Ever freeze up when you think about recording a Reel? Or feel like you “should” be on video but don’t even know where to start? You are so not alone — and this episode is here to help. We brought on the incredible Natasha from Shine with Natasha , a video marketing strategist who makes content creation feel approachable, sustainable, and actually effective for creative entrepreneurs. Whether you're a beginner or a seasoned calligrapher looking to level up your visibility, this one’s packed with ...
Jul 08, 2025•54 min•Season 1Ep. 32
What does it really look like to grow a thriving creative business while raising a family, managing a full client roster, and staying true to yourself? In this episode, we’re joined by Jen Bowen of She Made It Like That —calligrapher, engraver, and live event artist. Since starting her calligraphy business in 2020, Jen has gone from taking on her first wedding project to becoming a sought-after artist known for her genuine client relationships, polished brand, and community-first approach. Wheth...
Jun 10, 2025•58 min
Let’s talk pricing. If you’ve ever stared at an inquiry thinking, “What the heck do I charge for this?”, you’re not alone. We were invited to share our expertise for a live coaching call hosted by Elisabeth Stuckey, stationery designer and creative business coach, for the students of her course, Dream to Design. From how to factor your experience into your rates to whether you should be charging for design time (spoiler alert: YES), we’re spilling the ink on all things pricing—especially for cal...
May 13, 2025•56 min•Season 1Ep. 30
You probably didn’t become a calligrapher because you love spreadsheets. If you’ve ever felt overwhelmed by your numbers, this episode is about to change the game! We're joined by Samantha Eck of Firestorm Finance, a bookkeeper for creatives who helps transform financial chaos into clarity and strategy. In this value-packed conversation, Samantha breaks down how to actually understand your numbers, track key financial metrics, and make smarter decisions for your business. Whether you're wonderin...
Apr 15, 2025•40 min•Season 1Ep. 29
We know how overwhelming it can feel to show up online consistently, create engaging and authentic content, and stand out as a calligrapher or creative entrepreneur—which is why we’re so excited for this episode! We’re joined by Madelyn Furlong of Madelyn Victoria Co., a Showit website designer and social media expert, who shares her best visibility strategies for small businesses as well as content strategies that attract clients with ease. If you’ve been struggling with social media marketing,...
Mar 18, 2025•55 min•Season 1Ep. 28
We’re wrapping up our Empowered CEO Series with a must-listen episode on taking action in your creative business! If you’re looking for time management strategies, productivity tips, and ways to take intentional action in your calligraphy business, this episode is packed with real-life, practical strategies to help you stay consistent and scale your business like an Empowered CEO . We share five productivity strategies to help you structure your workdays for maximum efficiency—without burnout. W...
Mar 04, 2025•38 min•Season 1Ep. 27
In this episode of Calligraphy Biz Corner , we’re diving into the exciting world of live wedding calligraphy and live engraving with special guest Kendall Udofia from Cedar Cliff Designs ! If you're a calligrapher who is dreaming of offering live personalization at weddings or corporate events, this episode is packed with actionable tips on how to start, market, and price live calligraphy services like a pro. Kendall shares her journey from exploring digital products to becoming a sought-after l...
Feb 18, 2025•55 min•Season 1Ep. 26
We’re back with part two of our Empowered CEO Series , and this time, we’re diving into how to strategize like a CEO in your calligraphy business. If you're a creative business owner who is ready to shift from simply creating beautiful work to making strategic, CEO-level decisions that drive business growth, this episode is for you! In this episode, we talk all things business strategy - from big-picture vision planning to using financial data to make smarter decisions. We’ll talk about how to u...
Feb 04, 2025•49 min
In this episode of Calligraphy Biz Corner, we chat with luxury wedding planner Desirée, owner of Verve Event Co. and host of the Ask the Planner podcast, about upcoming 2025 wedding trends and the creative possibilities they open up for calligraphers. From the Pantone color of the year to the rising popularity of live engraving, Desirée shares fresh ideas to elevate your wedding services and position yourself as a trend-savvy pro. In this episode, we’ll dive into: Where to Find Inspiration for 2...
Jan 21, 2025•59 min•Season 1Ep. 25
We’re kicking off 2025 with a three-part series to help you step into your power as both a calligrapher and the CEO of your business. In this episode, we dive into four game-changing mindsets: defining your “why,” adopting an evidence-based approach, making decisions like your future self, and believing everything is figureoutable. These shifts will move you from working in your business to working on it, giving you the clarity and confidence to level up. If you’ve been wondering how to think li...
