Gucci vs Louis Vuitton | All in the Family | 1 - podcast episode cover

Gucci vs Louis Vuitton | All in the Family | 1

Jun 29, 202241 minSeason 71Ep. 1
--:--
--:--
Listen in podcast apps:
Metacast
Spotify
Youtube
RSS

Episode description

For decades Gucci and Louis Vuitton dominated the luxury accessory markets. Their bags and shoes were status symbols, sported by celebrities and royalty around the globe. But by the 1970s both companies were struggling. Louis Vuitton was being run by the great-grandsons of the company’s founder. They were risk-averse, unwilling to make any changes. And the heirs of the founder of Gucci were fighting over the direction of the business. Maurizio Gucci, the founder’s grandson,can’t get his family on board with his vision, leaving the company stagnant.


But when both companies get new leaders, these family-run companies are poised to become global mega-brands… and the two businesses are now on a collision course in their quest to become the largest luxury accessory brands in the world.

Binge all episodes early and ad-free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars.

Support us by supporting our sponsor!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

For the best experience, listen in Metacast app for iOS or Android
Open in Metacast
Gucci vs Louis Vuitton | All in the Family | 1 | Business Wars podcast - Listen or read transcript on Metacast