Brand Strategy: Branding 101

Listeners we are back this week with another solo episode and this time we’re going to talk about all things branding!

As a brand strategist committed to serving small business, especially those created by recovering procrastinators, I wanted to create an episode specifically on brand strategy. During this episode, I will share a portion of my brand strategy process.

We explore Phase II: Develop and we learn about your Brand Container, your Brand Archetype, and developing your Humans (or Client Persona)

Learn what is your Brand Archetype at spreadideasmovepeople.com/brandquiz

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