Jan 07, 2025•37 min•Season 1Ep. 24
In today's episode, we’re so excited to chat about something we all deserve and definitely need: taking time off as a business owner! Join us as we share how we're planning our own well-earned holiday breaks and show you exactly how to prepare your calligraphy business for some blissful downtime. Because, let’s be real, stepping away from your creative hustle shouldn’t have you stressing over missed emails or client confusion! We cover everything from setting up vacation responders and closing o...
Dec 17, 2024•32 min•Season 1Ep. 23
We’re thrilled to welcome Marie Coleman-Johns, calligrapher, engraving artist, and founder of Maiden September, to this episode of Calligraphy Biz Corner ! Marie specializes in live event personalization for brand activations and corporate events and has over a decade of corporate marketing experience. From mastering SEO strategies to networking and landing brand partnerships, Marie provides actionable tips and insights that you may not already be using to help you grow your creative business an...
Dec 03, 2024•54 min•Season 1Ep. 22
We’re so excited to welcome Erinn Bridgman, money management and mindset coach for female entrepreneurs, to this episode of Calligraphy Biz Corner ! Erinn brings her expertise in business and personal finance to help you understand how to manage money effectively and start paying yourself consistently as a business owner. She’s passionate about helping calligraphers and creatives make their businesses work for them financially and achieve lasting stability! In this episode, we discuss essential ...
Nov 19, 2024•1 hr 9 min•Season 1Ep. 21
In this week's episode of Calligraphy Biz Corner, we’re diving deep into a topic that every creative business owner should prioritize: the value of continuous learning and development for business success! We believe that prioritizing education can be a game-changer for your calligraphy business, so whether you're just starting out or looking to scale, understanding how to make strategic investments in your education can set you apart from the competition! We chat about the why, how, and what of...
Nov 05, 2024•54 min•Season 1Ep. 20
In today's minisode, we’re diving into a spooky topic that haunts every calligrapher (and creative business owner) — getting ghosted by potential clients. If you’ve ever found yourself thinking, “Why aren’t people responding to me?” or feeling frustrated when a lead goes silent, you’re not alone. But here’s the thing: it might not actually be a “ghosting problem.” Ghosting is usually a sign of deeper issues with your marketing, messaging, or client workflow. Tune in to hear our top tips on how t...
Oct 29, 2024•14 min•Season 1Ep. 19
We’re so excited to welcome Paige Hulse, lawyer and founder of The Creative Law Shop, to this episode of Calligraphy Biz Corner! Paige shares her inspiring journey from owning a calligraphy business herself, and how that led her to becoming a serial entrepreneur. Most importantly, she breaks down all the legal essentials you need to know to make your calligraphy business official and legally protected. In this episode, we dive into crucial legal topics that every creative business owner should k...
Oct 22, 2024•1 hr 3 min•Season 1Ep. 18
It’s time to start prepping your calligraphy business for the upcoming holiday season, and in this episode of Calligraphy Biz Corner, we’re sharing everything you need to know to boost your small business holiday sales! Whether you’re launching holiday products and services for the first time or you’re a pro at navigating the gifting season, this episode is packed with tips to help you succeed. We walk through a simple six-step guide to ensure you're ready, covering essential topics like decidin...
Oct 08, 2024•35 min•Season 1Ep. 17
In this bite-sized episode of Calligraphy Biz Corner, we’re answering a listener’s questions about the process of learning calligraphy and art skills. We dive into how long to practice one script before moving on, whether it's okay to learn multiple scripts at once, and how muscle memory plays a role in your progress. We also chat about which calligraphy scripts are most in demand for weddings and how to balance learning other creative skills like illustration or bottle painting alongside your c...
Oct 01, 2024•13 min•Season 1Ep. 17
In this week's episode of Calligraphy Biz Corner , we’re tackling a topic that hits close to home for all small business owners and creative entrepreneurs—how to avoid burnout and manage stress in peak times like wedding season and the holidays. Whether you’re balancing a ton of wedding stationery orders, preparing holiday product launches, or just trying to keep your to-do list in check, we’ve got your back! We’re sharing real-life strategies that have worked for us (and our clients) to help yo...
Sep 24, 2024•46 min•Season 1Ep. 16
We're back from summer break and kicking off the fall season with a special collaboration episode featuring Cat and Alex from Keeping Up with the Calligraphers podcast! We're honored to have them on the show to chat about the diverse, in-demand live event calligraphy industry. Join us for this exciting conversation where Cat Brown of Cat Lauren Calligraphy and Alex Hirsch of Signs of Our Lives share their experiences of growing their calligraphy businesses, niching down within the live event spa...
