Coke vs Pepsi - No Sacred Cows | 5 - podcast episode cover

Coke vs Pepsi - No Sacred Cows | 5

Aug 30, 201826 minSeason 7Ep. 5
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Episode description

With the Pepsi Challenge under attack by Coke, Pepsi needs a new ad campaign. So the company turns for inspiration to the biggest pop star in the world: Michael Jackson. Meanwhile, Coca-Cola has a new chief executive who’s convinced tinkering with Coca-Cola’s prized formula is the key to winning the cola wars. He’ll stop at nothing to bring Coca-Cola fans New Coke—whether they like it or not. 


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Coke vs Pepsi - No Sacred Cows | 5 | Business Wars podcast - Listen or read transcript on Metacast