical Psychologist, Peter Larson, now VP of Assessment Science at Motivations AI, saw the i...
Nov 01, 2023•47 min•Ep. 10
Curious about the fine line between coaching, consulting, and therapy? Learn how to leverage the unique strengths of coaching and define the unique space you occupy, while maintaining the boundaries between coaching and other disciplines. Rebecca Ward, founder of the Iris Institute, discusses how the convergence of therapy, consulting, and coaching have helped her create a brand. And Christopher Grygo, Global Director of People and Organizational Development at the Ford Foundation, provides insi...
Oct 18, 2023•25 min•Ep. 9
Thinking of honing in on business coaching? Discover how personal experiences and a unique approach can carve out your niche and make your coaching indispensable to entrepreneurs. Brent “Spillly” Spilkin, a business coach, discusses his unique coaching approach with business owners and how he established himself in a niche market. Howard Mann, coach and entrepreneur, shares the influence his personal experiences had on helping him develop tools and practices to share with other entrepreneurs....
Oct 04, 2023•27 min•Ep. 8
How do you stand out from the competition in the crowded coaching space? Learn how deep self-inquiry and authentic messaging can set you apart and attract the clients you truly want, even if sales and marketing aren't your strong suits. Annie Petche, a career and fulfillment coach, emphasizes the impact self-inquiry has on getting your messaging on the right path. And Melanie Benson, coach and podcast host, discusses moving from a corporate job to coaching and how she struggled early on without ...
Sep 20, 2023•25 min•Ep. 7
Struggling to make your coaching offerings irresistible? Discover the art of crafting and bundling your services to capture attention and resonate with your ideal clients. Join our guest experts, Lisa Ann Edwards and Becca Tracey, as they share their proven strategies and insights on how to effectively package your coaching services.
Sep 06, 2023•25 min•Ep. 6
Curious about how to test and validate your coaching niche to boost your confidence and focus your practice? Meet Gabrielle Smith, who helps coaches stuck in "niche drama" and shows how finding your niche will boost your confidence. Alternately, Dr. Kristin Hartjes shares her journey from practicing chiropractic to the world of coaching.
Aug 23, 2023•24 min•Ep. 5
Wondering how to command higher fees for your coaching? Find out how showcasing your unique value and battling for your clients can justify premium rates. Howard Mann, business coach and President of the Business Brickyard in New York City, opens the episode by talking about how going to battle for your clients creates your value as a coach and how people are willing to pay more for that partnership. Coach Melanie Benson shares how she’s reached her level of premium value, pointing to the skills...
Aug 09, 2023•23 min•Ep. 4
Feeling stuck with clients that don't resonate? Learn how attracting the right clients can transform your coaching business and align perfectly with your unique style and goals. Adrienne Sheares, social PR and personal branding coach, talks about the importance of connecting with ideal clients in person in order to test out if they are the right fit for your coaching business and style. Re Perez, founder of Branding for the People, discusses the process of starting a coaching business and the th...
Jul 26, 2023•24 min•Ep. 3
Struggling to get your coaching brand noticed? Discover how expanding your reach could be the game-changer you need to connect with your ideal clients and transition successfully from your day job. Pamela Slim, business coach and author of The Widest Net, emphasizes the importance of catering your work to your ideal client. Luisa Zhou, business and entrepreneurial coach, shares the catalysts for her shift from her 9-to-5 job into coaching.
Jul 12, 2023•26 min•Ep. 2
Are you searching for your coaching niche? Finding your niche can hep you attract the right clients and truly make your coaching business stand out. Pamela Slim, a business coach and author of the book The Widest Net , reminds coaches that the internal stuff like labels and marketing can bog down a coach in the early stages of developing their niche. Angelique Rewers, CEO and Founder of Boldhaus, shares her story of becoming a coach after spending years working with Fortune 500 executives....
Jun 28, 2023•28 min•Ep. 1
As a coach, you're supporting others – but who's supporting you? We are! The Coach Factory Podcast is for coaches at all experience levels, looking to grow their business and define their specialization. Join host, Shawn Hesketh, for the stories and advice of coaches who have been where you are. Learn the practical steps and tools you need to grow and develop your skills. Tune in for each episode, starting in June (2023).
Jun 14, 2023•1 min•Ep. 1