Sep 10, 2024•54 min•Season 1Ep. 15
We're baaaaaack! After a two-month hiatus, we're so excited to share what we've been up to this summer. Tune in to hear our favorite summer activities, new services, and updates on our business and podcast projects. Thank you to everyone who shared your thoughts in our six-month podcast survey! Tune in to hear how we're using your feedback to shape the future of Calligraphy Biz Corner! 🔗 Links to resources mentioned in this episode: Check out our brand new website ! Chat with Alane about one-on...
Sep 10, 2024•25 min•Season 1Ep. 14
We're taking a short summer break! Thank you for all of your support over the last six months! We're so grateful for every listen, follow, review, DM, and comment you've shared with us. In this episode, we share a preview of some exciting things that we'll be working on during July and August, and are excited to come back and better than ever in September! HAGS! Help us help you: Fill out our short survey so we can make this podcast even better! 🎙️ In this Episode: 00:00 Introduction 03:42 Slow...
Jul 02, 2024•12 min•Season 1Ep. 13
We're thrilled to be joined by Kara Duncan, founder of The Kara Report, a content marketing agency that serves women-owned service-based businesses. In this episode, we dive into the essentials of search engine optimization (SEO) and long-term marketing from the lens of calligraphers and wedding professionals! Kara shares valuable insights into the differences between long-term and short-term marketing, practical SEO strategies, and how to effectively integrate blogging into your business. Tune ...
Jun 25, 2024•48 min•Season 1Ep. 12
In this week's episode of Calligraphy Biz Corner, we dive deep into advanced pricing strategies for calligraphers! These are strategies that we believe aren't talked about enough, so we're bringing them to light! We cover the importance of investment minimums, the added value of design and project management fees, and discuss when and how to do work for free. Learn how to confidently set your prices, boost your business profitability, and avoid common pricing pitfalls! 🔗 Links to resources ment...
Jun 11, 2024•58 min•Season 1Ep. 11
Can you believe we're on our 10th episode?! We can't either! Today, we're sharing our favorite tools and programs that have helped streamlined our calligraphy businesses, and they can do the same for yours! Tune in to hear our top three tools for marketing and our top three for efficiency. Whether you've heard of these programs or they're new to you, we hope you walk away with some new ideas on how you can maximize your marketing efforts and run your biz more efficiently! Don't forget to downloa...
May 28, 2024•50 min•Season 1Ep. 10
We're so excited to be joined by Suzie Consoli, Founder and CEO of Lawson House, a full-service marketing and design agency based in Atlanta! Lawson House helps businesses stand out and thrive in a competitive market through strategic branding, web design, and high-converting marketing solutions. They transform visions into impactful realities and ensure businesses get the recognition they deserve! In today's episode, we explore effective marketing and web design strategies for calligraphy busin...
May 14, 2024•56 min•Season 1Ep. 9
In today's episode of Calligraphy Biz Corner, we have two very special guests! We're so excited to welcome Courtney and Will, owners of Crew and Co, a hand-lettering business that over the past 10 years, has transitioned from weddings and calligraphy workshops to creating products that encourage families to make scripture a practical part of their daily lives. Their second book, Abundant Grace, was recently published on April 2nd, and we had the privilege of chatting with them just before it was...
Apr 16, 2024•49 min•Season 1Ep. 8
Today, we're talking about everyone's favorite topic! ...Okay, maybe not your favorite topic, but one that plagues all of us: Imposter Syndrome! Tune in to hear our personal experiences with imposter syndrome and of course, both tactical and mindset strategies to combat it. These include methods like looking at the evidence, creating more than you consume, leaning into discomfort, and writing your own narrative. We hope this episode helps you feel less alone when it comes to dealing with imposte...
Apr 02, 2024•33 min•Season 1Ep. 7
In our first-ever guest interview episode, we're highlighting the unique journeys of three successful calligraphers as they transformed their calligraphy hobbies or side hustles into full-time businesses! We chat with Hannah of Tally Mark Calligraphy, Dani of Paper Cliché, and Alice of Penned by Alice about what prompted them to take their businesses full-time, the challenges they faced, and their advice for anyone considering making calligraphy their sole source of income. From Hannah's transit...
Mar 19, 2024•1 hr 5 min•Season 1Ep. 6
Buckle up for a spicy episode! 🔥 After a few teaching-heavy episodes, we're spilling the ink on our top pet peeves as wedding calligraphers! From misspelling "stationery" to referring to calligraphy as a "font" to ghosting, join us for some real talk about what it's like being a calligrapher in a world where we constantly have to explain what we do (JK! Kind of...). Of course, this wouldn't be a Calligraphy Biz Corner episode if we didn't also share our learnings and ways to mitigate some of th...
Mar 05, 2024•42 min•Season 1Ep. 5