FedEx vs UPS | When in Rome... | 4
Aug 26, 2020•21 min•Season 40Ep. 4
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Episode description
UPS decides it’s time to expand its market outside North America and makes a big push into Western Europe. But it’s harder than expected to integrate its corporate culture with European norms.
FedEx CEO Fred Smith eschews European expansion and goes all-in on a risky new service called ZapMail, much to his executive team’s dismay.
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