Carl-Gould-#70secondCEO-Pricing, Authority, and the Power of Bragging Clients

Let Your Customers Spend Their Way to The Front Row

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results.

When you buy something you're passionate about and you spend the premium on it, do you complain about it or do you brag about it? You brag about it.

How many of your clients are bragging that they pay your premium amount? How many do you have currently? Zero. Zero. It's not because you're not, you don't like them, it's just you don't have the mechanism for it.

Let's put the mechanism in place.  Now don't take this as this is a pricing seminar or this is just the sales and marketing seminar. If you're planning for hyper growth, the first step is you've got to be seen as an authority.

The way to be seen as an authority is through pricing. And the way do you get the word out is by creating a mechanism for your clients to buy their way to the front row so they brag about it, right? They're the ones that are going to help you become the authority. And you need those people.So let them spend their way to the front row.

Like and follow this podcast so you can learn more. My name is Carl Gould, and this has been your #70secondCEO.