177: Wes Frank - Flashback Friday

In April of 2020, Vector Marketing was in the midst of a crisis. The COVID-19 pandemic had begun in earnest and sales results throughout the company were plummeting in comparison to the previous year. Wes Frank was on the forefront of the innovation that would turn things around, revolutionize the Cutco/Vector business, and lead to the greatest year in company history. Wes is the leader of the company’s Rising Sun Division, headquartered in Arizona. Now a 21-year veteran in the business, he has become well-known as one of the most innovative program developers in the company. His mindset and adaptability are ideal for navigating the uncertainty and change of today’s business climate. He offers concepts and strategies for making the most of the challenges and opportunities that are in front of us.

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