Like peanut butter and jelly, customer advocacy and education – together – synergize their powers. Join host Dave Derington as he speaks with Adam Ballhausen, Senior Director of Customer Education and Advocacy for Docebo (“Doh-CHAY-boh”)...
Apr 26, 2023•59 min
Like peanut butter and jelly, customer advocacy and education – together – synergize their powers. Join host Dave Derington as he speaks with Adam Ballhausen, Senior Director of Customer Education and Advocacy for Docebo (“Doh-CHAY-boh”)...
Apr 26, 2023•59 min
Machine Learning and AI are really impacting our world, but how can Customer Education teams take advantage of this trend? Enter Videate! If I can have a tool “magically” do my video for me? Add audio? And then translate it into different languages? How much would that be worth? Join us as we talk with Mark Hellinger about this amazing product. Mark is the Co-Founder and COO of Videate - Videate enables SaaS companies to scale video production by m...
Apr 18, 2023•56 min
Machine Learning and AI are really impacting our world, but how can Customer Education teams take advantage of this trend? Enter Videate! If I can have a tool “magically” do my video for me? Add audio? And then translate it into different languages? How much would that be worth? Join us as we talk with Mark Hellinger about this amazing product. Mark is the Co-Founder and COO of Videate - Videate enables SaaS companies to scale video production by making more how-to videos with fewer resources. V...
Apr 18, 2023•56 min
Software as a Service (SaaS) businesses are often plagued by the same challenge: Churn! Thanks to the emergence of Customer Success, we’ve learned a lot about this word and what can be done to combat...
Apr 07, 2023•1 hr 5 min
Software as a Service (SaaS) businesses are often plagued by the same challenge: Churn! Thanks to the emergence of Customer Success, we’ve learned a lot about this word and what can be done to combat...
Apr 07, 2023•1 hr 5 min
In CELab’s 100th episode, we’ve kicked off the celebration of 100 episodes by discussing the hardest-won lessons for Customer Education Leaders. Dave and Adam have both held several roles on their journeys as customer education...
Mar 27, 2023•1 hr 5 min
In CELab’s 100th episode, we’ve kicked off the celebration of 100 episodes by discussing the hardest-won lessons for Customer Education Leaders. Dave and Adam have both held several roles on their journeys as customer education...
Mar 27, 2023•1 hr 5 min
For CELab’s 100th episode, we’ve decided to celebrate by discussing the hardest-won lessons for Customer Education Leaders. Dave and Adam have both held several roles on their journeys as customer education leaders, and now they...
Mar 17, 2023•53 min
For CELab’s 100th episode, we’ve decided to celebrate by discussing the hardest-won lessons for Customer Education Leaders. Dave and Adam have both held several roles on their journeys as customer education leaders, and now they...
Mar 17, 2023•53 min
Customer Education teams must remain adaptable in times of change. After all, we support ever-changing products for diverse audiences, and we drive ever-changing business strategies. In this episode, Lisa Rothrauff, Director of Customer Education at...
Mar 03, 2023•1 hr 2 min
Customer Education teams must remain adaptable in times of change. After all, we support ever-changing products for diverse audiences, and we drive ever-changing business strategies. In this episode, Lisa Rothrauff, Director of Customer Education at...
Mar 03, 2023•1 hr 2 min
With this episode, we’re joined by Tiffany Taylor to talk about the overlap between Customer Success and Customer Education. Tiffany leads both the Customer Success and Customer Education practices at Handshake, and what better way...
Feb 21, 2023•51 min
With this episode, we’re joined by Tiffany Taylor to talk about the overlap between Customer Success and Customer Education. Tiffany leads both the Customer Success and Customer Education practices at Handshake, and what better way...
Feb 21, 2023•51 min
And finally … our “book club” discussion on Peter Honebein‘s book, “Strategies for Effective Customer Education“. If you haven’t listened to Part 1 and Part 2, check those episodes out now. We finish up this series with...
Feb 13, 2023•1 hr 2 min
And finally … our “book club” discussion on Peter Honebein‘s book, “Strategies for Effective Customer Education“. If you haven’t listened to Part 1 and Part 2, check those episodes out now. We finish up this series with...
Feb 13, 2023•1 hr 2 min
We’re back for Part 2 (of 3!) of our discussion on Peter Honebein‘s book, “Strategies for Effective Customer Education“. If you haven’t listened to Part 1, check it out now. We pick up the thread...
Jan 31, 2023•52 min
We’re back for Part 2 (of 3!) of our discussion on Peter Honebein‘s book, “Strategies for Effective Customer Education“. If you haven’t listened to Part 1, check it out now. We pick up the thread...
Jan 31, 2023•52 min
The clock is winding back, once again! On a previous episode, we covered Claudia Gaillard Meer’s book on Customer Education from 1984. And now, we’re jumping forward in time 13 years to the year 1997....
Jan 22, 2023•54 min
The clock is winding back, once again! On a previous episode, we covered Claudia Gaillard Meer’s book on Customer Education from 1984. And now, we’re jumping forward in time 13 years to the year 1997....
Jan 22, 2023•54 min
This episode is a continuation of our discussion of Claudia Gaillard Meer’s 1984 work on Customer Education. Customer Education has been around for at least 40 years by now, so we continue our conversation –...
Jan 11, 2023•43 min
This episode is a continuation of our discussion of Claudia Gaillard Meer’s 1984 work on Customer Education. Customer Education has been around for at least 40 years by now, so we continue our conversation –...
Jan 11, 2023•43 min
It’s 2023! Dave and Adam share predictions for the coming year – what are the big trends to watch, and what are the ones that might not pan out? We’ll share our predictions and trends....
Jan 02, 2023•1 hr 22 min
It’s 2023! Dave and Adam share predictions for the coming year – what are the big trends to watch, and what are the ones that might not pan out? We’ll share our predictions and trends....
Jan 02, 2023•1 hr 22 min
It’s the end of 2022 and we’re recapping the year with reflections on what we, and our peers in the Customer Education world, have learned. We start by hearing reflections from Customer Educators around the...
Dec 30, 2022•1 hr
It’s the end of 2022 and we’re recapping the year with reflections on what we, and our peers in the Customer Education world, have learned. We start by hearing reflections from Customer Educators around the...
Dec 30, 2022•1 hr
Customer Education is, as Dave Derington says, “Both new and not new”. We review the book, “Customer Education” by Claudia Gaillard Meer and take time at the end of 2022 to reflect upon what has...
Dec 24, 2022•48 min
Customer Education is, as Dave Derington says, “Both new and not new”. We review the book, “Customer Education” by Claudia Gaillard Meer and take time at the end of 2022 to reflect upon what has...
Dec 24, 2022•48 min
In Late 2022, businesses in the Software-as-a-Service (SaaS) market have felt the impact of an economic slowdown. Many of us – both leadership and teams – feel that in different ways. For leaders … fewer...
Dec 01, 2022•45 min
In Late 2022, businesses in the Software-as-a-Service (SaaS) market have felt the impact of an economic slowdown. Many of us – both leadership and teams – feel that in different ways. For leaders … fewer...
Dec 01, 2022•45 min