Science for good: How Genentech’s mission yields innovation and growth
Sep 08, 2023•26 min
Episode description
As part of one of the world’s largest pharma companies (Roche), Genentech has achieved impressive growth and industry-leading innovation while maintaining a strong company culture. In this episode of C-Suite Growth Talks, McKinsey’s Jennifer Dikan is joined by Dr. Erica Taylor, chief marketing officer (CMO) of Genentech, to learn about the company’s C-suite commitment to “science for good” and its cultivation of a culture where diverse employees thrive. We hear Erica’s insights into how life sciences marketing is evolving and what it will take to succeed in the future.
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