Finding Your People with Ariel Kaye
Episode description
If you are a person who loves making your home look more beautiful by the day, or if you’re someone who’s interested in launching a business, Ariel Kaye’s story will undoubtedly inspire you. Founder and CEO of the ubiquitous lifestyle brand Parachute, which offers premium quality bedding, furniture, and other everyday essentials, Ariel draws upon her decade of experience in the advertising and brand development field to provide customers with nothing short of the best. In this episode, we talk about Ariel’s passion for interior design, the leap of faith she took to start her own company, and the importance of surrounding yourself with people who will support you through thick and thin.
Don’t miss this interview where we discuss:
- How Ariel’s experience working on interior design projects as a hobby led to the foundation of Parachute
- Her background in advertising and consumer behavior research, what it taught her about building a brand, and how she implemented that knowledge in the next chapter of her career
- The idea behind Parachute, the brand’s story from conception to launch, and the ways in which it has expanded over the years
- How oftentimes all it takes is a vote of confidence from someone in your life to allow you to see your true capabilities
- The balance between family and work, and how Ariel has navigated raising children while also being a full-time entrepreneur
Find Ariel Kaye:
www.parachutehome.com
IG: @arielkaye
LinkedIn: Ariel Kaye
Follow Lydia:
www.lydiafenet.com
IG: @lydiafenet
LinkedIn: Lydia Fenet
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Recorded at The Newsstand Studios at Rockefeller Center.
Thank you for listening.