Adobe's Scott Belsky On Balancing "Messy Middle" Execution While Still Fostering BIG Disruptive Ideas - podcast episode cover

Adobe's Scott Belsky On Balancing "Messy Middle" Execution While Still Fostering BIG Disruptive Ideas

Jun 25, 202445 min
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Episode description

Guest: Scott Belsky, Adobe's Chief Strategy Officer and Executive Vice President of Design & Emerging Products. Scott cofounded the online creative community Behance, which was acquired by Adobe in 2012. He's also an author whose works include the Implications newsletter and the book The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture.

Overview: The difference between a BIG idea fizzling out or becoming reality is execution. The CEO has to support innovation at every level of the company while also keeping that innovation organized around driving progress towards annual goals. Following creative ambitions without vision and focus could lead your business astray, or open the door for disruption from a nimble competitor.

On today's show, Scott Belsky discusses how leaders can find the right balance of talent, tech, and innovation to make ideas -- and BIG -- happen.

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